NFL’s Aaron Williams to Endorse BlueRock Energy

U.S. electricity and gas provider BlueRock Energy, Inc., has announced a partnership with Buffalo Bills cornerback Aaron Williams as an official spokesperson and brand ambassador for the company.

Williams, a University of Texas graduate and four-year veteran of the Buffalo Bills, has emerged as one of the NFL’s most promising secondary players over the past few seasons.

As part of the partnership, BlueRock Energy will be engaging Williams to serve as a corporate spokesperson and brand ambassador on a variety of promotional, content, and community initiatives. Among the initiatives in which Williams will be active for BlueRock Energy include; customer event appearances and social engagements, social media promotions and content programs, TV and radio commercials, community and charity event appearances, and more.

“Aside from his achievements on the field, Aaron Williams is someone for whom all in the Western New York region have a great deal of respect and admiration,” said Phil Van Horne, CEO of BlueRock Energy. “We’re thrilled to have Aaron on the BlueRock Energy team, and to join forces on a variety of exciting fan friendly initiatives for all of Bills Nation.”

This announcement comes as BlueRock Energy gears up for its second season as the official electricity supplier of the Buffalo Bills. Bills fans have come to recognize BlueRock Energy over the past year for the company’s active involvement in several promotions and initiatives to enhance the fan experience both at Ralph Wilson Stadium on game day, as well as in between games and during the offseason. These initiatives include the BlueRock Energy Player of the Week Fan Vote, BlueRock Energy Fan Energy Meter, Buffalo Bills Training Camp Sponsorship Day, Game Week Sponsorship Giveaway, John Murphy Show Commercials, and many more.

“I am very happy to announce that I will be partnering with a dedicated business like BlueRock Energy,” said Aaron Williams, star free safety of the Buffalo Bills. “My personality and energy are directly aligned with theirs and I look forward to representing them both on and off the field.”