Just 2 years after filing for bankruptcy and effectively ending a 50-year partnership with the golf circuit, ailment General Motors (GM) is to make a comeback as sponsor of the 2011 PGA Tour.

GM have signed a six-year deal to be the title sponsor of the World Championships at Doral Golf Resort & Spa in Miami in March of next year through its Cadillac brand.

Cadillac marketing vice-president, order Don Butler said “The prominence of being associated with the PGA is the best players in the world playing at the highest level,”

“We were the standard of the world for the better part of a century and we do intend to regain that mantle.”

Cadillac is also hoping to create a new event in Detroit though the location and date are yet to be confirmed.

PGA Tour Commissioner Tim Finchem was full of praise of the carmaker which has supported the sport for many years. “We are partnering with a company that has demonstrated, over a long, long period of time, a tremendous knowledge for marketing. The problems that befell this company were not about selling cars.”

Canada has become the most respected country brand in the world. It bumped the US from the top spot as it leveraged the 2010 Winter Games to extend the global reach of its tourism brand.

The ranking comes from the Country Brand Index by FutureBrand, viagra buy a New York-based global brand consultancy. Michele McKenzie, anesthetist president and CEO of the Canadian Tourism Commission (CTC), order will be present at the formal awards ceremony on Nov. 11 in London, England, at the 31^st annual World Travel Market (WTM), one of the world’s largest travel, trade and media showcases.

As Ms. McKenzie sums up, “Several years ago, CTC set out to refresh Canada’s tourism brand in anticipation of being on the world stage in 2010. We believed that—with the right strategy—a legacy of the Games could be more interest in Canada as a travel destination, and ultimately more visitors.”

The CTC and our partners seized the once-in-a-generation opportunity provided by the Games to showcase Canada’s tourism brand internationally. We placed stunning video shot from coast to coast to coast directly into the hands of broadcasters from all the countries in which the CTC markets. Initial results of the CTC’s marketing campaigns conducted before, during and after the Games indicate that the number of trips booked has increased over 2009 as a result of the awareness created of Canada as a top-ranked travel destination.

The CTC’s Olympic strategy, which runs to the end of 2012, was funded by a $26 million federal investment.

English Premier League Tottenham Hotspur Football Club has extended Lindley Group’s contract for public concourse catering at its north London ground to 2013 in a deal worth more than £2m.

Stadium specialist Lindley has been awarded the extension a year before the contract was scheduled to expire in 2011. It has managed the public catering at White Hart Lane since 2001.

Alistair Spiers, head of sales at Tottenham Hotspur FC, said: “Over the past nine years, Tottenham Hotspur Football Club and Lindley Group have worked successfully together to deliver the highest standards of public catering to in excess of 35,000 fans every matchday.

“As the club enters an exciting new era of Champions League competition, this contract extension demonstrates the commitment of both parties to continually improve the matchday experience at White Hart Lane.”

Paul Biffen, sales and marketing director at Lindley, added: “We’re delighted to continue our partnership with Spurs. It’s testament to the quality of food, service and the strength of the relationship that the Lindley team has developed with the club over the last decade that they have already committed to extending our contract for a further two years beyond the expiry of the existing contract.”

The news follows a recent announcement by Kudos Hospitality, which has also had its contract with Spurs renewed. Kudos has provided hospitality at the club for nine years and in September it was awarded a new two-year deal worth £6m.

The 106 member countries represented at the 2010 Congress of the International Boxing Association (AIBA) today voted by acclamation for Dr. Ching-Kuo Wu from Chinese Taipei to serve a second four-year term as the President of the Association.

The result returns Wu, a member of the International Olympic Committee and AIBA member for 25 years, for a further four years as the head of the association which he has headed since 2006, when he put an end to the tenure of former president Anwar Choudry from Pakistan on a reform ticket.

As the only candidate for the election, Wu was voted in by acclamation as the delegates gave him a standing ovation. Furthermore, four Confederation Presidents were also re-elected as Vice-Presidents of the Association: Dr Abdullah Bessalem for the African Boxing Confederation; Domingo Solano for the American Boxing Confederation; Dr Humbert Furgoni for the European Boxing Confederation and Keith Walker for the Oceania Boxing Confederation.

“I want to thank all the delegates for your confidence and trust placed in me,” Wu said after the election. “I clearly remember four years ago in Santo Domingo when I was elected President I delivered my election speech. The first thing I said is that the President of AIBA is a servant of boxing for AIBA and for our national federations. I now repeat this. With your confidence and trust I will continue to give my
commitment to you. In the past four years I have travelled over 300 days a year. Maybe over the next four years this will be over 350 days a year.”

“We have a lot of work. Although we have achieved many things, you have all demonstrated that you want the new AIBA; you want continuous reform; you want a very clean, honest and transparent organization. I give this commitment to you: I will do everything I can to make sure we are a clean organization. We have a lot of prospects, a lot of vision and a lot of new work ahead of us. I need you to really unite with me. No organization can survive and have strength if it is internally divided. So with this plea from me, let’s work hand in hand for the next four years.”

Wu presides over the world’s third biggest international sports federation after the Congress delegates ratified three new provisional members today, bringing the organization’s total number of member federations to 195. The new members are Guinea Bissau, Tanzania and Kiribati, one of the world’s smallest countries by surface area.

Jockey Club Live, stomach the joint venture between the UK’s leading racecourse group, allergist Jockey Club Racecourses, and live music and entertainment experts Live at the Races, today announced a partnership with live music promoters, AEG Live.

Under this new agreement AEG Live will book artists to appear at Jockey Club Live music events from 2015 onwards and add to the venture’s live music promotion expertise. At its launch at the start of 2014, Jockey Club Live outlined its aim to increase the popularity and commercial success of the live events at The Jockey Club’s 15 racecourse venues nationwide, including through access to popular artists, which this partnership with AEG Live can help to provide.

Jockey Club Live was launched in 2013 by Andrew Wilkinson and Simon Halden, in partnership with The Jockey Club, which runs the biggest racecourse group by turnover in the UK. Wilkinson and Halden have between them worked with numerous international artists including Elton John, The Rolling Stones, Pink Floyd, Take That and Kylie Minogue among others. Wilkinson is the founder of leading concert tour production and management company KingStreet Tours, while Halden founded Sports & Outdoor Media International PLC and The Frontiers Group.

More than 300,000 people attended the first season of Jockey Club Live music events throughout summer 2014 at venues including Newmarket’s July Course, Haydock Park, Epsom Downs and Sandown Park.

This new agreement is a further boost to Jockey Club Live’s already strong music industry credentials following the announcement in May that Tim Clark and David Enthoven the co-founders of ie: music, the international artist management firm behind Robbie Williams, Passenger and others, had joined the board of Live at the Races as Non-Executive Directors.

Andrew Wilkinson, CEO of Jockey Club Live, said: “We are delighted to welcome AEG Live to the Jockey Club Live team. Jim King and his team are hugely successful and internationally respected live music promoters who bring a huge amount of expertise and experience to the table. Under their guidance we feel sure that our 2015 programme of events will be amazing and will build upon the success of our first year.”

Jim King, Senior Vice President, Live Events at AEG Live, said: “We are delighted to be working with Jockey Club Live and look forward to bringing together a diverse roster of acts to play the renowned racecourses in 2015.”

Germany’s leading sports rights agency SPORTFIVE has been announced as the exclusive marketing partner for the hospitality program for UEFA EURO 2016 in France.

SPORT FIVE is responsible for marketing in countries Germany, Austria, Switzerland, Spain, the Netherlands and Belgium.

SPORT FIVE had already sold the hospitality packages for UEFA EURO 2012 in Poland and Ukraine for UEFA exclusively in Germany. the organisationa has also marketed UEFA Champions League finals in 2013 and 2014, the sports rights agency has gained extensive experience.

Martin Kallen, Operations Director of UEFA EURO 2016, about the cooperation: “The cooperation with SPORT FIVE underlines the ambition of the UEFA to cooperate only with the best possible partners to provide world class service within the hospitality offerings.”

“The UEFA EURO 2016 is the top sports event in Europe in the coming years. We are very pleased that we once again were able to see our hospitality expertise, the UEFA EURO 2012  after and as the exclusive marketing partner for six markets are doing, “says Philipp Hasenbein, Managing Director of SPORT FIVE. “With our sales team we are in an excellent position – in the European leagues, we sell around 650,000 VIP tickets per year.”

ECHL team Wheeling Nailers have extended their affiliation agreement with the Montreal Canadiens of the National Hockey League (NHL).

Wheeling enters its fifth consecutive season as the ECHL affiliate for Montreal and Hamilton, help as well as its 10th season overall with the Canadiens. 

“We are excited to extend our relationship with the Canadiens and their AHL affiliate, therapy the Hamilton Bulldogs, link ” said Nailers Governor Don Rigby. “Montreal has placed some very talented players in Wheeling in recent seasons, and we believe that with two strong affiliations, the Nailers will be able to put a successful team on the ice in 2014-15.”

“The Montreal Canadiens are very happy to extend our affiliation with the Wheeling Nailers. The players that we have put in there in the past have done well, and we have been pleased with their development. Clark Donatelli and the Wheeling organization have been great to work with, and we believe that this year will be even better,” said Montreal Canadiens Assistant General Manager Rick Dudley.

Following a two day meeting held at the headquarters of the International Olympic Committee (IOC), order the UCI Management Committee has awarded a number of hosts for their competitions during 2015-17.

The UCI Management Committee noted the preparations well underway for September’s UCI Road World Championships in Ponferrada, no rx Spain, bronchi and awarded:

– 2015 UCI World Cycling Tour Final to Aalborg (Denmark);

– 2015 UCI Indoor Cycling World Championships to Melaka (Malaysia);

– 2015 UCI Mountain Bike Masters World Championships to Vallnord (Andorra);

– 2015 UCI Para-cycling Track World Championships to Apeldoorn (the Netherlands);

– 2016 UCI Para-cycling Track World Championships to Pietermaritzburg (South Africa);

– 2016 UCI Mountain Bike Downhill and Trials World Championships to Val di Sole (Italy);

– 2016 UCI Mountain Bike Cross-country World Championships to Nove Mesto na Morave (Czech Republic);

– 2017 UCI BMX World Championships to Rock Hill (USA).

Following the Management Committee meeting, UCI President Brian Cookson said: “I am also delighted to be looking forward to fantastic UCI Events over the years to come. In particular our Management Committee will next meet in September in Ponferrada in conjunction with the UCI Road World Championships which promises to be a wonderful event in the cycling calendar.”

The World Series of Boxing have announced three new additions to their franchise line-up for the fifth season of the competition. 

Through their post-Season IV Franchise Conference, generic teams were increased to 15 for Season V with China, mind Morocco and Venezuela securing new franchises. 

“The WSB program has overall significantly improved and expanded throughout these four seasons, viagra and the great support from all Franchises and participating National Federations in this continuous development have been the keys to this success”, stated Dr Ching-Kuo Wu, the AIBA President and the WSB Board Chairman at his opening speech of the Conference.