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Friday, 14 August 2015 |
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Friday, 14 August 2015 |
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Friday, 14 August 2015 |
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Friday, 14 August 2015 |
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Thursday, 13 August 2015 |
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Thursday, 13 August 2015 |
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Thursday, 13 August 2015 |
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Mondelēz International Becomes Official Partner of Australian Olympic Team |
Thursday, 13 August 2015 |
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Emirates Ink Three-Year Sponsorship Deal With Arabian Gulf League |
Thursday, 13 August 2015 |
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Manchester United Confirm Nexon as New Gaming Partner in Korea |
Wednesday, 12 August 2015 |
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Wednesday, 12 August 2015 |
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Wednesday, 12 August 2015 |
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Wednesday, 12 August 2015 |
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LPGA Extends Partnership With Co-Title Sponsors of Bahamas Event |
Tuesday, 11 August 2015 |
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Tuesday, 11 August 2015 |
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Tuesday, 11 August 2015 |
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Tuesday, 11 August 2015 |
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NBA and Under Armour Enter into Global Marketing Partnership |
Monday, 10 August 2015 |
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Golden State Warriors Partner With JinkoSolar in Two-Year Deal |
Monday, 10 August 2015 |
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Tokyo 2020 Signs up Yamato Holdings as Fourth Official Partner |
Monday, 10 August 2015 |
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Monday, 10 August 2015 |
New £1m York Velodrome to Open in July
A new Olympic-sized outdoor velodrome is to open at the University of York in July, anesthetist as a part of the legacy programme of the Tour de France Grand Depart.
Jointly funded by British Cycling and York University, sale the £1.1 million facility is a response to the increased numbers of people cycling.
The new facility, drugs built by Lumsden and Carroll, has 30-degree banking at its steepest point at each end, which riders will negotiate on special track bikes with no gears or brakes.
British Cycling President, Bob Howden, said: “Following the success of British riders at the Tour de France and Olympics, there are more people than ever riding bikes in this country. However, with increased participation comes the need for new facilities.
“British Cycling has been delighted to get behind this fantastic project and hopefully we might see the next Joanna Rowsell or Jason Kenny develop at the York Velodrome.”
Coaches will lead taster and skills sessions at the facility, offering both experienced riders and those new to the sport, the chance to enjoy the facilities.
The Grand Depart starts in Leeds, Yorkshire on July 5 and marks the first time the Tour de France comes to Britain since 2007.
Professor Koen Lamberts, vice-chancellor of the University of York, said: “In the year the Tour de France comes to York, we are very proud to provide a superb addition to the city’s sports facilities that will complement our floodlit 1.2km closed road cycle circuit.
“Our partnership with British Cycling to develop this additional facility is a clear demonstration of our commitment to inspire activity and to promote the health and well-being of people across the city and beyond.”
iSportconnect Offers Fans the Chance to Relive the World Combat Games with New E-Magazine
Today, clinic iSportconnect and SportAccord releases the World Combat Games Special Review, an online magazine which consolidates extensive media content from the 2013 edition in St. Petersburg, Russia (18-26 October). This digital platform, created by iSportconnect, the world’s largest private network of sports business proffesionals, and in close collaboration with the 15 participating Martial Arts and Combat Sports Federations and the Local Organising Committee, recounts event highlights, competition results and shares hours of high-definition footage with fans.
To access the online magazine click HERE.
The World Combat Games is an 8-day multi-sports event that showcases both Olympic and non-Olympic martial arts and combat sports; Aikido, Boxing, Fencing, Judo, Ju-Jitsu, Karate, Kendo, Kickboxing, Muaythai, Sambo, Savate, Sumo, Taekwondo, Wrestling, and Wushu. The Games provide top quality sporting action and feature the world’s best athletes.
The second edition of the World Combat Games received coverage in over 150 countries including key territories such as Russia, USA, Canada, Brazil, Mexico, Japan, Pan-Europe and the Middle East. In 11 countries, the World Combat Games was broadcasted for more than 660 hours and generated over 1.5 billion Event contacts.
Hannover 96 Extend Marketing Partnership with Sportfive, Extend Anheuser-Busch InBev Deal
Bundesliga football club Hannover 96 have extended their partnership with SPORTFIVE who will be responsible for the club’s marketing until 2019.
The original contract was due to finish in July 2014 but the pair agreed to extend the deal in advance.
SPORTFIVE will be responsible for finding stadium advertisers, medic shirt sponsors and to sell hospitality programmes in the HDI Arena to the media rights.
Martin Kind, arthritis President of Hannover 96 said: “For 13 years SPORTFIVE is a reliable partner that offers 96 valuable work with its know-how for the brand Hannover.
“The early contract extension is a strategic decision, which we focus on continuity and expertise.”
Philip Hasenbein, Managing SPORTFIVE added: “Over the past 96 years, Hanover has increasingly become a figurehead in the northern German Bundesliga football.
“Together with the club we want in the coming years to further develop the brand Hannover 96 and set new standards in marketing.”
The pair have worked together since 2007 and the sports rights agency has sold 2,000 different advertising and TV rights for the club since.
Anheuser-Busch InBev Extend Agreement
Hannover 96 have also extended their partnership with Anheuser-Busch InBev for a further five years.
The new sponsorship will see the beverage company’s branding through advertsigin services in the stadium and on the TV video gang.
“Anheuser-Busch InBev is the largest brewer in the world and fits with its premium products Hasseroeder and Guild excellent brand for Hannover 96 Our cooperation is based on reliability and continuity. The more I am pleased that we continue our successful partnership over the next five years, “said 96-president Martin Kind.
Ron Wiegand, SPORTFIVE team leader at Hannover 96, commented: “The long-standing extensive cooperation with AB InBev is characterized by constant innovation.
“With tools such as the Hasseroeder fan block and the pelt speedometer, special attention has been designed with the fan involvement.
“With the entry into the digital world and the introduction of the “Hall of Hasseroeder fan” the fans should be excited now also in the social networks.”
Manchester City Become First Premier League Club to Offer High-Density Wi-Fi
Manchester City’s Etihad Stadium is to have high speed Wi-Fi access installed in the coming weeks, allergist making them the first Premier League club to offer such a service.
The 47, ampoule 000 capacity stadium will have Cisco’s Connected Stadium Wi-Fi which will be delivered by O2.
The service will be available in and around the Etihad and will allow fans to use their mobile devices to surf the web to share their live event experiences and to interact with other fans who aren’t at the match.
In addition, stomach City will offer StadiumVision Mobile, a service that can deliver live video and relevant event information to fans’ mobile devices with minimal delay and can offer multiple channels of content.
Tom Glick, Chief Commercial & Operating Officer for Manchester City, said: “As a Club that is passionate about innovation and prides itself on constantly looking for ways to enhance our supporters’ experience at the Etihad Stadium, we feel we have found the perfect solution with O2 and Cisco.
“Live games and concerts are highly enjoyable social events and we are delighted to be able to offer supporters a system that allows them to better utilise their own mobile devices when at the Stadium.
“With the ground and its immediate vicinity offering ubiquitous connectivity, we will soon be able to provide full talk and texting capabilities, while paving the way for exciting new mobile data applications and services – such as mobile video – that will ensure a visit to the Etihad Stadium continues to be one of the best sports experiences available anywhere in the world.”
Paul Lawton, General Manager of SMB at O2 added: “We are delighted to be working with Manchester City and Cisco to deliver a UK first in the form of High Density Wi-Fi at the Etihad.
“The underpinning ICT delivery is something we are really excited to be working on, and will result in the provision of high-speed connection anywhere in the stadium for fans, allowing them to capture and share their experience in a digital way – something we are passionate about as a business.”
Phil Smith, CEO Cisco UK & Ireland commented: “Cisco is all about connections. Fans at a premier venue like the Etihad Stadium expect premier Internet connectivity. I am thrilled that Cisco, O2 and Manchester City are jointly leading the field with a media rich environment that is unparalleled in the Premier League.
The Etihad Stadium becomes the first in the Premier League and the latest elite sports stadium in the world to install wireless technology, joining the likes of Real Madrid’s Santiago Bernabeu and the Brooklyn Nets Barclays Center.
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Higher Expenses Cause Australian Rugby Union to Record Loss
The Australian Rugby Union (ARU) recorded a loss of A$8.3m ($8.55m) in 2012, hospital due in part to higher expenses despite a surge in revenue from 2011.
The loss was narrowed by A$2.3m from 2011 as total revenues rose by A$21m from 2011 to A$96.6m.
In the reports for 2011 the ARU posted the overall loss at A$7.52m but that rose to A$10.59m due to an accounting adjustment.
“While revenues were higher than the previous year, so was expenditure, which was primarily due to our continued investment in the game,” ARU Chairman Michael Hawker said.
“Our bottom line was also negatively impacted by A$7,5 million due to the higher Australian dollar.”
Gross expenditure increased by A$17.2m as a higher currency also had an impact on the results.
Higher match day returns and sponsorship revenues also contributed to the growth.
“These increases, combined with the expectation that this year’s British & Irish Lions Tour will deliver substantial financial gains to Australian Rugby, provides the organisation an opportunity to better its financial position in 2013,” Hawker added.
Future Looks Bright For Ecclestone’s F1
Formula One’s future has been preserved after commercial rights-holder Bernie Ecclestone claimed the majority of the championship’s teams have reached an agreement to continue racing after the current Concorde Agreement expires at the end of this season.
The confidential Agreement between Ecclestone’s Formula One Management (FOM) and the teams divides up the commercial revenues of the sport, including television rights and prize money. Ecclestone said in a statement: “I am very pleased to announce that we have reached commercial agreements with the majority of the current Formula One teams, including Ferrari, McLaren and Red Bull Racing, about the terms on which they will continue competing in Formula One after the current Concorde Agreement expires at the end of this year.”
Only a week after Red Bull Racing and Ferrari said talks over a new Concorde Agreement were progressing well, this latest agreement is sure to dispel any doubts over the future of the sport. It is reported that both Ferrari and Red Bull have now agreed financial terms with Ecclestone, granting the two F1 giants a seat on the Formula One Board.
FOTA chairman Martin Whitmarsh, who is team principal of McLaren, has reiterated the need for F1 team to sick together in order to agree to a deal which benefits all parties. He said: “The majority of the teams are finding an agreement and you can either stick your head in the sand or say let’s find an agreement,” said Whitmarsh when asked about the reasons behind McLaren’s decision to agree a deal. “We’re having constructive dialogue now, which we weren’t having a few weeks ago.” Ferrari and Red Bull last year quit the Formula One Teams Association (FOTA) in a bid to negotiate their own terms with FOM.
Whitmarsh also mentioned Ecclestone, stating that the smoothening of negotiations will delight the F1 boss: “I think Bernie wants to deliver a positive news message for F1,” he said, according to Autosport. “At the moment the fact that we’re probably not in the middle of a war with each other is good news for Formula One.”
Whitmarsh added: “There are positives clearly, we’ve had two great championships and I think we’ll have another, and that entertainment counts for a lot. We have to try a lot to attack costs in Formula One, but we still have a lot of work to do and I believe we still today have a number of teams here that don’t have a viable long-term business model. We have to continue to work together to make sure we have sustainable business models for the majority of the teams in Formula One.”
Media Manager – United States Soccer Federation
Location: Chicago, sales USA
Closing Date: 29th September
Overview:
The Media Manager is responsible for generating sales and driving growth for the organization through implementation of local and national media and promotions planning and buying. As the Media Manager, you will be responsible for integrated media planning across both online (video, banner ads, paid social, search, etc.) and offline (out of home, radio, and TV) channels. Additionally, you will need an understanding of brand building strategies, consumer data and creative advertising in order to formulate plans that will meet short term promotional and long-term marketing and brand building objectives. The role requires ongoing analysis of individual campaign performance to ensure optimization of activities and performance over time.
Primary Duties
- – Develop the strategy and recommended execution plan to 1) drive ticket sales for events 2) drive retail promotions and 3) implement brand building initiatives in either specific geographies or nationally.
- – Effectively negotiate lower rates, added-value and custom programs to achieve U.S. Soccer Federation’s unique objectives and deliver strong return on investment.
- – Utilize media analytics and data to set goals, assess performance and formulate recommendations for necessary optimizations.
- – Identify new opportunities and uncover ways to capitalize on technology, innovation and emerging media to deliver against agreed upon objectives.
- – Proactively seek out local market knowledge and insights in order to work effectively with local reps to ensure most efficient and effective media placements.
- – Clearly articulate tactics, data and performance with internal departments and key stakeholders.
- – Seamlessly operate between big picture thinking and tactical execution.
- – Formulate clear test and learn plans that outline marketing goals, learning objectives, measurement strategy, and action standards to evaluate success.
- – Effective project management skills, proficiency juggling multiple tasks and coordinating multiple plans.
Minimum Qualifications
- – Bachelor’s Degree in Business, Marketing, or related field, MBA preferred
- – 5+ years media planning and buying experience.
- – Experience in sports industry or event/promotional agency or marketing environment preferred.
- – Up-to-date knowledge of the digital media marketplace plus a strong understanding of interactive marketing concepts, best practices and digital media planning and buying process
- Understanding of specific SEM concepts and experience managing Google AdWords campaigns preferred
- – Successful track record of leading digital remarketing and/or prospecting campaigns with conversion-based objectives
- – Working knowledge of media research tools and software.
- – Strong mathematic & analytical experience.
- – Excellent verbal and written communication skills.
- – Test and learn mentality.
- – Relationship focused and an ability to work in a cross-discipline environment with multiple departments and subject matter experts.
Desired Characteristics
- – Desire to be part of a team
- – Display a tireless work ethic
- – Possess a growth mindset, is open minded and seeks challenges
- – Pursue lifelong development and learning
- – Communicate in a direct, open and honest manner
- – Accountable for actions/decisions and does not make excuses
- – Request feedback and is open to criticism
- – Practice self-assessment and self-reflection
- – Believe and commit to the company’s culture and organizational goals
- – Passion for soccer
- How to Apply
- Click to apply HERE
QPR announce multi-million pound deal with DRYWORLD INDUSTRIES
MP & Silva Awards NFL Content Distribution Deal to Deluxe
International media rights company MP & Silva has awarded Deluxe Entertainment Services Group (Deluxe) a three-year digital content distribution contract to deliver live NFL games to broadcasters throughout Europe.
The media and entertainment production services provider will deliver select NFL regular season games, unhealthy all play-off games and the Super Bowl.
Full story HERE.