Volvo Becomes Official Car Partner of Tennis’ Chennai Open

Volvo Auto India is the official car partner for Aircel Chennai Open 2013 in India.

Matches held from 31st December 2012 to 6th January 2013 will be played with the Volvo S60 holding prime position as a luxury sedan. The 2013 tournament marks the 5thconsecutive year that Volvo India has been associated with India’s only ATP World Tour Event. 

So apart from the two battling stars at the court, all eyes will be at the Super Sporty Volvo S60 which will be in the backdrop for all the matches.
The silent roar: Who says that bold statements can’t be made quietly? The Volvo S60 with its dynamic design is a living proof of that. Beneath its Scandinavian curves lies the true personification of silence and efficiency, the new D4 and D5 engine. It delivers 163 horses under the hood at its frugal best for a smooth and effortless conversation with the tarmac.

Intimacy meets luxury: The Volvo S60 succeeds in bringing together inspirational motoring comfort with individualism. Here, premium leather seats meet lavish space to create a cocoon of luxury. The Interior Air Quality System for clean cabin air and the Volvo Sensus with a touch interface showcase how well the S60 has been designed around you. The audio controls on the steering wheel help you enjoy uninterrupted entertainment without taking your eyes off the road.

Play it safe: The Volvo S60 helps save more than just the fun of driving. It’s a modern age technological marvel with innovative features like Laser Assisted Automatic Braking – City Safety that warns you if you are not able to apply brakes manually. Whiplash Protection System and Dynamic Stability Traction Control keep you safe and in command always.

Tomas Ernberg, Managing Director, Volvo Auto India, “It’s a pleasure to associate our brand with India’s only and South Asia’s premier ATP World Tour- Aircel Chennai Open 2013 for the 5th straight year. Volvo has been closely associated with tennis through ATP Volvo International for many years and this partnership with the 18th edition of Aircel Chennai Open will further strengthen Volvo’s association with the sport.”

Commenting about the partnership,  Ashu Jindal, COO, IMG Reliance said, “We are delighted to have Volvo Auto India associate their premium luxury sports car, the Volvo S60 as the official car for Aircel Chennai Open 2013. Volvo has a rich history of being associated with sports across the globe. The brands commitment to the tournament has been incredible and we definitely look forward to their continuous support in the future.”

The 18th edition of Aircel Chennai Open will feature an impressive line-up of tennis players including the Top 20 players- Tomas Berdych, Janko Tipsarevic, Marin Cilic and crowd’s favourite Stanislas Wawrinka. Both Indian and International participants will compete for the title.

Brewin Dolphin Extends Durham Cricket Sponsorship

Brewin Dolphin, malady a leading investment management firm has renewed its sponsorship deal with Durham County Cricket Club in a further three-year deal until 2016.

David Harker, chief executive of Durham CCC, said: “The continuing support this gives the club and the team is extremely important for future plans for success on the field.”

Brewin Dolphin divisional director Vinay Bedi added: “We’re really delighted to be further strengthening our relationship with a club and team who have been consistently strong performers in the Championship.”

The partnership has been strengthened even further as Durham CCC batsman and wicket-keeper Michael Richardson will work at the 250-year-old company during the close season this winter.

The 26-year-old South African, who has a degree in finance, accounting and management, will join the firm on a temporary work placement in investment management.

Arsenal CEO Ivan Gazidis Replaces David Gill on ECA Board

Arsenal Chief Executive Ivan Gazidis has secured significant positions in European Soccer. 
He has been named by the European Club Association (ECA) as their representative on UEFA’s primary policy making body – the UEFA Professional Strategy Council. Consequently, price he will also take up a seat on the ECA Executive Board. The ECArepresents the interests of Europe’s top 207 teams. This includes 10 Premier League sides. 

This appointment follows the decision of Manchester united CEO David Gill  to step down from his position on the ECA Executive Board. 

Commenting on the appointment of Ivan Gazidis, stomach  ECA Chairman Karl-Heinz Rummenigge said: “I am pleased to welcome Ivan Gazidis on the ECA Executive Board. His experience and distinct football knowledge will add a lot of value to ECA and European club football as a whole.” 

Gazidis said: “I am delighted to be joining these important groups which are hugely influential in the future direction of the game in Europe. I am looking forward to representing the top European clubs in many important debates as we move ahead.” 

These latest appointments are in addition to Gazidis’ role on the FA’s Professional Game Board (PGB), medicine  the FA Council and his membership of FIFA’s Dispute Resolution Chamber. He continues as the chairman of the ECA’s Legal Advisory Panel and as a member of the Premier League Working Group for Elite Player Performance.

Tiger Street Football & Formula Drift Renews Sponsorship Deals

ESPN STAR Sports’ (ESS) Event Management Group announced the multi-year renewals of the sponsorships for two of its marquee events, Tiger Street Football and Achilles Formula Drift Asia.

Following two successful seasons, Asia Pacific Breweries has extended its partnership with ESS to continue building the profile of the Tiger Street Football event for the next two years till 2014.

The event, which has garnered much popularity in Asia, will see the competition expanded to new markets such as Australia, Cambodia and Mongolia.

As a result of two very successful seasons of the Achilles Formula Drift in 2011 and 2012, ESPN STAR Sports has also renewed a multi-year deal with PT Multistrada Arah Sarana Tbk as title sponsors till 2015 for the event in three markets – Malaysia, Indonesia and Australia, for the very first time.

“The Tiger Street Football and Achilles Formula Drift Asia events have grown from strength to strength, and we are encouraged by the tremendous support and enthusiasm of Asia Pacific Breweries Limited and PT Multistrada Arah Sarana Tbk,” Harvey Davis, ESPN STAR Sports Vice President, Event Management, said in a release.

 

NBA’s Lance Stephenson, Jr to Endorse AND1

AND1, buy order |  the basketball brand known for bold statements, viagra order topnotch apparel and footwear for on-court performance and off-court lifestyle has announced the signing of NBA player Lance Stephenson, discount Jr. to an endorsement contract.

“Lance is a welcome addition to the AND 1 family,” said Robert Purvy, AND1 Brand President. “He is a very promising young talent and is committed to playing at the highest level. We at AND 1 share the same passion, as we produce only the best basketball footwear and apparel for our customers.”

Lance, aka “Born Ready”, is currently in his third year with the Indiana Pacers. He hails from Brooklyn, New York and played for Lincoln High School in Coney Island where he remains as NY state’s all-time leading scorer in high school basketball (2,946 points).

Stephenson has been a winner since high school, with city basketball championships (four years with Lincoln), was named New York State Mr. Basketball, a McDonald’s All-American Team selection in 2009, and was awarded the Big East Rookie of the Year in 2010 with the Cincinnati Bearcats.

The third-year guard is now part of this year’s starting line-up for the Pacers. He is seeing major playing time and according to his coach Frank Vogel “statistically, he’s been our best wing option (with Danny Granger out)”. In just 14 games into the 2012-13 season, he is averaging 7.9ppg, 3rpg and is shooting 47% from 3pt range, and is continuously improving his game.

“I’m really honored to be considered by AND1 to be part of its roster of NBA endorsers” said the 6-foot-5, 228-pound playmaker. “I believe that my on-court playing style and dedication to the game is a perfect match for the AND1 brand’s commitment to producing only the best basketball gear.”

ESPN Star Sports Renews Sponsorships

 

ESPN STAR Sports’ (ESS) Event Management Group has announced renewals of the sponsorships for Tiger Street Football and Achilles Formula Drift Asia.

Following two successful seasons, Asia Pacific Breweries has extended its partnership with ESS to continue building the profile of the Tiger Street Football event until 2014.

The competition, which has become very popular in Asia, will be expanded to new markets including Australia, Cambodia and Mongolia.

After two successful seasons of the Achilles Formula Drift in 2011 and 2012, ESPN STAR Sports has renewed a deal with PT Multistrada Arah Sarana Tbk as title sponsors until 2015 for the event in three markets – Malaysia, Indonesia and Australia, for the very first time.

 

“The Tiger Street Football and Achilles Formula Drift Asia events have grown from strength to strength, and we are encouraged by the tremendous support and enthusiasm of Asia Pacific Breweries Limited and PT Multistrada Arah Sarana Tbk,” Harvey Davis, ESPN STAR Sports Vice President, Event Management, said.{jcomments on}

 

 

Kuehne + Nagel Named Official Logistics Partner of EHF Champions League

Kuehne + Nagel have become the Official Logistics Partner of the VELUX EHF Champions League following a partnership with Marketing GmbH, asthma the marketing arm of the European Handball Federation.

Europe’s premier club handball competition will be provided with logistics services through its global network throughout the coming season.

Kuehne + Nagel already has a proven track record in the VELUX EHF Champions League, help having been responsible for the logistics operations for the Sharp LCD Advertising System during the project’s first full season in 2011/12.

Peter Vargo, Managing Director of EHF Marketing GmbH, said: “The logistics behind the organisation of a major international sports competition such as the VELUX EHF Champions League can be a huge challenge. Following our positive and successful cooperation throughout the past season, I am confident that Kuehne + Nagel is the right partner for all of our logistic needs.”

Sparkling ICE to Sponsor Orange Bowl Youth Football Alliance

Sparkling ICE has returned as sponsor of The Orange Bowl Youth Football Alliance (Orange Bowl YFA).

Kicking off its 14th season, the Orange Bowl YFA will include more than 16,000 young football players and cheerleaders across nine leagues in Florida.

The Orange Bowl Youth Football Alliance season begins with its Orange Bowl Park of the Week program, which recognizes select youth football parks across South Florida each Saturday throughout the fall. Every week, each park is presented with a commemorative plaque and financial contributions for park improvements by the Orange Bowl staff members.

The 2012-2013 Orange Bowl Youth Football Alliance season comes to an end with the 2013 Discover Orange Bowl game, the crown jewel of the world renowned Orange Bowl Festival. This event will be held on Tuesday, January 01, 2013 from 8:00 p.m. to 11:00 p.m. at Sun Life Stadium in Miami Gardens, FL. Sparkling ICE will be on-site creating an unforgettable experience for tailgaters at the Orange Bowl Game Day Fan Zone, and will also sponsor Orange Bowl Youth Football Alliance programs during the game.

“Sparkling ICE is committed to creating beverage products of exceptional quality and value for families across America,” said Nina Morrison of TalkingRain Beverage Co. “It is an honor to be able to support real American families and our country’s youth through exceptional organizations that promote healthy living and active lifestyles, such as the Orange Bowl YFA.”

The Orange Bowl Youth Football Alliance, presented by Sports Authority is home to more than 16,000 football players and cheerleaders. Since its inception in 1999, the Orange Bowl has invested approximately five million dollars and countless volunteer hours in youth sports across South Florida.

 

Bond Labs to Co-Sponsor Australian Fighting Championship

Bond Laboratories, viagra pharmacy Inc., ambulance an international provider of innovative and proprietary nutritional supplements today announced that the Company will join GNC as an advertiser and co-sponsor of the Australian Fighting Championship (AFC), Australia’s leading Mixed Martial Arts (MMA) platform and brand.

“The decision to partner with GNC to Co-Sponsor the AFC was a natural extension of our recent and highly successful launch into the Australian market. The AFC, which showcases the best Australian and international MMA talent, is an excellent opportunity to build product awareness and entrench NDS as an established premium brand in the region,” stated John Wilson, Bond Labs’ President & CEO.

“GNC presently has over 1,600 international franchise stores in 56 different countries. We anticipate that our success in Australia will serve as a building block and prototype for aggressive and continued international expansion,” concluded Mr. Wilson.

Powerade Extends Deal to Title Sponsor PGA Assistants’ Championship

Powerade has agreed a new deal to continue its headline sponsorship of the PGA Assistants’ Championship – which will return to the Midlands next year.

The leading sports energy drink has agreed a three-year extension of the country’s leading tournament for aspiring PGA professionals having first sponsored it in 2004, viagra 40mg when it was staged at Coventry Golf Club.

The pioneering Midlands club, medicine which became the first in England and Wales to be certified by The Golf Environment Organisation (GEO), clinic has agreed to host the tournament for the next three years, with next year’s championship on 7-9 August.

Coventry has a strong tournament pedigree having also previously staged the Assistants’ Championship in 1967 and 1988, while it has also played host to the PGA Seniors Championship, the PGA Professional Championship and Senior PGA Championship.

The club’s head PGA professional Phil Weaver OBE, who is also chairman of the PGA, said: “Coventry Golf Club is delighted to welcome the PGA Assistants’ Championship sponsored by Powerade to our parkland course.

“Having held this prestigious event in past years along with a number of other PGA tournaments we are thrilled to play host once again. Our gently rolling, mature lay-out will I’m certain provide a fitting test of golf for all competitors in next year’s championship. We look forward to the event and Powerade’s involvement with great anticipation.”

The renewal of the sponsorship deal by Powerade further cements a strong relationship between the PGA and Powerade, which actively seeks to support all of the PGA’s professionals via its parent company Coca-Cola.

Simon Hawkins, Regional Director-Field Sales for Coca Cola Enterprises (CCE), said: “The PGA is an extremely important customer for CCE and as such, I am delighted that the PGA and CCE will continue working together to deliver mutually profitable growth, as part of a three-year agreement from 2013 until 2015.”

The title sponsorship covers seven regional qualifying events across Great Britain and Ireland plus the championship final. The event is also supported by FootJoy who provide shoes for each of the qualifiers for the final as well as golf balls and gloves.