Procter & Gamble Confirm Olympic Athletes Sponsorship

April 5, 2012

Procter & Gamble, cialis a Worldwide Olympic Partner, arthritis has announced it is to sponsor 28 U.S. Olympic and Paralympic hopefuls for the London 2012 Olympic and Paralympic Games. These athletes will represent 13 iconic P&G brands, treatment including Tide, Crest, Duracell, Gillette, Pampers and others at the London 2012 Games. These world class athletes are part of the company’s global campaign that includes sponsorship of more than 150 athletes around the world.

P&G also announced the launch of the P&G|Team USA Youth Sports Fund, with a goal of raising $500,000 through the London 2012 Games. The fund will help moms raise happy, healthy kids by providing broader access to youth sports as part of P&G’s ‘Thank you, Mom’ campaign. This is part of the company’s global effort to raise more than $5 million for youth sports.

“As both a mom and an athlete, I am proud to be affiliated with the P&G ‘Thank you, Mom’ campaign and the Pampers brand to celebrate moms of Team USA athletes and moms across the country,” said Kerri Walsh, beach volleyball gold medalist at the Athens 2004 and Beijing 2008 Olympic Games and Pampers brand athlete. “The support of Team USA and youth sports by P&G and its brands brings this commitment to life in an impactful way.”

“On behalf of the United States Olympic Committee, I’d like to thank P&G for supporting and promoting the incredible athletes of the U.S. Olympic and Paralympic Team,” said USOC CEO Scott Blackmun. “We are also grateful for P&G’s commitment to youth sports through the P&G|Team USA Youth Sports Fund. Providing young people greater access to sports will help develop the next generation of athletes and spread the Olympic Values of excellence, friendship and respect.”