Cricket is the most watched sport on TV in Australia following sports data report from Oztam

Oztam’s TV viewership and sport data has revealed that cricket is the most watched sport on TV in Australia.

Over 9.6 million people tuned into international cricket for five or more minutes and astonishingly over 18.4 million people watched at least some international cricket on TV nationally.

The viewer data (metro and regional combined) is from the past 12 months across Free To Air TV (FTA) and included all major sports.

When analysing the data, abortion including all metro and regional viewers, cricket once again is the winner with more Australians watching cricket compared to any other sport on Australian television.

A standout success for Cricket Australia has been the broadcast of KFC T20 International matches which out-rate most other sports. Nine’s broadcast of the 2011-12 T20 Internationals averaged in excess of 1.4m in the capital cities and 738,000 in regional markets for a combined national figure of over 2.1m people per match.

Over the last ten years, the Vodafone Test Series has attracted an average daily audience on Nine of over 860,000 viewers and the Commonwealth Bank Series over one million viewers in metro markets alone. Nine’s night sessions of One Day Internationals attracted a metro audience average in excess of 1.1m for each game in the 2011-12 season.

Nine’s trusted commentary team and world class broadcast technology and innovation continue to attract new viewers to the game and provide truly pioneering vision as the various forms of the game soar in popularity.

The broadcast of BBL|01 on FOX SPORTS achieved an average 280,000 viewers per match, making it one of the most successful sporting events in subscription TV history.

Cricket Australia CEO, James Sutherland, says: “Cricket is Australia’s favourite sport and these viewership results speak for themselves.  We’re thrilled to have so many fans across the country and Cricket Australia, along with our broadcasters Channel Nine and FOX SPORTS, is committed to delivering our fans the best viewing experience and the latest innovations.”

These TV viewer figures follow on from the Australian Cricket Census that revealed a record 880,291 participants picked up a bat and ball in 2011-12, making cricket the number one participation sport in Australia.

Cricket Australia’s international and domestic matches are broadcast in Australia on the Nine Network, FOX SPORTS and on ABC Radio.

These impressive viewer and participation figures indicate that cricket really is Australia’s favourite sport.

NFL team, Buffalo Bills has agreed in principle to a one-year lease extension with the Erie County that would allow the team to continue playing at Ralph Wilson Stadium next season.

County executive Mark Poloncarz announced the agreement Wednesday after Bills CEO Russ Brandon raised concerns about the lack of progress in negotiations to reach a long-term deal, and with the current lease set to expire July 31. Poloncarz said the agreement was reached after he and Brandon spoke on Monday.

“Nobody wants to have a gun at their heads thinking if we don’t get it done by the end of the season then what’s going to happen,” Poloncarz said. “By doing an extension, it guarantees the Bills are here for the full 2013 season, and it gives us ample time during the next 18 months or so to continue these negotiations.”

The announcement came after Brandon went public by informing The Buffalo News that negotiations had stalled in a story published Wednesday morning. Brandon then repeated his concerns in an interview with The Associated Press.

Über 1.000 Gäste aus Management, viagra buy | Marketing, ampoule Medien und Agenturen feierten am 13. März im Düsseldorfer Musical-Theater „Capitol“ die Verleihung des Marken-Award 2012 im Rahmen der „Night of the Brands“. Während Ergo, for sale Salamander und Rotbäckchen mit den Preisen „Beste Neue Marke“ „Bester Marken Relaunch“ sowie „Beste Marken-Dehnung“ ausgezeichnet wurden, erhielt Fußballmeister Borussia Dortmund einen Sonderpreis. Damit würdigte die Jury die Leistung des Vereins, die Marke BVB als Erlebnis zu inszenieren – über den sportlichen Erfolg hinaus. Ex-Bundesfinanzminister Peer Steinbrück glänzte bei der Verleihung mit einer scharfsinnigen Laudatio auf den Sonderpreisträger BVB.

Die Sieger des diesjährigen Marken-Award wurden von einer hochkarätig besetzten Jury in einem aufwändigen, mehrstufigen Bewerbungsverfahren ermittelt. Die Jury befand, dass es Borussia Dortmund gelungen ist, den Verein als „das intensive Fußballerlebnis“ zu inszenieren – und das nicht nur in sportlicher Hinsicht, sondern auch in der Markenführung mit dem Claim „echte Liebe“. Die Jury vergibt einen Sonderpreis deshalb, weil die wirtschaftliche Wiedergeburt des 2005 fast insolventen Vereins so eng mit dem sportlichen Erfolg verbunden ist, dass sich die Markenleistung nicht herausrechnen lässt. Unstrittig ist jedoch nach Ansicht der Jury, dass die feinfühlige neue Markenstrategie ihren Anteil daran hat, die Fans hinter dem BVB zu versammeln und dem einzigen deutschen börsennotierten Fußballverein etwas wirtschaftliche Unabhängigkeit vom sportlichen Erfolg zu verschaffen.

Andrew Walker, chief marketing officer of the Women’s Tennis Association (WTA) has justified his position on equal pay for the women’s circuit.

Walker, who helped to secure equal prize money for women, said: “From a business and marketing perspective, if you look at television, live audiences at events and sponsorship, the women’s game justifies equal pay.”

Walker has also scuppered rumours that there are too many tournaments during the season.

He said: “On the WTA side, we reformed our circuit structure to lengthen to lengthen the off season, provide more in season breaks and reduce the number of events that players have to play, while directing them to play our top events.

“Our ‘Roadmap’ Plan has resulted in healthier players (18 percent decrease in injuries and withdrawals), fans being able to watch their favourite players more often (top players are playing our top events 24 percent more) and a 36 percent increase in prize money.”

To read more on what Andrew Walker had to say in his iSportconnect featured profile click here

To discuss the equal pay rights topic click here and the calendar congestion click here.

 

The boardroom debacle at Ajax is set to increase after Johan Cruyff announced he and ten coaches at the club are to take legal action against four members of the supervisory board over the appointment of Louis van Gaal, Danny Blind and Martin Sturkenboom as directors.

Cruyff, the fifth member of a divided supervisory board, claims he was not informed of the changes and intends to take legal action against Edgar Davids, Steven ten Have, Paul Romer and Marjan Olfers.

The former Ajax and Barcelona coach, who has been backed by Wim Jonk, Dennis Bergkamp, Ronald de Boer, Jaap Stam, John Bosman, Bryan Roy, Dean Gorre, Orlando Trustfull, Michel Kreek and Marc Overmars, said in De Telegraaf newspaper: “Unfortunately, it is inevitable.

“It was a clear signal, the football players have in recent days been insulted. Therefore, we collectively decided to take legal action against the four commissioners of Ajax. So, for clarity, not against the club.”

Cruyff insists the move is not about personal issues – he and 60-year-old Van Gaal are known to not see eye to eye – but rather his desire to see a younger set of coaches have more power at the Arena.

He added: “People who say it’s about power know nothing.

“My generation should step into the background and make room for a new and ambitious group of people that will take Ajax back to the summit. It should not be that people like myself or Van Gaal take the reins.”

Rugby World Cup organisers have announced that ticket sales for the tournament have reached 75% of the revenue target for the competition.

The revenue total has topped US$167m, viagra ed with organisers of the New Zealand event forecasting sales of US$224m on expected sales of 1.35 million tickets from 48 matches. There has been a recent flurry of activity, according to organisers, with US$25m of sales having occurred over the last six weeks.

Rugby New Zealand 2011 CEO Martin Snedden announced the news ahead of the start of final phase of ticket sales today. He said: “This is a significant milestone. Prior to the 2011 Rugby World Cup, the highest revenue-generating event in New Zealand’s history was the 2005 British & Irish Lions Tour, which grossed US$20m. As of today, we have achieved eight times the ticket revenue for that event.”

Snedden added: “We have now sold just over 900,000 tickets which underlines how popular this event is going to be.” Recent ticket sales have been driven by the resale of tickets to the eight matches reallocated as a result of the Christchurch earthquake. In the final phase of sales, tickets will be available for most matches other than the final.

“We’re urging fans to quickly take advantage of this sales period and secure the seats they want to witness rugby at its best. For most of the matches on sale Monday, there are still lots of tickets available in the lowest priced seating categories. For more than half the pool matches this means that fans can buy tickets for as little as US$25 or US$34 and take their kids for half that price.”

Football’s governing body, FIFA, has cleared Football Federation Australia (FFA) of any wrongdoing in its bid for the 2022 World Cup as the country prepares to welcome a team of inspectors.

Newspaper reports had claimed FFA had used various financial incentives to gain favour with FIFA committee members, but FIFA has written to FFA to say there are no grounds to open a case, and the matter is now closed.

FFA chief executive Ben Buckley said: “We stated all along that those damaging allegations were false. Subsequently we have been cleared by the Federal Government, independent auditors and now by FIFA.

“With this behind us we can now concentrate on our bid to bring the biggest sporting event in teh world to Australia in 2022.”

FFA chairman Frank Lowy added: “We are totally focused on bringing the FIFA World Cup to Australia in 2022. The inspection tour of Australia provides an opportunity to showcase our first-class infrastructure and share details of our proposal for a uniquely  Australian 2022 FIFA World Cup with FIFA directly.”

Phoenix Racing has been renamed HScott Motorsports owner Harry Scott Jr. announced today.

The rebranding of the team comes five months after Scott purchased the team from James Finch. As part of this announcement, the company unveiled its new branding, including a new logo, website and social media accounts.

“I am truly looking forward to the 2014 season,” said Scott. “We have two great drivers in place with Justin Allgaier and Bobby Labonte, we’ve partnered with great sponsors and the team is ready and excited for Daytona. Now that we have launched the HScott Motorsports brand, everything is in place. We can’t wait for the season to get started and to get back to racing.” 

Upon purchasing the team last year, Scott pledged to establish a team with a focus on the future and eventually competing for a NASCAR Sprint Cup Series championship. During this past offseason, HScott Motorsports signed Justin Allgaier to drive the No. 51 BRANDT Professional Agriculture Chevrolet SS fulltime and Bobby Labonte to drive the No. 52 Chevrolet SS for a number of races, including the Daytona 500. HScott Motorsports also expanded their relationship with Hendrick Motorsports, which historically has been providing engines to the team.