SportFive Named Marketing Partner of Hospitality Program for Euro 2016

September 1, 2014

Germany’s leading sports rights agency SPORTFIVE has been announced as the exclusive marketing partner for the hospitality program for UEFA EURO 2016 in France.

SPORT FIVE is responsible for marketing in countries Germany, Austria, Switzerland, Spain, the Netherlands and Belgium.

SPORT FIVE had already sold the hospitality packages for UEFA EURO 2012 in Poland and Ukraine for UEFA exclusively in Germany. the organisationa has also marketed UEFA Champions League finals in 2013 and 2014, the sports rights agency has gained extensive experience.

Martin Kallen, Operations Director of UEFA EURO 2016, about the cooperation: “The cooperation with SPORT FIVE underlines the ambition of the UEFA to cooperate only with the best possible partners to provide world class service within the hospitality offerings.”

“The UEFA EURO 2016 is the top sports event in Europe in the coming years. We are very pleased that we once again were able to see our hospitality expertise, the UEFA EURO 2012  after and as the exclusive marketing partner for six markets are doing, “says Philipp Hasenbein, Managing Director of SPORT FIVE. “With our sales team we are in an excellent position – in the European leagues, we sell around 650,000 VIP tickets per year.”