Creating an Ecosystem for Hybrid Media Transmission With 100G
For a media project to be successful, it’s important to ensure content creators and distributors have secure and dedicated network bandwidth. In fact, in live and post-production environments, a robust fibre channel media framework that can provide increased throughput and maximum bandwidth availability is critical. 100G WDMs deployed over a fibre channel network can allow broadcasters, OTT content providers, sports organizations and eSports enterprises to handle remote production with ease while enabling them to give their customers seamless and immersive experiences.
A 100G media backbone can simplify a content provider’s journey towards deploying UHD 4K videos in real time, which requires 12Gb/s bandwidth when uncompressed – four times more than what is required for a HD video transmission. eSports enterprises and broadcasters can provide gamers and viewers with exceptional, ultra- immersive 4k viewing experiences without worrying about bandwidth issues.
The opportunities created by 100G is not just limited to 4k video transmission. Rather, it extends well beyond it. For instance, progressive enterprises in media and communications space have started testing live 360° video transmission in 8k UHD – the highest resolution available in digital TV, today. This can usher in endless possibilities when it comes to live video broadcasting and immersive viewing. For instance, such high-performance media infrastructure can allow sports lovers to use a VR headset and experience a golf tour right from the player’s point-of-view or a watch a Formula 1 race from the circuit.
Additionally, a 100G media network can help content providers streamline the technical aspects of video production as well. For instance, every event in eSports involves multiple cameras, cutaways, commentary, real-time editing and real-time reactions. A high capacity transmission network can ensure that the data is transmitted in order, on time, and without any redundancies. Going forward, as the total audience in the industry increases to over 645 million, the bandwidth boost provided by 100G will help fans worldwide enjoy unparalleled gaming experiences.
100G is poised to have a strong impact in other areas in remote production workflows such as:
Video Mastering and Finishing: Colour corrections, checking for transitions, gaps, visual errors and broadcasting delays in real time
Video Ingesting: Collating, transmitting or importing different types of image, audio or video files into an existing editing workflow
Digital Asset Management: Protecting and utilizing rich media assets better with stringent permission allocation
Distribution and Playout:Allocating no-fail commercial requirements for broadcasting servers
User Security with Data Retrieval: Allowing users to retrieve content stored on SSDs, HDDS and tapes while transitioning to high-end storage array technology
The fact that 100G is at the threshold of transforming the media and telecommunications landscape stands testament to how far the technology has evolved. 100G will soon open up new business opportunities for next-gen content creators. Those seeking to capitalize on this and gain a first-mover advantage need to start planning their approach today.
Internet Protocol (IP) technology promotes better flexibility, cost savings and scalability and this is the major reason why IP networks have been deployed almost everywhere including Antarctica and International Space Station. Until recently, media vendors have been contending to dominate IP while end- users have wanted the industry to one set of standard when it comes to media distribution over IP.
Thankfully, The Society of Motion Picture and Television Engineers (SMPTE®) has come up with the SMPTE ST 2110 Professional Media Over Managed IP Networks standards suite which promises to simplify broadcasters journey towards leveraging a common IP-based distribution mechanism. The best part about SMPTE ST 2110 is that it offers seamless interoperability while providing a robust foundation needed to accelerate the adoption of IP-based video dissemination. Another aspect that differentiates SMPTE ST 2110 is timing. The standard allows broadcasters to separately route and divide audio, video and other data over IP networks in real time for live production, playout, media scheduling and so on. This feature helps broadcasters to simplify actions such as subtitles, teletext, captions and process multiple audio languages at the same time.
The future of media distribution will be dictated by a combination of dedicated media-grade fibre network and cutting-edge compressed video transfer over the Internet, supported to the last mile by traditional satellite distribution.