MediaCom Sport to Represent Neymar’s Commercial Opportunities

Brazilian soccer superstar Neymar Jr. has signed a commercial partnership with MediaCom Sport.

The agency will work with the player’s management to explore commercial opportunities in a three-year agreement.

MediaCom Sport believes Neymar Jr offers a strong and relevant proposition for leading brands.

The agency started working with Pelé in 2012 and has since secured partnerships with Procter & Gamble, pills VW, Coca-Cola and Subway amongst others. 

Marcus John, Global Head of Sport at MediaCom said: “At a time when all eyes are turning to Brazil, MediaCom Sport is proud to be working with two of the biggest sporting and cultural icons of the game of football. We know from working with Pelé that marketers understand how an association with football can enhance their brand. Neymar Jr will add a new dimension to a brand’s appeal as part of a fully integrated media strategy.”

“Since I was a kid, I dream on winning a World Cup. Am very glad to represent Brazil in the world’s biggest sport event, at my home country. Am also very happy to know that strong companies like Mediacom trust on my work,” said Neymar Jr.

He joins global icon, Pelé who is also represented by MediaCom Sport.