ELEVEN Secures Additional Rights For SE Asia & Hong Kong

Copa del Rey, Table Tennis, Badminton, Sepak Takraw and Cricket added to AFC offering

ELEVEN is building out its portfolio in Southeast Asia and Hong Kong with a focus on local and locally relevant content that will deliver over 2,000 hours of live sport to fans in 2022. 

ELEVEN has secured the rights to Spain’s Copa del Rey, the Japanese T1 Table Tennis League, the Malaysian SPL Sepak Takraw League (STL) and a roster of international cricket. Table tennis, badminton and cricket will be served up to fans in Thailand, Malaysia, Singapore, Hong Kong, Indonesia, the Philippines and Brunei Darussalam. Live coverage of this season’s Copa del Rey and STL will also be available on ELEVEN across the region with the exception of Malaysia and Brunei Darussalam.

ELEVEN´s Copa del Rey coverage gets underway on Thursday 20th January with Round of 16 matchups featuring the likes of Real Madrid and Barcelona.

An extensive package of European badminton will be streamed on ELEVEN this month, with a total of 19 European events set to be served up during the course of 2022.

Live action from the men’s and women’s T1 Table Tennis League in Japan will be delivered to audiences from February. 

An extensive package of international cricket will also be available on ELEVEN this year. Cricket fans will be able to see Tests, ODIs and T20s featuring the top sides in the world including India, South Africa, Australia, England, Bangladesh, New Zealand, the West Indies and Ireland. 

ELEVEN has secured a four-year deal for the STL. Coverage of the 2022 season commenced on January 7th. 

The deals build on ELEVEN´s acquisition of Asian Football Confederation rights in 2021. A big month of AFC action gets underway on Thursday with the kick-off of the AFC Asian Women’s Cup. AFC Asian Qualifiers – Road to Qatar™ matches  then return on January 27th. ELEVEN will show every game from both competitions in Thailand, Malaysia, Singapore, Hong Kong, the Philippines and Brunei Darussalam.

More sports and more football content are set to be added to ELEVEN´s platforms in the coming weeks as ELEVEN establishes itself as a dynamic new home for fans in the region.

Nick Wilkinson, Asia-Pacific Managing Director, The ELEVEN Group, said: “We are excited to be growing our operations across Southeast Asia and Hong Kong with a compelling mix of local and locally relevant content. Our ambition is to offer our audiences a really dynamic new service to follow the sport they love. The partnerships that we have negotiated so far mean we are well on the way to delivering on this mission. We will be working to expand our portfolio of rights significantly in the coming months to serve fans across the region in exciting new ways.” 

ELEVEN has been available to fans in Thailand and Hong Kong since November 2021 and launched its offering in Malaysia, Indonesia, Singapore, Brunei Darussalam and the Philippines in January 2022. 

ELEVEN is employing an OTT first approach in all Southeast Asia markets and Hong Kong, with its pioneering proprietary streaming platform ElevenSports.com at the heart of its offering. The Group´s streaming service is due to be supplemented by partnerships with local linear operators in the near future to make content as accessible to fans as possible.  

ELEVEN will be tailored to each market. Local teams will be installed in core territories, with ELEVEN´s Southeast Asia operations headquartered across Singapore and Kuala Lumpur. Local commentary teams will be recruited to engage viewers with authentic and impactful programming in the near future.  

Team Whistle, the US sports media and entertainment company acquired by the ELEVEN Group last year, is bringing its award-winning production capabilities to the new network of platforms and will be creating content that champions ELEVEN´s live rights and engages younger audiences.

All ELEVEN content is currently free to fans. A competitively priced subscription service is due to launch to coincide with coverage of the AFC World Cup Qualifiers towards the end of the month.

ELVEN´s expansion in Asia builds on the success of its operations in Taiwan and Japan in recent years. In Taiwan, ELEVEN offers fans a mix of premium local and international sport including the CPBL (Taiwanese Baseball), the NPL (Japanese Baseball), the English Premier League, and the NBA. In Japan, ELEVEN employs an OTT-only service for its local baseball rights. ELEVEN´s activities in Asia are supplemented by fellow Aser Ventures media platform LIVENow, which has a growing OTT operation in Singapore.

Founded by the leading sports and media entrepreneur Andrea Radrizzani and Marc Watson in 2015, ELEVEN is an award-winning sports and entertainment media group. The ELEVEN Group houses 1,655 distribution channels and 665 million aggregated social media followers, generating more than 4 billion video views each month. The Group owns more than 50 original content formats and distributes approximately 65,000 live hours of sport each year to audiences globally. From the world’s biggest sporting events, to the best local sport, to award winning original programming – viewers enjoy a 24/7 offering of live and non-live entertainment across ELEVEN’s global network. 

Rugby Players Association Announce WHOOP As Official Fitness Wearable Partner

The Rugby Players Association (RPA) have today announced a new landmark agreement with WHOOP to become their Official Fitness Wearable of the RPA on a multi-year deal.

WHOOP is a personalised digital, fitness and health coach that provides members with actionable insights and feedback across the pillars of Strain, Sleep and Recovery.

Building on the success of WHOOP’s existing partnerships with associations such as the Professional Golf Tour (PGA), the Women’s Tennis Association (WTA) and the National Football League Players Association (NFLPA), WHOOP have teamed up with the RPA to optimise members’ health, and wellness; helping them to unlock their best human performance. 

As part of the partnership offering, RPA Members will have access to the new WHOOP 4.0 technology, allowing them full ownership over their data and the power to track their own health, strain, recovery, and sleep through key metrics like resting heart rate, heart rate variability, respiratory rate, and sleep staging.

WHOOP, whose rugby athletes already include Bath & England Rugby’s Anthony Watson and Saracens Women & England Rugby’s Poppy Cleall, will also activate and create custom content with the RPA highlighting the health, fitness, and lifestyles of professional rugby players. Fans will also get an inside look into the techniques and activities helping the best players in the world perform at their peak.

WHOOP athlete Anthony Watson said: “I think it’s great that the RPA and WHOOP are partnering up. It’s ideal for professional athletes and rugby players, as it’s such an individual tool that athletes benefit from massively.”

WHOOP member Poppy Cleall added: “It’s really exciting that WHOOP and the RPA are teaming up. It’s a great product, a great tool and I’d recommend it to anyone.”

Briain Curtin, International Marketing Director at WHOOP said of the partnership, “We’re thrilled to be partnering with the RPA, and for WHOOP to play a part in aiding rugby players’ performance both on and off the pitch. 

WHOOP’s personalised insights will allow players to train smarter, sleep better and recover faster, so that they can unlock their performance potential.”

Gaia Bursell, RPA Head of Commercial and Team England commented: “Aligning with WHOOP is a really exciting partnership for the RPA. Monitoring all aspects of fitness and recovery via wearable tech and analysing the data is hugely popular and WHOOP are leading the way. We are really excited to work with them on developing their relationship within elite rugby across both our male and female members.”

DP World Tour Offers Enhanced Fan Experience Via ShotTracker, Signs MENA Media Deal With beIN

Golf fans can now access detailed shot-by-shot data from their favourite players on the DP World Tour with the launch of ShotTracker on the Tour’s website and app.

The innovative feature, which is available by clicking on a player’s scorecard, provides a range of information including the precise location of a player’s ball, as well as driving, approach shot and putting distances for each shot and the distance to the pin down to the nearest inch on a green.

ShotTracker, which has been created in partnership with IMG ARENA, a leading sports data and technology hub, will also provide information about the type of lie for each shot (e.g., fairways, bunkers, rough, in the trees etc) as well as detailed hole maps.

On-course information is gathered by IMG ARENA’s cutting edge, real time, shot-by-shot data collection system which utilises leading GPS technology, connectivity systems and greenside cameras at every DP World Tournament in Europe and the Middle East. 

This data is then collated via the ShotTracker feature which is available via europeantour.com/dpworld and DP World Tour app, starting with this week’s Abu Dhabi HSBC Championship and next week’s Slync.io Dubai Desert Classic, the first Rolex Series events of 2022.

Fans will therefore be able to follow and learn more about each shot played by some of the world’s leading golfers. 

The DP World Tour’s ShotTracker is an evolution of the revolutionary IMG ARENA Golf Event Centre, an industry-first product created in association with the world’s leading golf tours which also enables interactive in-play betting.

Michael Cole, the European Tour group’s Chief Technology Officer, said: “The introduction of ShotTracker further extends our partnership with IMG ARENA, providing fans with a greater statistical offering from our tournaments through shot-by-shot data.

“Alongside our world feed broadcast, fans can now track their favourite players’ performances in even more detail, accessing a wealth of data for each shot struck during their round.

“This is part of our commitment to enhance the fan experience, joining our video-in-scorecard feature which was introduced last year to provide fans with footage of shots within minutes of them being struck.”

Brad van Wely, VP and Head of Product at IMG ARENA, said: “The launch of the DP World Tour ShotTracker will deliver one of the most sophisticated sports data products ever created and builds on the success of the Golf Event Centre. This is an exciting extension to our relationship with DP World Tour and, through our technology, give golf fans greater insight into how their favourite players are performing and how the tournaments are unfolding.”

Headquartered in London, IMG ARENA works with more than 470 leading sportsbook brands worldwide to deliver live streaming video and data feeds for more than 45,000 sports events annually, as well as for on-demand virtual sports products including the UFC Event Centre. IMG ARENA’s clients include the ATP, UFC, PGA Tour, EuroLeague, MLS and the FA.

The DP World Tour and beIN MEDIA GROUP have today announced a new agreement that gives the global sports, entertainment and media group the non-exclusive rights to broadcast select DP World Tour events in the Middle East and North Africa (MENA) region for the 2022 season.

DP World Tour And beIN MEDIA GROUP Sign Broadcast Partnership In MENA

The agreement will see beIN MEDIA GROUP’s flagship sports channel, beIN SPORTS, rights to broadcast live coverage of DP World Tour events taking place in the Middle East during the 2022 season. Starting this week with the Abu Dhabi HSBC Championship, beIN SPORTS customers will then be able to watch live coverage of the Slync.io Dubai Desert Classic, the Ras al Khaimah Championship presented by Phoenix Capital, the Ras al Khaimah Classic, the Commercial Bank Qatar Masters, and the season ending DP World Tour Championship. This will be complemented by a weekly highlights programme that covers the full, global DP World Tour schedule.

DP World Tour And beIN MEDIA GROUP Sign Broadcast Partnership In MENA

The DP World Tour and beIN MEDIA GROUP have today announced a new agreement that gives the global sports, entertainment and media group the non-exclusive rights to broadcast select DP World Tour events in the Middle East and North Africa (MENA) region for the 2022 season.

The agreement will see beIN MEDIA GROUP’s flagship sports channel, beIN SPORTS, rights to broadcast live coverage of DP World Tour events taking place in the Middle East during the 2022 season. Starting this week with the Abu Dhabi HSBC Championship, beIN SPORTS customers will then be able to watch live coverage of the Slync.io Dubai Desert Classic, the Ras al Khaimah Championship presented by Phoenix Capital, the Ras al Khaimah Classic, the Commercial Bank Qatar Masters, and the season ending DP World Tour Championship. This will be complemented by a weekly highlights programme that covers the full, global DP World Tour schedule.

eSkootr Championship Appoints NEP Group As Official Technical Broadcast Partner

The eSkootr Championship™ (eSC) has appointed NEP Group to manage the Championship’s outside broadcast operation when the series begins this year.  

NEP Group, which has supported some of the world’s most iconic global sports and music events, will help eSC deliver the most sustainable production possible through a combination of on-site and remote broadcast solutions, whilst navigating the challenges of outdoor broadcasting from temporary city centre locations. 

The eSC aims to bring a high visibility, low environmental impact sporting and entertainment experience to iconic city centre locations, high profile and sustainably minded event venues, and repurposed areas of urban regeneration. Each has its own unique set of operational and outside broadcast challenges. eSC will race in ways and places that have never been done before while providing a new and immersive broadcast experience for fans who want to be as close to the action as possible.

Hrag Sarkissian, eSkootr Championship™ co-Founder and CEO, said:

“As a brand-new sport with a unique racing format in the heart of city centres, eSC presents many different broadcast challenges. After working with the NEP Group on our test events, we have been impressed by their commitment to technical development and innovation and their ability to find solutions that will enable us to put on sustainable inner-city broadcasts through both on site and remote production.”

Brian Clark, Director of Sales, NEP Major Events, said: 

“We are delighted to be working on this new sport with the eSC team and their partners. Also, we are looking forward to the innovations in coverage that will be one of the hallmarks of eSkootrs and ensuring that we help develop a sustainable coverage plan for this global series.”

NEP will be supplying a range of services including GFX, capture, connectivity and specialist camera and RF technology. NEP is deploying both onsite and Centralized Production models for the global coverage of eSC, with the ultimate aim being to have as much of the staff and operations as possible working remotely from the London Production Centre, Hilversum and other remote locations connected to the NEP Network.  

NEP’s Centralised Production solutions offer extra flexibility for clients to access the resources they need, whether it’s a production centre, OB (Outside Broadcast) truck or mobile unit, studio, or enabled location, with the ability to access additional services on demand, all backed by a team of engineering and security experts providing 24/7 monitoring.

PGA TOUR And SiriusXM Agree To Multi-Year Extension

The PGA TOUR and SiriusXM announced today that they have reached a multi-year extension to their broadcasting agreement, which will continue to deliver extensive tournament coverage on the SiriusXM PGA TOUR Radio channel for subscribers nationwide through 2024.

SiriusXM PGA TOUR Radio listeners enjoy live coverage of every round of 38 PGA TOUR events throughout the season – including THE PLAYERS Championship, the FedExCup Playoffs, the biennial Presidents Cup and many others – with hole-by-hole commentary and expert analysis. Listeners can tune in live this week to The American Express on January 20-23.

SiriusXM subscribers across North America can listen to the SiriusXM PGA TOUR Radio channel on SiriusXM radios in their cars (channel 92) as well as at home or on the go with the SXM App. For more information, visit www.SiriusXM.com/SiriusXMPGATOURRadio.

“We are very pleased to extend our relationship with the PGA TOUR.  Our extensive schedule of in-depth tournament broadcasts will continue to ensure golf fans can follow the best players in the world as they compete all season long,” said Scott Greenstein, SiriusXM’s President and Chief Content Officer.  “With live event broadcasts every week, and a daily original programming lineup that features some of the most entertaining voices in the game, the best golf coverage in audio entertainment, bar none, continues to be on SiriusXM.”

“We are excited to continue our relationship with SiriusXM who provides a significant avenue for the TOUR to reach fans across the country,” said Rick Anderson, PGA TOUR’s Chief Media Officer. “Since 2005, SiriusXM has delivered crucial play-by-play and colorful commentary of the best golf in the world to fans that are driving in their cars, at home or on the go.”

SiriusXM PGA TOUR Radio features a variety of broadcasters working on comprehensive play-by-play coverage for PGA TOUR events, including former TOUR winners Mark Carnevale, Mark McCumber, Dennis Paulson, John Rollins and Mark Wilson.

SiriusXM also produces and airs original golf programming daily throughout the year on the channel, featuring the best golf talk, news, analysis and instruction available on radio and streaming platforms. Several new shows have been added to the schedule this year:

  • The Players Show – Listeners will hear a long form conversation with some of the biggest names on the PGA TOUR each week. (Wednesdays at 8 pm ET)
  • All Square – Chantel McCabe looks at the headline stories around the world of golf. (Wednesdays at 6 pm ET)
  • The Scorecard – This two-hour pregame show, hosted by David Marr III and former PGA TOUR pro Mark Lye, airs leading into the Saturday and Sunday rounds of every PGA TOUR event broadcast.
  • The Wrap – Airing immediately following each round of every PGA TOUR event, listeners will hear a recap of the tournament, highlights and interviews.
  • Feherty and Maginnes – Previously announced in December, the new weekly show hosted by two of the most entertaining voices in golf – former PGA TOUR pros and longtime broadcasters David Feherty and John Maginnes – launched in its weekly timeslot (Mondays at 7 pm ET) on January 3rd.

SiriusXM also offers, through separate agreements, live coverage of the Masters Tournament, U.S. Open, The Open Championship, PGA Championship and Ryder Cup.

The channel also features many other shows hosted by prominent voices from the game, including World Golf Hall of Fame member Fred Couples; current and former PGA TOUR pros Jason Kokrak, David Feherty, Colt Knost, Carl Paulson and Dennis Paulson; distinguished instructors Michael Breed, Jim McLean, David Armitage, and Jeff Warne; and many more.

Velocity Global Named Official Global Work Platform Of The LPGA And LET

The LPGA announced today that Velocity Global, the leading provider of global expansion solutions, has been named the Official Global Work Platform of the LPGA and Ladies European Tour (LET) in a multi-year agreement. Velocity Global will work with the LPGA Tour and LET to highlight the global impact of their players, representing more than 60 countries, through enhanced storytelling opportunities and player recognition.

“This partnership highlights that global talent pushes greater competition,” said Rob Wellner, Velocity Global Chief Revenue Officer. “Golf is truly a global sport and to achieve success, you must perform against anyone, anywhere. We’re proud to partner with the LPGA and LET to support the game’s global players just as our Global Work Platform supports talent and businesses around the world.”

The partnership introduces the Velocity Global Impact Award, celebrating players who have helped to grow the sport of golf and inspire the next generation of athletes through their actions. More details on the Velocity Global Impact Award, including the structure of the 2022 nominations, will be shared in the coming months.

“We’re excited to welcome Velocity Global to the LPGA Partner family and create this Impact Award to showcase our players outside the ropes,” said the LPGA’s Chief Sales Officer Kelly Hyne. “As a like-minded global business, Velocity Global will help illustrate the impact our players make in the game of golf and in their home countries. We look forward to many years of collaboration.”

The LET will utilize the Global Work Platform from Velocity Global to simplify compliance, benefits and payroll for their talent to deliver tour events in 25 countries across multiple continents this year.

“We are delighted to partner with Velocity Global to utilize their world-class expansion and talent solutions to help accelerate the growth of our business and international footprint,” said LET CEO Alexandra Armas. “We fully embrace this opportunity to best service our players and continue growing the game globally.”

Additionally, as an Official Partner of the LPGA’s Women’s Network, Velocity Global will utilize the LPGA platform to highlight those initiatives internally focused around women’s leadership, diversity, equity, and inclusion through additional programming.  

Velocity Global furthered its support of the women’s game with the recent announcement that LPGA Tour players Lexi Thompson and Albane Valenzuela joined six-time PGA TOUR champion Billy Horschel and four-time APGA Tour champion Kevin Hall as its global golf brand ambassadors.

Microsoft Acquires Activision Blizzard For $68.7 Billion

With three billion people actively playing games today, and fueled by a new generation steeped in the joys of interactive entertainment, gaming is now the largest and fastest-growing form of entertainment. Today, Microsoft Corp. announced plans to acquire Activision Blizzard Inc., a leader in game development and interactive entertainment content publisher. This acquisition will accelerate the growth in Microsoft’s gaming business across mobile, PC, console and cloud and will provide building blocks for the metaverse.

Microsoft will acquire Activision Blizzard for $95.00 per share, in an all-cash transaction valued at $68.7 billion, inclusive of Activision Blizzard’s net cash. When the transaction closes, Microsoft will become the world’s third-largest gaming company by revenue, behind Tencent and Sony. The planned acquisition includes iconic franchises from the Activision, Blizzard and King studios like “Warcraft,” “Diablo,” “Overwatch,” “Call of Duty” and “Candy Crush,” in addition to global eSports activities through Major League Gaming. The company has studios around the word with nearly 10,000 employees. 

Bobby Kotick will continue to serve as CEO of Activision Blizzard, and he and his team will maintain their focus on driving efforts to further strengthen the company’s culture and accelerate business growth. Once the deal closes, the Activision Blizzard business will report to Phil Spencer, CEO, Microsoft Gaming.

“Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,” said Satya Nadella, chairman and CEO, Microsoft. “We’re investing deeply in world-class content, community and the cloud to usher in a new era of gaming that puts players and creators first and makes gaming safe, inclusive and accessible to all.”

“Players everywhere love Activision Blizzard games, and we believe the creative teams have their best work in front of them,” said Phil Spencer, CEO, Microsoft Gaming. “Together we will build a future where people can play the games they want, virtually anywhere they want.”

“For more than 30 years our incredibly talented teams have created some of the most successful games,” said Bobby Kotick, CEO, Activision Blizzard. “The combination of Activision Blizzard’s world-class talent and extraordinary franchises with Microsoft’s technology, distribution, access to talent, ambitious vision and shared commitment to gaming and inclusion will help ensure our continued success in an increasingly competitive industry.”

Mobile is the largest segment in gaming, with nearly 95% of all players globally enjoying games on mobile. Through great teams and great technology, Microsoft and Activision Blizzard will empower players to enjoy the most-immersive franchises, like “Halo” and “Warcraft,” virtually anywhere they want. And with games like “Candy Crush,” Activision Blizzard´s mobile business represents a significant presence and opportunity for Microsoft in this fast-growing segment.

The acquisition also bolsters Microsoft’s Game Pass portfolio with plans to launch Activision Blizzard games into Game Pass, which has reached a new milestone of over 25 million subscribers. With Activision Blizzard’s nearly 400 million monthly active players in 190 countries and three billion-dollar franchises, this acquisition will make Game Pass one of the most compelling and diverse lineups of gaming content in the industry. Upon close, Microsoft will have 30 internal game development studios, along with additional publishing and esports production capabilities.

The transaction is subject to customary closing conditions and completion of regulatory review and Activision Blizzard’s shareholder approval. The deal is expected to close in fiscal year 2023 and will be accretive to non-GAAP earnings per share upon close. The transaction has been approved by the boards of directors of both Microsoft and Activision Blizzard.

AFL Welcomes Crypto.com In Landmark Five-Year Partnership

THE AFL is pleased to announce a landmark five-year partnership with Crypto.com as a major partner of both the Toyota AFL Premiership Season and NAB AFLW competitions.

The new partnership will see Crypto.com become the Official Cryptocurrency Exchange and Official Cryptocurrency Trading Platform of AFL and AFLW.

The world’s fastest-growing cryptocurrency platform will also feature as the exclusive naming rights partner of the ‘Crypto.com AFL Score Review’ for all Toyota AFL Premiership Season and Final Series matches.

The agreement sees the AFL become the first Australian sports league Crypto.com has partnered with, while AFLW will become the first elite women’s sports competition Crypto.com has sponsored world-wide.

The AFL joins some of the biggest sports and entertainment brands in the world to partner with Crypto.com, including Formula 1, UFC, Paris Saint-Germain Football Club, Philadelphia 76ers (NBA), Montreal Canadiens (NHL), esports team Fnatic, Lega Serie A, Twitch Rivals and most recently renaming the AEG-owned and operated Staples Center to Crypto.com Arena. 

AFL chief executive Gillon McLachlan said the partnership marked an exciting new chapter for Australian Football.

“Cryptocurrency and blockchain technology is a dynamic and emerging industry, and the AFL is delighted to partner with Crypto.com to be at the forefront of the industry’s growth in Australia,” Mr. McLachlan said.

AFL Executive General Manager Customer and Commercial Kylie Rogers said the AFL was proud to partner with a global leader.

“Crypto.com has partnered with a number of elite sporting codes across the world and the AFL is proud to be the first Australian sports league and elite women’s competition globally to work alongside an organisation that shares our passion to progress the future of elite sport and technology,” Ms. Rogers said.

“The new partnership marks one of the most significant corporate partner deals since the COVID-19 pandemic, which will help strengthen our industry as we continue to recover and rebuild key growth areas our game.

“The growth of blockchain technology, services and cryptocurrency products available provide a range of exciting opportunities and we look forward to partnering with Crypto.com to drive innovation throughout the sports industry.”

Crypto.com Co-Founder and CEO, Kris Marszalek said the new partnership was a great opportunity to expand cryptocurrency in an already strong market.  

“We are committed to investing in Australia, a key market and leader in cryptocurrency adoption contributing to our rapid growth of over 10 million users globally. The AFL and AFLW are perfect platforms to associate ourselves with Australian sports and culture. It is by far the most popular spectator sport in the country that has been played for over 150 years, a rich history that uniquely brings Australians together in a way that we are truly inspired by,” Mr. Marszalek said.

Crypto.com General Manager Asia & Pacific, Karl Mohan said the new partnership would resonate with all footy fans. 

“Our latest consumer research in Australia found that more than half (53%) of crypto investors were females. It is very encouraging to see that Australians from all walks of life, irrespective of gender or background, are very keen to adopt cryptocurrencies, and we’re excited about being their go-to platform. 

“The AFL has led the way to bring gender diversity to Australian sport and we believe this partnership will resonate well with all footy fans across the country,” Mr. Mohan said. 

“We couldn’t be happier with the timing of this partnership at a moment when more Australians are engaging with cryptocurrency and the Australian Government is taking steps to put necessary regulations in place to protect consumers while fostering innovation.”

Super League Announces 2022 Global Calendar For Arena Games Triathlon

Following on from the recent news of a ground-breaking partnership between Super League Triathlon (SLT) and World Triathlon (WT) to grow a global esports World Championship series – Arena Games Triathlon powered by Zwift – we are proud to announce the three cities chosen to host these Games in 2022:

Arena Games Triathlon 2022 Locations:

  • April 9 2022: Munich, Germany at Olympia-Schwimmhalle
  • April 23 2022: London, UK at London Aquatics Centre
  • May 7 2022: Singapore Grand Final

The Arena Games Triathlon (AGT) is a trailblazing concept pioneered by SLT, grown from an ambition to drive competitive triathlon throughout the global pandemic. 2021 saw the first multi-city version of the Games set in Rotterdam and London; the recent partnership with World Triathlon means the Arena Games Triathlon will be bigger and better than ever in 2022, with a return to London (23rd April), a first AGT event in Munich (9th April), and an inaugural Grand Final in Singapore (7th May). SLT is working with all relevant authorities to host the events in accordance to local safety protocols.

The real-life and virtual reality blended racing provides an immersive viewing experience that allows fans to get up close and personal with the best triathletes in the world without leaving the comfort of their seat. The event also gives esport fans, and lovers of sports statistics, the chance to enjoy live data from the athletes in real time. Born in the COVID era but promising a new generation of stars, the Arena Games Triathlon is the future of indoor racing.

Beth Potter Superleague Triathlon Arena Games London 2021 London Aquatic Centre Womens Race 27th March 2021 0269 980x692 1

Each event will contribute points to the WT World Ranking, and the athletes who collect the most points over the course of the series will be awarded the first-ever triathlon esport World Titles in Singapore. All three venues will see the return of fast and furious Elite racing, offering an incredible spectator experience for the fans.

“We are delighted to welcome three amazing cities such as London, Munich and Singapore to our roster of hosts – we can not think of a better scenario for the 2022 season of the Arena Games Triathlon. The three events offer a combination of vast experience on triathlon events, Olympic tradition and great hosting capabilities, so I am sure that both athletes and fans will enjoy it. We cannot wait for the start of the esports season!”, said World Triathlon President and IOC Member, Marisol Casado. 

“We have continued to innovate during the pandemic, and the pinnacle of that is our Arena Games Triathlon, which we recently announced the partnership with World Triathlon. It’s very exciting to see the first World Series of Triathlon esport coming together and announce this powerful line up with iconic locations. This series will be a milestone in triathlon’s history and these venues will really do that justice!” explained Michael D’hulst, CEO and co-founder of Super League Triathlon.

World Triathlon and Super League will collaborate on all aspects of Arena Games Triathlon powered by Zwift, including scheduling, participating athletes, involvement of national federations, promotion, broadcasters, host venues and amplifying the reach of the events.