The Orion Group has renewed its shirt sponsorship deal with Inverness Caledonian Thistle in a one-year deal worth a five-figure sum to Scottish Premier League team..

The company, which has its headquarters in the Highland Capital, have been sponsors of Caley Thistle since they returned to the Scottish Premier League in 2010.

The two-year agreement was due to expire at the end of the season, but following talks it has been agreed that the Orion Group will continue their association with the club.

“This is an exciting deal and one which is sure to be welcomed by our loyal supporters,” said Caley Thistle’s executive chairman Kenny Cameron.

“The Orion Group has a staunch connection of support for the team and the relationship continues to strengthen.

“The company and its employees have supported the team week in, week out and this is very much appreciated by us all at the club.”

German sportswear company PUMA has become the “Official Supplier BMW Motorsport” for team and racewear for BMW Motorsport operations in the DTM, medstore American Le Mans Series, and endurance races such as the Nürburgring 24 Hours.

PUMA will also assume the role of Exclusive Licensed Partner for the BMW Motorsport product categories of “Footwear”, “Apparel” and “Accessories”.

BMW Motorsport Director Jens Marquardt, said: “It is great to have such a well-known and reliable partner as PUMA on board again at such an exciting time for us.

“The link between BMW Motorsport and this successful company has grown over the years and goes as far back as the 2004 season. It is hard to imagine our team and driver apparel without the characteristic PUMA logo. As a strong partner in the field of licensed products, PUMA will play a major role in ensuring that our fans around the world enjoy the products from the BMW Motorsport collections.”

The PUMA logo will not only be prominent on the apparel of the drivers, team members and management, but also on the BMW Motorsport cars – whether the BMW M3 DTM, BMW M3 GT or BMW Z4 GT3. PUMA will also develop licensed products for global sales and distribution.

This will strengthen the presence of BMW Motorsport products in key European markets, as well as significantly expanding sales performance in emerging markets in Asia and the Americas.

Article in German

Ab sofort sind BMW Motorsport und die weltweit vertretene Sportlifestyle-Marke PUMA wieder gemeinsam im Motorsport unterwegs. Im Rahmen der umfangreichen Zusammenarbeit ist PUMA der „Official Supplier BMW Motorsport“, generic wenn es um Team- und Rennkleidung geht. Die Partnerschaft umfasst sowohl das Engagement von BMW in der DTM als auch in der American Le Mans Series und bei Langstreckenrennen wie den 24 Stunden auf dem Nürburgring. Außerdem ist PUMA in der Saison 2012 und darüber hinaus der exklusive Lizenzpartner für BMW Motorsport in den Produktbereichen „Footwear“, erectile „Apparel“ und „Accessoires“.

Nicht nur auf der Kleidung von Fahrern, viagra buy Teammitgliedern und Verantwortlichen ist das PUMA Logo prominent zu sehen, sondern auch auf den von BMW Motorsport Teams eingesetzten Fahrzeugen – ganz gleich ob BMW M3 DTM, BMW M3 GT oder BMW Z4 GT3. Zudem wird PUMA spezielle Lizenzprodukte für den weltweiten Verkauf und Vertrieb entwickeln. Damit soll die Präsenz von BMW Motorsport Produkten in den wichtigen europäischen Märkten gestärkt und in den Wachstumsmärkten in Asien und Amerika deutlich ausgebaut werden.

Christian Voigt, Senior Head of Global Sports Marketing bei PUMA, meint: „Bereits in der Formel 1 haben wir an der Seite von BMW Motorsport große Erfolge gefeiert. Die Tradition von BMW im Rennsport und im Automobilbau ist beeindruckend. Auf dieser Basis hat sich die Marke auf der ganzen Welt ein einzigartiges Profil erarbeitet – und das macht BMW zu einem weiteren starken Partner von PUMA im Motorsport. Wir werden unsere Erfahrung bei der Entwicklung und dem Vertrieb von Lizenzprodukten einbringen und sind sicher, dass die Zusammenarbeit für beide Seiten sehr erfolgreich verlaufen und in den kommenden Jahren weiter wachsen wird.“

Ab sofort sind BMW Motorsport und die weltweit vertretene Sportlifestyle-Marke PUMA wieder gemeinsam im Motorsport unterwegs. Im Rahmen der umfangreichen Zusammenarbeit ist PUMA der „Official Supplier BMW Motorsport“, wenn es um Team- und Rennkleidung geht. Die Partnerschaft umfasst sowohl das Engagement von BMW in der DTM als auch in der American Le Mans Series und bei Langstreckenrennen wie den 24 Stunden auf dem Nürburgring. Außerdem ist PUMA in der Saison 2012 und darüber hinaus der exklusive Lizenzpartner für BMW Motorsport in den Produktbereichen „Footwear“, „Apparel“ und „Accessoires“.

Nicht nur auf der Kleidung von Fahrern, Teammitgliedern und Verantwortlichen ist das PUMA Logo prominent zu sehen, sondern auch auf den von BMW Motorsport Teams eingesetzten Fahrzeugen – ganz gleich ob BMW M3 DTM, BMW M3 GT oder BMW Z4 GT3. Zudem wird PUMA spezielle Lizenzprodukte für den weltweiten Verkauf und Vertrieb entwickeln. Damit soll die Präsenz von BMW Motorsport Produkten in den wichtigen europäischen Märkten gestärkt und in den Wachstumsmärkten in Asien und Amerika deutlich ausgebaut werden.

Christian Voigt, Senior Head of Global Sports Marketing bei PUMA, meint: „Bereits in der Formel 1 haben wir an der Seite von BMW Motorsport große Erfolge gefeiert. Die Tradition von BMW im Rennsport und im Automobilbau ist beeindruckend. Auf dieser Basis hat sich die Marke auf der ganzen Welt ein einzigartiges Profil erarbeitet – und das macht BMW zu einem weiteren starken Partner von PUMA im Motorsport. Wir werden unsere Erfahrung bei der Entwicklung und dem Vertrieb von Lizenzprodukten einbringen und sind sicher, dass die Zusammenarbeit für beide Seiten sehr erfolgreich verlaufen und in den kommenden Jahren weiter wachsen wird.“

Article in English

Die Deutsche Lufthansa bleibt für weitere vier Jahre Nationaler Förderer der Deutschen Sporthilfe.

Lufthansa war im Mai 2007 als erstes von mittlerweile vier DAX-Unternehmen in die höchste Partnerkategorie der Stiftung Deutsche Sporthilfe eingestiegen. Nun ist Europas größte Fluglinie der erste Nationale Förderer, symptoms der sein Engagement nicht nur verlängert, asthma sondern noch einmal intensiviert. Im Mittelpunkt steht dabei die Sporthilfe-Spendenkampagne “Dein Name für Deutschland”, bei der jeder Bürger mit nur drei Euro im Monat “Sponsor” der deutschen Spitzensportler werden kann. Lufthansa wird die Kampagne kommunikativ begleiten und in vielfältiger Form unterstützen.

Ein weiteres zentrales Anliegen der Lufthansa ist die Förderung des sportlichen Nachwuchses, ob mit oder ohne Handicap. Lufthansa übernimmt auch weiterhin die mit 3.000 EUR pro Jahr dotierten Patenschaften für zehn künftige Medaillenhoffnungen aus dem Nachwuchselite-Förderprogramm der Deutschen Sporthilfe. In der Vergangenheit unterstützte Lufthansa als Pate bereits Karrieren der Skirennläuferin Viktoria Rebensburg, Olympiasiegerin 2010 im Riesenslalom, Biathletin Miriam Gössner, Silbermedaillengewinnerin von Vancouver in der Langlaufstaffel, und des amtierenden Weltmeisters in der Nordischen Kombination, Eric Frenzel.

„Unser Engagement bei der Deutschen Sporthilfe ist uns ein besonderes Anliegen. Als international tätiges Unternehmen tragen wir gesellschaftliche Verantwortung, der wir in vielen Bereichen nachkommen. Seit vielen Jahrzehnten sind wir deshalb verlässlicher Partner des Deutschen Olympischen Sportbundes, des Behindertensportverbandes oder der Sporthilfe. Gerade die Sporthilfe bietet uns die perfekten Rahmenbedingungen, um Athletinnen und Athleten über die gesamte Breite des deutschen Spitzensports nachhaltig und effizient zu unterstützen. Sie hat in den vergangenen Jahren eine sehr positive Entwicklung vollzogen. Wir hoffen, mit der Verlängerung der Partnerschaft um vier Jahre, diesen richtigen Weg weiter gemeinsam zu gehen”, sagte Klaus Walther, Leiter Lufthansa Group Communications. “Wir freuen uns, viele der Sporthilfe-geförderten Athletinnen und Athleten im Sommer zu den Olympischen und Paralympischen Spielen nach London fliegen zu dürfen und hoffen auf tolle Erfolge für Deutschland.”

Auf dem Ball des Sports am 4. Februar 2012 präsentiert die Deutsche Lufthansa zusammen mit den weiteren Nationalen Förderern Mercedes-Benz, Deutsche Telekom und Deutsche Bank zum fünften Mal in Folge die “Nationale-Förderer-Lounge” und die erfolgreichsten Athleten des Jahres 2011.

Die Deutsche Lufthansa bleibt für weitere vier Jahre Nationaler Förderer der Deutschen Sporthilfe. 

Lufthansa war im Mai 2007 als erstes von mittlerweile vier DAX-Unternehmen in die höchste Partnerkategorie der Stiftung Deutsche Sporthilfe eingestiegen. Nun ist Europas größte Fluglinie der erste Nationale Förderer, der sein Engagement nicht nur verlängert, sondern noch einmal intensiviert. Im Mittelpunkt steht dabei die Sporthilfe-Spendenkampagne “Dein Name für Deutschland”, bei der jeder Bürger mit nur drei Euro im Monat “Sponsor” der deutschen Spitzensportler werden kann. Lufthansa wird die Kampagne kommunikativ begleiten und in vielfältiger Form unterstützen.

Ein weiteres zentrales Anliegen der Lufthansa ist die Förderung des sportlichen Nachwuchses, ob mit oder ohne Handicap. Lufthansa übernimmt auch weiterhin die mit 3.000 EUR pro Jahr dotierten Patenschaften für zehn künftige Medaillenhoffnungen aus dem Nachwuchselite-Förderprogramm der Deutschen Sporthilfe. In der Vergangenheit unterstützte Lufthansa als Pate bereits Karrieren der Skirennläuferin Viktoria Rebensburg, Olympiasiegerin 2010 im Riesenslalom, Biathletin Miriam Gössner, Silbermedaillengewinnerin von Vancouver in der Langlaufstaffel, und des amtierenden Weltmeisters in der Nordischen Kombination, Eric Frenzel.

„Unser Engagement bei der Deutschen Sporthilfe ist uns ein besonderes Anliegen. Als international tätiges Unternehmen tragen wir gesellschaftliche Verantwortung, der wir in vielen Bereichen nachkommen. Seit vielen Jahrzehnten sind wir deshalb verlässlicher Partner des Deutschen Olympischen Sportbundes, des Behindertensportverbandes oder der Sporthilfe. Gerade die Sporthilfe bietet uns die perfekten Rahmenbedingungen, um Athletinnen und Athleten über die gesamte Breite des deutschen Spitzensports nachhaltig und effizient zu unterstützen. Sie hat in den vergangenen Jahren eine sehr positive Entwicklung vollzogen. Wir hoffen, mit der Verlängerung der Partnerschaft um vier Jahre, diesen richtigen Weg weiter gemeinsam zu gehen”, sagte Klaus Walther, Leiter Lufthansa Group Communications. “Wir freuen uns, viele der Sporthilfe-geförderten Athletinnen und Athleten im Sommer zu den Olympischen und Paralympischen Spielen nach London fliegen zu dürfen und hoffen auf tolle Erfolge für Deutschland.”

Auf dem Ball des Sports am 4. Februar 2012 präsentiert die Deutsche Lufthansa zusammen mit den weiteren Nationalen Förderern Mercedes-Benz, Deutsche Telekom und Deutsche Bank zum fünften Mal in Folge die “Nationale-Förderer-Lounge” und die erfolgreichsten Athleten des Jahres 2011.

Leeds United Football Club have announced that leading Swiss Luxury watch brand Ebel has become an Official Partner for the 2011/12 Season.

Ebel, capsule headquartered in Switzerland, apoplectic will become the Official Timing Partner of Leeds United and provide the timing interface with fans within the Stadium. At every home game Ebel will time-reference the critical moments in the match via the Giant Screen along with a giant clock that will be located inside the prestigious new East Stand reception area.

Ebel was the very first watch brand to be seriously involved in sports sponsorship. In the early 1980’s and until the mid-1990’s Pierre-Alain Blum and his team created strong associations with the world of Tennis, ed Golf, Formula1 and Football. More recently Ebel has been associated with an elite group of European football clubs including Arsenal, Bayern Munich, Lyon and Glasgow Rangers.

Leeds United Chief Executive Shaun Harvey said: “The multi million pound redevelopment of the East Stand, combined with the global recognition of the Leeds United brand has provided the perfect environment for Ebel to join our growing Commercial Partners Programme.  We are delighted to welcome another market leading brand to the Club, and we look forward to activating the relationship with Ebel and their official stockists during the course of the season.”

Linda Brandwood, Ebel UK Sales & Marketing Director, added: “I am excited by this partnership which will bring real benefits to both of our businesses, including the opportunity for us to showcase Ebel watches to the Leeds United fanbase and conference guests. We will be working closely with our appointed Official Stockist Ogden of Harrogate throughout the season on activation of the partnership.”

NBA’s Los Angeles Clippers have announced a new partnership with 1-800LoanMart.

This partnership between 1-800LoanMart and the Los Angeles Clippers will include signage for 1-800LoanMart at the Staples Center arena during Clippers home games, television and radio spots with 1-800LoanMart during games, charitable events sponsored by 1-800LoanMart and the Clippers, and a wide array of online and social media marketing.

Fans of the Clippers will begin to see this partnership with 1-800LoanMart go into action with signs during the game both live at the Staples Center and from home on television broadcasts.  As the Clippers rise in popularity, 1-800LoanMart will gain more exposure as well.  

Los Angeles Clippers team president Andy Roeser, said: “The LA Clippers are experiencing unprecedented growth in popularity. We are excited to have 1-800LoanMart on board as they continue to grow their brand.”

1-800 LoanMart chief marketing officer Colby Estes added: “It combines the strength and stability of the 1-800LoanMart brand with a professional sports franchise that has one of the fastest growing fanbases in the world, while providing us with a great opportunity to connect with some of the country’s most passionate, die hard fans, right here in our hometown of Los Angeles.”

1-800LoanMart is based out of Encino, California and is a lender of title loans in California for people who need an emergency influx of cash.  This partnership with the Los Angeles Clippers will help promote the brand of 1-800LoanMart to the greater Los Angeles area. 

MX Sports Pro Racing and Alli Sports have announced a multi-year agreement with Red Bull, the world’s leading energy drink, to become the “Official Energy Drink of Pro Motocross” for the upcoming Lucas Oil Pro Motocross Championship, sanctioned by AMA Pro Racing.

The partnership will be highlighted by Red Bull title sponsorship at three of the 12 national events this summer – Budds Creek (June 16), RedBud (July 7) and Unadilla (August 18).

“We couldn’t be more proud to welcome Red Bull to the Lucas Oil Pro Motocross Championship,” said MX Sports Pro Racing President Davey Coombs. “Their presence within action sports and motorsports speaks for itself and with their commitment, Pro Motocross is sure to reach new heights this season and beyond.”

In addition to serving as the primary sponsor for the KTM factory team and Troy Lee Designs, Red Bull also supports some of the sport’s most recognizable names, including James Stewart, Ryan Dungey, international superstars Ken Roczen and Marvin Musquin as well as Women’s Motocross athletes Ashley Fiolek and Tarah Geiger.

“Red Bull has been such a big part of motocross for so long that it’s a natural fit for them to partner with Pro Motocross,” said James Stewart, who will make his full-time return to the series since winning all 24 motos en-route to the 2008 championship. “The brand has been a great partner to me personally and I’m really excited that the whole sport will benefit from their involvement.”

Red Bull’s venture into series support presents expanded content and distribution opportunities for Pro Motocross, while also generating a noticeable presence at the races, thanks to its iconic Energy Station that will be present at select rounds of the Lucas Oil Pro Motocross Championship. Additionally, the brand’s recognizable “World of Red Bull” image will be felt at each of the season’s 12 events.

“It’s so great that Red Bull will be the official energy drink of Pro Motocross,” said three-time and reigning Women’s Motocross Champion, Ashley Fiolek. “Red Bull’s support and passion for motocross is so strong and I know it will be felt at the races!”

In addition to its on-site activation, Red Bull will establish expanded video content for the Lucas Oil Pro Motocross Championship by showcasing weekly highlight packages of the races on Servus TV, run by Red Bull Media House, as well as exclusive features on the nationals and Red Bull athletes on the brand’s digital platforms.

Jonathan Steltzer, cure a member of Liberty University’s ski and snowboard team, generic has signed a sponsorship deal with 4FRNT, viagra sale a ski equipment and apparel company.

Steltzer, a freshman from Kennebunkport, Maine, credits the team and Liberty Mountain Snowflex Centrefor helping to hone his freestyle skills and land the sponsorship.

“Basically all my tricks I’ve learned on Snowflex because it’s so easy to adapt and learn tricks,” he said.

The facility opened in 2009 and is the only slope of its kind in North America made of Snowflex, a synthetic material that simulates the effects of snow. Because it is open year-round, skiers and snowboarders have more opportunity to perfect their sport than those who can only practice during the winter months.

Drew Sherwood, general manager of Liberty Mountain Snowflex Centre, said: “Right away, we noticed something unique about Jon. His progression was increasing at a much faster pace here. With Jon being able to pick up a sponsorship, especially 4FRNT, which is a huge ski company especially in the freestyle industry, it shows a lot of good things about not only Jon, but our facility and what we’ve been able to help him do.”

Taking full advantage of the slopes in the fall, Steltzer has practiced four days a week, five hours a day.

Although he has been skiing since he was 3, he began to take a real interest in the sport when he was 15. He first came to Snowflex while visiting his older brother Tim, a former captain of Liberty’s ski team.

“(Snowflex has) a really positive atmosphere, everyone’s real cool here. It’s not just the people who work here, the skiers (too), we’re all just a group of friends that hang out, help each other progress in the sport,” Jonathan Steltzer said.

He will have his first chance to compete when the university hosts the College Freestyle Jam this Saturday, Feb. 4. The United States Collegiate Ski and Snowboard Association event will feature more than 80 top high school and college athletes.

The Pokagon Band of Potawatomi Indians, owners of Four Winds Casinos the premier gaming destinations in the Midwest, and the LPGA, the world’s leading women’s professional golf organization have announced that Four Winds will title sponsor the Four Winds Invitational, a new tournament on the 2012 Symetra Tour a development series leading to the LPGA.

It will be held from Friday, August 10 through Sunday, August 12, at the Blackthorn Golf Club in South Bend, Ind. The Four Winds Invitational will feature a field of professional women golfers from around the world competing for a total prize of $150,000, making it the largest purse on the 2012 Symetra Tour.

“We are thrilled to partner with the LPGA and bring this exciting tournament to the city of South Bend,” said Matt Wesaw, Chairman of the Pokagon Band of Potawatomi Indians. “With our two casinos nearby in New Buffalo, Mich. and Hartford, Mich., we feel that this is a great way to promote our brand while also having a positive economic impact on the South Bend area. We are also pleased to announce that all proceeds from the tournament will go to local charities.”

Zayra Calderon, CEO of the Symetra Tour, Road to the LPGA, said: “We are also very excited to partner with Four Winds and Blackthorn Golf Club to bring the rising stars of the LPGA to Northern Indiana. These ladies have high expectations for themselves and goals to achieve. The addition of this new event provides one more key playing opportunity to help them achieve their dreams of playing on the LPGA. As the Symetra Tour grows as the ‘Official Road to the LPGA,’ we’re looking for partners who understand the importance of showcasing new talent. South Bend’s familiarity with big-time collegiate sports and fantastic competition should be a perfect match.”

The tournament will be held at Blackthorn Golf Club, located at 6100 Nimtz Parkway, South Bend, Ind. Blackthorn opened in August 1994, and sits on a heavily wooded 226-acre site. The par 72, 7,136-yard layout features broad fairways that are framed by 94 bunkers, wetlands, ponds, and native prairie grasses that lead to subtly contoured and swept-up-tiered bentgrass greens. Blackthorn Golf Club is owned by the city of South Bend and is managed by Kitson & Partners. 

South Bend Mayor Pete Buttigieg added, “We are very excited that the Pokagon Band of Potawatomi Indians and its Four Winds Casinos were able to work with the Symetra Tour to bring this tournament to Blackthorn Golf Club, which we feel will have a significant economic benefit to area businesses.”

The Symetra Tour, Road to the LPGA is the world’s largest international women’s development tour and is committed to developing LPGA stars of tomorrow while creating viable role models for the youth today. Every year, the top 10 Symetra Tour players earn automatic membership to play on the LPGA Tour.

Valencia have announced a new shirt sponsorship deal for the Spanish La Liga team with innovative solar power product manufacturer, health JinkoSolar.

The sponsorship will commence for Valencia’s next match, the Copa Del Rey Semi Final First Leg against Barcelona on Wednesday night, where the club will display JinkoSolar on their shirts.

Valencia President Manuel Llorente, a large number of the board and the first team squad were all present at the special presentation of the new sponsors and Llorente expressed his gratitude to JinkoSolar for deciding to ”unite with Valencia CF.”

Llorente gave a long and rousing speech at the presentation. He said: ”Valencia is a big club with worldwide recognition and a large presence in China, where I had the pleasure of a visit a short time ago. Jinko is a leading company in their sector and their collaboration with us will be mutually beneficial. Our club is a European and worldwide brand, giving added value to the players who turn out for us and the sponsors who collaborate with us.”

“We will open our doors to businesses and companies who are fighting to make their mark on this huge global market. JinkoSolar is not only our sponsor but also a sister organisation. Together we want to grow for the future. We are in the process of constructing what will be one of the largest stadiums in world football. Alongside Jinko we are initiating a development project for renewable and sustainable energies within our facilities. Solar power is our future and, given our climate and sunshine, Spain should be a leading force in this. We at Valencia CF are certainly full of energy.”

“Tomorrow we will have 50,000 fans at Mestalla. They will be excited about seeing a great game. We all feel this excitement. I am sure that we will have a fantastic night of football and Valencianismo. Having JinkoSolar by our side will give us an extra push.”

JinkoSolar chief marketing officer, Arturo Herrero, was unable to attend the presentation but he delivered a video message.

In the message he said, “In the name of JinkoSolar, it is an enormous pleasure to have this opportunity to be the main sponsor for this great club – above all for Valencia’s international prestige and the chance to make an immediate impact in Europe with games between Valencia and other top teams.”

Valencia have been without a shirt sponsor for the majority of the season and instead used their twitter handles on their shirts to drum up support for the team.