With just over a month to go before the Opening Celebration of the inaugural Abu Dhabi Corporate Games 2012, allergy the organisers have today announced that it has agreed a series of initiatives and complimentary activities that will look to highlight and support the Games’ chosen charity partner – “Peace and Sport”.

Founded in 2007, viagra by the current President and Pentathlon Olympic medallist, Joel Bouzou, Peace and Sport seeks to promote the use of sport and sporting values in areas of the world ravaged by extreme poverty, or conflict-zones that have recently suffered, or continue to suffer, from traditionally divisive socio-cultural issues.

As part of Abu Dhabi Corporate Games 2012’s partnership with Peace and Sport, a series of initiatives and activities will be held to both raise awareness and donations for the charity. These include a request being issued, to participants at the games, to donate any form of unused sporting equipment or clothing that can be used in the disadvantaged communities Peace and Sport operate in. There will also be a free interactive workshop that both participants and the general public can attend, to be held in the Games Village, Zayed Sports City, at 6pm on Friday 23rd November.

In 2013, a gala dinner, organised by Abu Dhabi Corporate Games 2012 for the presentation of company awards, will also have a charity auction segment, where sporting items, signed by international sporting celebrities, will seek to raise funds for the charity. A well-known champion will attend the event, as “Champion for Peace”, and there will also be a “Peace & Sport Sportsmanship Award” given to the company voted to have displayed the best attitude and sportsmanship over the Games weekend.

Founder and President of Peace and Sport, Joel Bouzou said: “Peace and Sport welcomes being the official charity of the Abu Dhabi Corporate Games 2012. Through this partnership, we hope to strengthen the links between our mission and movement with local businesses and international corporations, in this region. Their growing support, of course, can only help us promote the concept of peace through sport, on a more globally recognised scale,”

“In addition, Peace and Sport hopes to reinforce our existing and growing ties with business and government entities in this region, and build momentum and awareness for the upcoming Peace and Sport Regional Forum, to be held in Dubai in April 2013,” added Bouzou.

Commenting on today’s announcement, Abu Dhabi Corporate Games CEO, Fanny Marcout, said: “The Corporate Games brand – worldwide – has always advocated, and continues to champion, the ethos of ‘participation for all’. Therefore, when our partnership with Peace and Sport was initially discussed, it was quickly recognised that both our organisations share many synergies,”

“Our collective efforts to use sport as a vehicle to bring people of different backgrounds together, in celebration of the positive contributions an involvement in sport can have on local communities, is something we both understood as a shared effort, of lasting effect, that goes way beyond what we do on the surface.”

Audi has reached an agreement to continue to sponsor The FIS Alpine World Ski Championships in 2015 and 2017.

The german car brand has reached an agreement with the Fédération Internationale de Ski (FIS) and the European Broadcasting Union (EBU), adiposity the rights holder and partner of FIS, to continue its Presenting Sponsorship commitment beyond Schladming 2013 to Vail (USA, 2015) and St. Moritz (Switzerland, 2017).  

“With athletes from more than 60 nations and worldwide visibility, the FIS Alpine World Ski Championships are one of the major sporting events in winter,” says Luca de Meo, Member of the Board of Management for Marketing and Sales of AUDI AG. “We look forward to continuing to partner with the athletes beyond the next World Championships and to bring the Audi brand closer to all the spectators in an emotional and top-class sporting environment.”

Audi has previously accompanied the FIS Alpine World Ski Championships in St. Moritz (SUI) in 2003, Bormio (ITA) in 2005, Åre (SWE) in 2007, Val d’Isère (FRA) in 2009 and in Garmisch-Partenkirchen in 2011. The event in Schladming, Austria, will begin on 4th February 2013. Beaver Creek/Vail (USA) has been elected for 2015, and St. Moritz again for 2017. 

Gian Franco Kasper, FIS President, welcomes the extension of the cooperation: “Audi has been partnering with FIS for the past decade and has done much for winter sport during this time. The brand’s commitment goes beyond the role of a sponsor. With fresh ideas, Audi continually gives the competitions new impulses. Together with the EBU, we look forward to three more World Championships together.”

Ingolfur Hannesson, Head of Sports Rights – Winter Sports, at the EBU, added: “On the part of the EBU we greatly valued the excellent and professional cooperation with Audi on the occasion of the FIS Alpine World Ski Championships 2011 in Garmisch-Partenkirchen and are delighted to extend this partnership for another two editions, until St. Moritz in 2017. Audi’s commitment as Presenting Sponsor makes a crucial contribution to the quality, competitive edge in technology and innovation, and enhances the level of the entire event for all stakeholders.”

Audi has been active in winter sport for almost three decades, including partnering with fifteen National Ski Associations at present. In the 2002/2003 season, the Audi FIS Ski World Cup celebrated its premiere under the symbol of the four rings. Earlier this year, this commitment was extended as well, until 2018. The season opener in Sölden this weekend marks the beginning of a tour of 20 venues in Europe and North America for the athletes. In addition to the legendary Hahnenkamm weekend in Kitzbühel, the parallel slalom event on Munich’s Olympic Mountain on New Year’s Day is a highlight of the tour.

Companies which sign up to the club’s Business Partnership scheme are also given priority on a range of club products and invitations to exclusive club events along with advertising and branding opportunities. 

SAFC commercial director, Gary Hutchinson said: “Our Business Partnership initiative is about using our expertise and the unique opportunities that being associated with football affords to give companies an edge on their competitors and help them grow and develop their business through a unique medium.

“It’s a very competitive market for businesses at present and by working together with our key customers and providing them with a bespoke service we are helping to identify how their company can maximise the benefits of its association with the football club.” 

CJ Ceilings, which was established more than 30 years ago, specialises in the supply and installation of suspended ceiling systems and dry-lining systems, along with all aspects of shop-fitting, office refurbishment, steel framed systems and fire protection. 

The firm has carried out work on projects such as cinemas, schools, shops, offices, barracks and warehouses for a range of commercial, retail, leisure and Government sectors across the UK and in Europe. 

“We’re delighted to be continuing our relationship with SAFC,” said Chris Johnson from CJ Ceilings.  This really has been an excellent partnership arrangement for us and I feel that we’ve benefited greatly from it. 

“We have been able to bring business to the stadium and at the same time have really felt the value of the opportunities that being a partner brings.  We would definitely encourage other companies to do the same.”

Roger Federer has maintained his association of Swiss insurance company Nationale Suisse after an extension six-year endorsement contract with Roger Federer for an additional four years. 

Federer commented that the insurance company was one of the first companies that believed in him and he is excited to continue to work with them and be part of their family for the years to come. 

The partnership between Nationale Suisse and Federer began 2007 and is more than just an ordinary advertising contract. For instance, prostate besides being used in TV, impotent print and digital advertising campaigns, order Roger Federer has also lent his name to the Nationale Suisse locomotive, which has been transporting passengers around Switzerland for a year now. For every kilometre traveled, Nationale Suisse makes a contribution to the Roger Federer Foundation which focuses most of its efforts on educational projects for children in Africa.

PGA Tour’s Tampa Bay Championship at Innisbrook is set to continue in 2013 despite no title sponsor.

The PGA is expected to release its 2013 schedule in the next few days, and the newly named Tampa Bay Championship will be played March 11-17, the same spot it has occupied since becoming part of the Florida Swing in 2007.

“We will be on the 2013 schedule,” Tampa Bay Championship tournament director Kevin Krisle said. “We are still actively seeking a title sponsor, and the economic times haven’t really changed. But the PGA Tour has a good track record and we’re confident we can find a title sponsor for the years to come.”

For the past four years, the tournament was called the Transitions Championship. But the Pinellas Park optical company decided not to renew its contract after the 2012 tournament. For the past year PGA officials and members of the Copperheads, who oversee the Palm Harbor tournament, have been trying to secure a title sponsor.

It is unclear what would happen to the tournament past 2013 if a title sponsor isn’t secured. PGA official Chris Smith said the Tour would have no comment until the schedule is officially released.

“We were confident that we would be on it,” Krisle said. “The players and the PGA like coming down here. We obviously want to be here for many more years to come.”

The PGA Tour will cover any costs of the tournament for 2013 that aren’t covered by sponsors. This is not the first time the tournament has been played without a title sponsor.

The tournament began in 2000 as the Tampa Bay Classic. In 2007, PODS came on board late as a title sponsor. Transitions Optical took over in June of 2008 as the title sponsor.

Luke Donald is the tournament’s defending champion.

Carsguide.com.au today announced it will become an official sponsor of the Australian Baseball League when its third season kicks off on 1st November.

The partnership will see Carsguide.com.au branding across all six team stadiums, a broadcast presence on the ABL’s weekly show on Fox Sports and naming rights to Little League Australia and the under 14 and under 16 National Youth Championships.

A joint venture between Major League Baseball and the Australian Baseball Federation, the Australian Baseball League was created to provide world-class baseball action throughout the summer. The League consists of six teams located throughout Australia – Adelaide Bite, Brisbane Bandits, Canberra Cavalry, Melbourne Aces, Perth Heat and Sydney Blue Sox.

“We believe that partnering with the Australian Baseball League is a great opportunity for Carsguide.com.au to get involved in a national sport that is growing in popularity at a rapid rate,” said Michael Schreck, CEO, Carsguide.com.au. “We’ll not only be supporting the League from a professional perspective, but also through its grassroots work developing the next generation of players.”

“The Australian Baseball League is extremely proud to partner with Carsguide.com.au, a brand with an outstanding consumer reputation and core values that fit perfectly with the League,” says Gaby Anger, National Sponsorship Manager for the ABL.  “We look forward to a productive working relationship with Carsguide.com.au at all levels of the sport here in Australia.”

Almost 40,000 people compete regularly in Baseball around Australia, and more than half of these players are completing at a junior level, including the under 14 and under 16 National Youth Championships and Little League, which Carsguide.com.au is also proudly sponsoring.

The Australian Baseball League season runs from 1st November for 14 weeks, with the League recently announcing a new television partnership that will see Fox Sports show a ‘Game of the Week’ throughout the 2012-13 season. 

The PGA of America has announced Golf Pride as presenting sponsor of the 11th PGA Jones Cup, Nov. 12-14, at PGA Golf Club in Port St. Lucie, Fla.

This will be the second consecutive year that Golf Pride will serve as the presenting sponsor of the signature event for future PGA Professionals and its third overall year of sponsorship.

The PGA Jones Cup, a 36-hole tournament featuring five players from each of the 20 PGA Golf Management University programs, is named for the first PGA Golf Management University Program Director at Mississippi State University, Dr. Roland S. Jones.

Dr. Jones held the position at the University from 1985 until his passing in 1997.

The event, contested for the fifth consecutive year at PGA Golf Club, provides a platform for participants to display professionalism, integrity, character and camaraderie — all characteristics Dr. Jones instilled in PGA Golf Management students.

“The PGA of America is proud to once again partner with Golf Pride for the 11th PGA Jones Cup, an event that honors the memory of its founder Dr. Roland Jones and showcases the future of our Association in the best and the brightest of students from our 20 PGA Golf Management Universities nationwide,” said PGA President Allen Wronowski. “Golf Pride is an industry leader, and we are excited about this extended relationship.”

“Golf Pride is proud to support the PGA Golf Management University Program as presenting sponsor of the PGA Jones Cup,” said Brandon Sowell, Global Sales and Marketing Manager for Eaton’s Golf Grip Division. “As PGM students become successful PGA Professionals and influential leaders in the golf industry, we value the opportunity to educate them on the importance of high-performance grips.”

All participating universities in the PGA Jones Cup are schools accredited by The PGA of America to offer the four-and-one half to five-year PGA Golf Management University Program for aspiring PGA Professionals. The college curriculum provides extensive classroom studies, internship experience and player development, and affords students the opportunity to acquire knowledge and skills to succeed in the golf industry as a PGA Professional.

Students in the PGA Golf Management University Program study a combination of golf and business-related subjects, as well as serve a minimum of 16 months in on-course internships within the golf industry.

Malaysian property developer, generic viagra Nusmetro Group and airline, pills Pusat Bekalan Air (PBA) Penang have become major sponsors of Malaysian women’s squash player, Low Wee Wern.

The 22-year old, who recently reached her career-high rank of 9^th in the world, said the deals are not major sponsorships but will help her to develop her game over the next few years.

Wee Wern also has sponsorship deals with Astro Arena and U.S. nutrition and skin care products provider Herbalife. {jcomments on}

The National Football League (NFL) and SAP AG today announced a new multi-year marketing sponsorship that will make SAP the Official Cloud Software Solutions, Business Software and Business Analytics Software Sponsor of the NFL.

The sponsorship will allow SAP to redefine the fan experience with innovative technology for the most passionate fan base in all of sports.

The NFL will utilize cloud solutions from SAP to support the continued innovation and enhancement of NFL.com’s Fantasy Football platform. Through the implementation of on-demand SAPsolutions, SAP and the NFL will team up to deepen the NFL.com Fantasy Football experience, providing fans with enhanced analytics and functionality within the game.

“We are excited to team with SAP as we continue working to improve the fan experience,” said Brian Rolapp, COO of NFL Media. “SAP will help us develop new and innovative ways for our fans to connect with NFL football using statistics and analysis.”

“The National Football League sets a standard in consistently delivering game-day excitement for its fans,” said Jonathan Becher, chief marketing officer, SAP. “SAP is proud to join the NFL in re-imagining the fan experience through innovation. Together, we will connect fans in new ways and allow them to experience the NFL like never before.”