Head Of BU Marketing Motorsport – PUMA Group

About the job

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION:

  • Working with the best in class Motorsport Partners for all on-track as well as off-track campaigns – be the leading Sports Brand to create noise around the world of racing!
  • Responsible for the in depth understanding, education and insight into the product benefits and consumer and distribution targets for each related Marketing program, as well as the effective communication of the targets and benefits to the rest of the marketing organization.
  • In partnership with the Central Marketing, BU product teams, General Management and Leadership Team, the Head of BU Marketing Motorsport is responsible for ensuring BU products are presented and featured accurately in all marketing materials.
  • Manage, coach and develop the Core Motorsport Marketing team while fostering a strong team culture integrating all marketing channel leads (Motorsport) within the Matrix organization
  • Act as campaign project leader for all category related activities and campaigns. Ensuring all relevant parties are informed and aligned across channels in the development of all related materials.
  • Support Account Marketing/Regional teams as they brief in and execute Key Account Initiatives or other Regional needs.
  • Partner management Marketing- Provide coordination and partnership with our Licensed partners on a commercial and Sports marketing level in defining the strategy for use of PUMA ambassadors.
  • Manage and develop the BU franchise products communication strategy over multiple seasons.
  • Ensure that the Central Marketing team and local/regional markers are updated regarding the competitive landscape of their respective category.
  • KPI Tracking – Responsible for the KPI tracking of BU Marketing initiatives, in collaboration with Consumer and Commercial Central Marketing.
  • Sell In- Brief the Commercial Marketing teams in the seasonal Sell-In tool creation process; responsible for defining and developing presentation tools such as videos, presentations and visual communication tools.

YOUR TALENT:

  • 8 plus years of experience in a Marketing role, ideally 3 years in a core strategic Marketing role
  • Direct experience working in a product creation environment, demonstrated understanding of the seasonal briefing processes
  • Advertising or agency experience a plus
  • Experience working in a matrix organization strongly preferred
  • Ability to influence without direct authority, collaborate and negotiate with internal customers
  • Strong presentation and business acumen skills required;
  • Proven skills in Excel, Powerpoint, budget management
  • Experience in working with consumer facing products, in the sports industry a plus
  • Bachelor in Business or Marketing, MBA preferred.

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

Digital Marketing Executive – PTO

About the job

Who We Are:

The Professional Triathletes Organisation seek to showcase the passion, talents and achievements of the worlds best professional Triathletes who strive to realise the highest levels of the sport and inspire all those who participate in triathlon.

We’re putting on the biggest events the sport has ever seen with our PTO Tour launched early this year hosting events in Canada, Slovakia and USA plus our celebrity ProAm in Los Angeles.

We’re looking for a Digital Marketing Executive to join our high performing marketing team to continue the growth of the organisation and the sports.

This is a unique opportunity to join a start-up that has attracted experience, talent and leadership from a wide variety of industries such as UFC, Uber, Meta, ATP, Sail GP and F1. You will have the freedom to truly lead and shape the future of a growing sport.

We are offering this role as a full time, London based role.

About you:

You are passionate about digital marketing, creative thinking, analysing numbers, and most of all triathlon. You want more than a few lines on your resume – you want to help build a company that changes the world of sport. This role will give you the opportunity to push your boundaries and find out what you’re capable of, to work with and learn from incredibly smart people, and, most of all, to enjoy the journey of helping to market a world-class events organisation.

The role:

  • Assist the marketing team in a variety of activities to support the growth of the PTO
  • Help on the execution of the PTO digital and paid media strategy
  • Support on the marketing plan, designed to maximise audience reach, engagement and grow the PTO brand and events
  • Assist in the daily communication with our performance marketing agency across paid social, PPC, programmatic display and other paid media channels
  • Support on the asset creation for marketing campaigns
  • Consistently test, learn, refine on creative and messaging to drive optimal performance in all channels
  • Provide the wider content and marketing team with metrics and analysis of digital campaign success always striving to use data to drive and improve successful content/marketing
  • Work hand in hand with our marketing executive to ensure consistent brand image across all channels

Your skills and experience:

  • Relevant degree in marketing or business
  • Have 2-3 years of experience in performance marketing either at an agency or in-house
  • Strong experience running paid acquisition campaigns, using social or search channels
  • A can do attitude and a willingness to manage multiple projects
  • Hands on experience producing campaign level reporting and reporting this back to peers
  • Be an analytical thinker with the ability to interpret data and create actionable insights
  • Possess an entrepreneurial flair with the ability to thrive in a fast paced environment

Main stakeholders:

  • Marketing Executive
  • Digital Product Manager
  • Performance marketing / audience growth agency

Top level terms:

  • Competitive annual salary
  • Enrolment onto employee share program

Social Media Manager – LDN UTD

About LDN UTD

LDN UTD is the esports org co-owned by Connor Ball. LDN UTD unites professional esports and grassroots gaming with a healthy lifestyle and social issues and has previously held physical and online campaigns around racism, knife crime, diversity, nutrition, loneliness and education, working with stakeholders including the Mayor of London, the Rio Ferdinand Foundation, Bloomsbury Football, Matchroom Sport, and charities including Street League. LDN UTD also develops incredible players from all backgrounds and offers them a platform to play at their best, whilst using professional rosters to amplify and raise awareness around the most important issues in the world today. We have grassroots rosters in Fortnite, League of Legends and FIFA, with a tier 1 Valorant roster in the VCT.

About the role

We’re looking for someone with experience in esports who can vocalise our position on the social challenges facing the global community in a way that feels authentic. We want to continue to build a fandom that believes esports can be a platform for good, and our social media manager is the person to lead that. You’ll have major autonomy over our content messaging from day one, and a key role in working to develop our digital platforms.

Day to day:

  • Implementation of a consistent tone of voice for LDN UTD across our social platforms.
  • Assist with the creation and implementation of marketing strategies for projects involving the LDN UTD brand and our partners.
  • Work closely with our “Head of Content” in the management of content and social publishing.
  • Create and maintain an ongoing social calendar for all channels providing social copy, assets and dates.
  • Actively communicate with our fans, followers and partners across social channels.
  • Match day coverage across social channels.
  • Ensure updates from our matches and events are promptly posted across our social channels.
  • Analyse trends in the esports and video games space to stay on trend and keep the business informed.
  • Produce reports regarding growth and engagement across platforms.
  • Assist and advise content creators with their own social media where necessary.
  • Work with streamers, pro players and other content creators to build campaigns on social media platforms.
  • Seek undiscovered talent and opportunities.
  • Be proactive and not reactive.
  • Have a sense of humour!

Qualifications

  • Experience managing brand or influencer accounts.
  • You are driven. You attack everything you get involved in with massive energy.
  • You are an active member of the esports and gaming community. You know where to find the hardcore fans online and how to make them laugh.
  • You are game and platform agnostic. You like Animal Crossing as much as VALORANT. You see value in console gaming and in PC gaming. You think the Xbox vs. Sony rivalry is silly (it’s obvious which one is better, after all).
  • You have a level of creative experience. You’re proficient with image editing software (maybe Adobe Photoshop? Premiere Pro?) – you may even have edited your best friend’s face onto Ashe’s body and tweeted it.
  • You’re not afraid of numbers. You know that at the end of the day we’ve got to get the engagement and build our follower base to achieve our goals. You can manage social media analytics data and identify ways to achieve more.
  • You’re flexible. You don’t mind working evenings and weekends on occasion. (Days in lieu will be reciprocated)
  • You don’t mind getting stuck in. We are a start-up after all!
  • Fluent in English with excellent grammar and writing skills.
  • UK based and able to work intermittently from our Camden office.

Benefits

  • Join a fast-moving industry and be at the centre of a leading organisation that is going places!
  • High impact position with autonomy to shape the business model.
  • Work in a high calibre team in a fun, flexible working environment based in Camden, London with the best falafel and kebab shop around the corner.
  • Live the true start-up experience and learn how to grow a business from the ground up!
  • £22-26k salary.
  • Discretionary bonus.
  • Company pension.

STARTING DATE ASAP

Apply Now

Director, International Marketing – Minnesota Vikings

General Statement of Duties: The Director, International Marketing will serve as the Vikings lead on the international HMA initiative as the organization looks to expand its marketing efforts in Canada and the UK. The position will work closely with the club’s international agency as well as internal groups and the NFL to hone a unified strategy aimed at achieving sustained international growth and engagement while generating revenue opportunities. The position will work with the Executive Director, Digital Media & Innovation to identify future markets of opportunity while creating new marketing campaigns and content opportunities. 

Areas of Responsibility:

  • Serve as primary organizational contact on international marketing, collaborating with other departments and creating a cohesive strategy across internal groups
  • Work with international marketing agency on social strategy, events, marketing campaigns, and international content development
  • Serve as the lead with the NFL International team, working closely with NFL UK and NFL Canada offices as well
  • Collaborate with the Revenue and Partnership Activation teams, to ideate around potential alignment with regards to international campaigns, content series and events, as well as secure new corporate partnerships
  • Communicate IHMA rules and opportunities with internal stakeholders
  • Work closely with Vikings social team to align strategy across all club accounts
  • Serve as organizational lead for the Vikings Summer Tour for both UK and Canada
  • Work with internal groups and international agency to plan and execute international events
  • Work closely with merchandise team to integrate opportunities into international marketing strategy
  • Report yearly/monthly metrics around international KPIs and growth audiences
  • Analyze future international marketing opportunities, working with agency partners as well as internal business intelligence team
  • Manage international budget, working closely with finance on P&L and reporting
  • Work with legal team to ensure compliance to international marketing rules
  • Additional duties as assigned.

Qualifications: 

  • A minimum of 8+ years of experience in marketing, digital, content or a related field.
  • Knowledge of social media, marketing, and events best practices
  • Versatility in working with various leaders, executives, and other staff members on a daily basis.
  • Experience creating and delivering approachable reports for various stakeholders.
  • Strong technical skills, digital and social marketing experience, and a proven ability to tackle hard, ambiguous problems with rigor and independence.
  • Ability to work various hours, holidays and weekends a must.
  • Collaborative team player, capable of building a maintaining strong relationships across the company.
  • In depth understanding of the international landscape, previous international marketing experience is preferred
  • Strong football knowledge is a plus.

CONFIDENTIALITY REQUIREMENTS:  This position may require the individual to have access to confidential records and information.  To successfully perform this position, confidentiality of the information with which the individual has contact must be maintained.

 PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Ability to perform physical tasks such as lifting and moving boxes etc. 
  • Must have the ability to work from elevated locations, climb ladders, and lifting unassisted 

 WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Standard office for regular office hours, on-site events

OUR DEI Commitment: The Minnesota Vikings are committed to creating and sustaining a culture for you. Whoever you are, we are an organization that embraces and empowers people of all backgrounds and experiences and incorporate diversity, equity, and inclusion into the foundation of everything we do. We are proud to have a culture that empowers our people to harness their uniqueness to develop their full potential as a contributor to the success of the organization and the communities we serve. The Minnesota Vikings are an equal opportunity employer, and we continue to commit to creating equitable opportunities by ensuring that our place can be anyone’s place.

Public Relations Manager – Angel City FC

Angel City is building a world-class organization to support its ambitions to redefine sports and entertainment. Our vision is to create engaging and unique content across multiple platforms to bring the purpose-driven mission of this Club to the world.

We are stronger together, have more impact together, and have more fun together!

The Manager of Public Relations for Angel City Football Club (NWSL) is a critical position in the department that manages soccer and corporate communications, runs the press box at all home games, and works directly with our soccer players and technical staff. This position will report directly to the VP of PR and is a hybrid of working remote and in-office.

Responsibilities:

  • Own the creation of all public relations assets, including press releases, interview preparation, and media alerts. Overseeing these assets includes designating tasks for junior staff as appropriate
  • Manage interview requests for half of the team’s roster and select members of the front office and technical staff
  • Maintain strong relations with coaching staff and players, as well as ACFC’s editor and third-party creative companies
  • Serve as the secondary broadcast liaison for all home matches and primary liaison during applicable away games
  • Serve as the primary stakeholder for game day. This role includes managing the press box, overseeing game day staff, assisting with statistics, helping credentialed media with any game day asks, and helping to coordinate the post-game presser
  • Manage the onboarding process of all interns, training them in all PR basics, including coverage tracking, media list building, email blasts, and the creation of press releases, media alerts, and interview preparation documents
  • Own the game notes for the team, which includes updating game notes every game working across the organization to gather new team statistics, individual statistics, projected starting XI, recaps, and notes 
  • Attend daily morning meetings with the VP of PR, twice-weekly team check-ins, and other internal department meetings as needed 
  • Work closely with other departments, particularly content, partnerships, and community, to activate significant team announcements and branding moments 
  • This role will travel to many of the away matches and is a hybrid of working remotely and from the Santa Monica-based office

Qualifications:

  • Bachelor’s Degree, ideally in Communications, Marketing, or related fields
  • Three to Five years of experience with other sports teams is preferred, including college, semi-pro, and professional.
  • Familiarity with the sports industry and understanding of the sport of soccer
  • Strong communications skills and the ability to work a flexible schedule with multiple tasks in progress at a time
  • Knowledge of AP Style is preferred.

Angel City believes in building a safe place for creative expression and celebrating that which makes us who we are; welcoming unique and personal backgrounds and experiences. We’re proudly building an inclusive Angel City team.

Content & Social Lead – NBA (London-based)

Position Summary

This position will sit in the Fan Engagement & Direct-To-Consumer leadership team and will primarily focus on developing and implementing an audience-centric content and social strategy that supports our business objectives, leading the development of content initiatives in all forms to build awareness, consideration and preference for the NBA products and services.

Major Responsibilities

  • Develops a framework to create, commission and / or acquire interesting, innovative, funny and relevant content that will connect our brand with target groups around Europe across channels.
  • Leads content development and manages execution of new ideas leveraging internal and external resources
  • Understands the principals of optimizing content for search, user experience and content curation across all publishing channels
  • Ensures ongoing measurement of content performance (acquisition, engagement, and conversion) and reports on effectiveness
  • Hires, develops, leads, and inspires a team of internal and external content creators to achieve the stated goals
  • Spearheads, manages, and oversees social partnerships both within NBA and the sports industry as well as with like-minded brands

Required Skills/Knowledge

  • Passion for all forms of Sports entertainment, digital distribution, and the implementation of new business / digital models
  • Excellent knowledge of content publishing, editing and production software and equipment
  • Ability to plan and manage at both strategic and operational levels
  • Fluency in English and other European language is a plus
  • Proficient in Microsoft Word, Excel, and PowerPoint

Experience Required

  • Minimum of 12 of experience as a respected leader in multichannel content creation, ideally at a Tier 1 content organization in Europe or the U.S.
  • Experience creating compelling stories/messages for specific target demographics
  • Proven experience hitting key social KPIs: social engagement & audience traffic growth
  • Proven track record in building, growing and managing teams

Educational Background Required

  • Bachelor’s degree required
  • Master’s degree in Journalism, English, Marketing or related discipline. Master’s degree is a plus