BFGoodrich Tires Becomes Presenting Sponsor of Mazda MX-5 Cup

Mazda MX-5 Cup has announced BFGoodrich Tires as their new presenting sponsor for the 2014 season.

For 2014, canada ed the series will be known as the Mazda MX-5 Cup Presented by BFGoodrich Tires.

“The relationship between BFGoodrich Tires and Mazda now covers four decades and included a successful trip to Le Mans in 1984. We are proud of both our brands’ heritage in motorsport, drugs which continues in 2014 with the Mazda MX-5 Cup utilizing the BFGoodrich g-Force R1-S as the spec tire and BFGoodrich becoming the series presenting sponsor, generic ” noted Peter Calhoun, Motorsport Marketing Manager for BFGoodrich Tires, Inc. 

“The MX-5 Cup is known within the paddock as ‘must see’ racing with many races determined on the last lap,” said John Doonan, director of Mazda Motorsports. “Key to the success is great partners, and we have enjoyed fantastic support from both the marketing and technical sides of BFGoodrich Tires. We’re thrilled to have them step up as the presenting sponsor for 2014. We also wish to thank our friends at Playboy for six great years. Hopefully our paths will cross again.”

For the 2013 season, the total series payout was in excess of $500,000. The top prize of the MX-5 Cup remains a Mazda supported ride in a series above.