Toyo Tire U.S.A Corp has announced its partnership with Robby Gordon OFF-ROAD’s Stadium SUPER Trucks (SST), price becoming the first tire manufacturer to sign for the 2013 inaugural season of stadium-style off-road racing.

Robby Gordon OFF-ROAD’s Stadium SUPER Trucks is a new breed of off-road featuring live motorsports, doctor bringing back what was once the concept of legendary racer Mickey Thompson. Robby Gordon’s new concept of Stadium racing involves high-powered off-road trucks racing on challenging dirt tracks consisting of huge jumps, crossovers, and tight corners. The 2013 season will be comprised of 12 heart-pounding events providing action in the greatest venues across North America.

Toyo Tires will have multiple Stadium SUPER Trucks equipped with its popular Open Country M/T including that of No. 7 Robby Gordon. Toyo Tires first partnered with Gordon in 2006 and have maintained a winning relationship ever since. Gordon has delivered multiple championships, wins and podium finishes for the Toyo Tires brand. Accomplishments include the 2012 Best in the Desert Class 1500 Champion and Best in the Desert Grand Champion, 2009 SCORE Overall Point Champion and SCORE Trophy-Truck Champion, Overall 2006 Baja 1000 Winner and many Dakar Rally Stage wins.

Additional drivers representing Toyo Tires series will be announced at a later date. Toyo Tires will also be the presenting tire sponsor at two televised events including the Season Opener at University of Phoenix Stadium in Glendale, AZ on April 6.

“To have Toyo Tires come on board as the first tire manufacturer for Stadium SUPER Trucks Series is a big deal,” said Series President Robby Gordon. “I’ve had a great relationship with Toyo Tires over my racing career and I think it’s great for them to join our series and understand my vision for the future of off-road racing. I’m thankful and excited to start providing some great events for fans to enjoy.”

“Robby Gordon’s new Stadium SUPER Truck series will take off-road racing to the next level, introducing the sport to a new and larger audience both in stadiums across North America and on NBC television,” said Amy Coleman, senior director of marketing, Toyo Tire U.S.A. Corp. “We look forward to being a part of the excitement and competition while showcasing the quality and performance of our tires on super trucks driven by the world’s best off-road racers.”

Troy Healthcare, ailment LLC, capsule maker of Stopain, view a line of leading topical analgesic products that provides pain relief from arthritis, muscle aches and back pain, has signed a sponsorship agreement with the Arena Football League’s (AFL) Philadelphia Soul for the 2013 season.

Recently Stopain announced Ron Jaworski, managing owner of the Philadelphia Soul, former Philadelphia Eagles quarterback and current ESPN Football analyst, as its national spokesperson.

Working with Jaworski, Stopain determined that a corporate partnership with the Philadelphia Soul was a win-win.

“So many athletes are plagued with muscle and back pain, so there’s certainly a direct connection with the Stopain brand. And we found the Philadelphia Soul fan base to be extremely interested in team sponsors and loyal to their products. This partnership is highly relevant to our brand and will help us increase awareness for Stopain with Arena Football fans and professional sports,” noted Thomas Cicini, Sr., President and CEO of Troy Healthcare.

 

Schneider Electric and Amaury Sport Organisation have announced today the signing of a partnership for the Paris Marathon, for which Schneider Electric will become the first ever title sponsor.

The start of the Schneider Electric Paris Marathon will take place on Sunday 7th April on the Champs Elysées.

By signing for a period of four years with the prestigious Paris Marathon, Schneider Electric, the global specialist in energy management, has joined the circle of major firms that are official sponsors of other major marathons in the world, such as New York, London, Berlin or Chicago.

Boasting 50,000 participants and excellent media coverage, the Schneider Electric Paris Marathon is the opportunity for this major global company, with operations in more than 100 countries, to reinforce its image and boost its reputation throughout the world. This event is also a means to further raise awareness of the Schneider Electric brand amongst the general public.

According to Aaron Davis, Schneider Electric’s Chief Marketing Officer: “The mission of Schneider Electric is to help people make the most of their energy, by becoming more efficient, reducing energy waste, fighting against climate change for example, each time carrying out wide-ranging collective actions engaging as many people as possible.

“The Schneider Electric Paris Marathon is the perfect platform to emphasize our brand values: care, connect, challenge and commit. We see a unique opportunity to link our brand to the spirit and values embodied by the timeless challenge of the marathon, but with a focus on the people, the technologies and the ability to do things differently. As any student of climate issues can tell you, the race is on and we need to run faster to solve issues that become more acute with each passing day. In the long-term, our ambition is to make the Schneider Electric Paris Marathon the first energy positive race in the world.”

Yann Le Moenner, Managing Director of Amaury Sport Organisation, said: “It makes us both delighted and proud to be able to associate a prestigious brand such as Schneider Electric to one of the world’s biggest marathons. The emerging relationship between our two organisations heralds a partnership with considerable added value, benefiting from the know-how of each of the parties. As regards the Schneider Electric Paris Marathon, we are already delighted by the developments that Schneider Electric’s expertise will bring us in many domains”.

British Speedway team, Belle Vue Aces has signed a major sponsorship deal with Rentruck, a rochdale based an and car rental company.

The club will be known as the Rentruck Aces under an agreement worth five figures a year.

The period was mutually acceptable to both parties with Rentruck keen to be in position as main sponsor when the club move to their new stadium, even though Manchester City Council sanction is still awaited.

Apart from Rentruck, the club’s race suits will also include the logo for Coolrunning, the company’s refrigerated truck division.

Aces chief Chris Morton said: “David Gordon and I have had an involvement with Rentruck right from when we took over Belle Vue in 2006.

“They have helped us with vehicles, mainly vans for riders. We have enjoyed that relationship and now we are expanding on that.

“Three years is a time which suits both sides. With the advent of the new stadium they wanted that period and we were happy to agree.”

Kyle Busch Motorsports (KBM) announced today that GunBroker.com – which will celebrate its 10th season as a NASCAR team sponsor in 2013 – will adorn Joey Coulter’s No. 18 Tundra in the season-opening NextEra Energy Resources 250 at Daytona (Fla.) International Speedway Feb. 22.

GunBroker.com, the world’s largest online auction of firearms, parts and accessories, will also serve as the primary sponsor on KBM’s flagship Tundra for four additional races in 2013 – Bristol (Tenn.) Motor Speedway Aug. 21, Las Vegas (Nev.) Motor Speedway Sep. 28, Phoenix (Ariz.) International Raceway Nov. 9 and in the Truck Series finale at Homestead-Miami (Fla.) Speedway Nov. 15. 

“GunBroker.com has been a team sponsor in the Truck Series for several years, so it’s rewarding to know that this year they want to be associated with our No. 18 Tundra at Kyle Busch Motorsports,” Coulter said. “They will be our primary sponsor at some of my better race tracks, so our goal is to get them to victory lane this season. They also are the sponsor of the final race of the year at Homestead, so hopefully they will be helping us celebrate a championship.”

Coulter earned his first Truck Series win at Pocono (Pa.) Raceway last August and captured three pole awards during the 2012 season. 

PGA Tour veteran Jim Furyk has announced a multi-year sponsorship agreement with Constellation.

Constellation’s logo will be prominently featured on Furyk’s tournament apparel – two locations on the golfer’s shirt – for all tournaments and professional functions during the three-year term (2013-2015).

Furyk, ampoule a 42-year-old, 20-year Professional Golfers Association (PGA) professional and U.S. Open Champion, also will be featured in promotional materials and participate in Constellation sponsored hospitality events. 

“Jim is a world class professional who has won 16 tournaments and played at a championship level for two decades,” said Kenneth Cornew, president and CEO, Constellation.  “He’s passionate about winning and his approach to the game is intelligent, analytical and, above all, strategic.  It’s the same philosophy we embrace in helping customers customize a strategy to meet their complex energy and power supply needs.  Jim is a consummate pro our customers can relate to and we’re pleased he’ll be championing the Constellation brand on and off the course.”

Furyk, currently 27th in global golf rankings, enjoyed a long and fruitful relationship with Exelon Corporation, Constellation’s parent company, serving as host of the Exelon Invitational tournament in Pennsylvania from 1999-2010.

“Constellation is an industry leader, serving more than one million customers nationwide and two-thirds of the Fortune 100,” said Furyk. “We share the same approach to strategy, competition and winning, and I’m proud to represent the company and serve as an ambassador to its customers.”

Putinka Vodka will sponsor the No. 4 Rev Racing Toyota Camry of Bryan Ortiz in his attempt to win the inaugural UNOH Battle at the Beach at Daytona International Speedway, an all-star event consisting of the top drivers in NASCAR’s K&N Pro Series East and West divisions on Tuesday, Feb. 19.

Tonight’s race marks the second time that Putinka Vodka will support Ortiz’s NASCAR effort. The Puerto Rican driver, who finished fifth in last year’s K&N East point standings, piloted a Putinka-sponsored entry in last fall’s K&N West season finale at Phoenix International Raceway to an eighth-place finish.

“Putinka has been an amazing partner and I cannot thank them enough for coming onboard for the Battle,” said Ortiz. “I’m thrilled that Mr. Ramon Abad and everyone at Russian Roulette (parent company of Putinka Vodka) enjoyed their experience with us at Phoenix and I hope to give them a strong finish on Tuesday.”

Abad, President of Russian Roulette Puerto Rico, said: “I am proud to be associated with such a great up-and-coming driver like Bryan. Phoenix was a great experience for us and we couldn’t ask for a better ambassador of the Putinka brand than him.”

Though Tuesday night will be Ortiz’s first oval race at the World Center of Racing, it will serve as his second DIS appearance in 2013; he and teammate Roly Falgueras finished 14th in the Grand-Am Continental Tire Series race in January.

EEM World, the organizer of the Masters Grand Slam Indoor, has announced a new partnership with Gucci as lead sponsor on the second round of its calendar, the Longines Hong Kong Masters.

Held at the AsiaWorld-Expo from February 28th to March 2nd, 2013, this first edition of the second round of the Masters Grand Slam Indoor promises to carry forward the tradition of the Gucci Paris Masters.

When first established in 2009, upon Gucci’s return to equestrian sponsorship after an absence of 20 years, the Gucci Paris Masters immediately established itself as one of the world’s most prestigious indoor equestrian competitions. Now following Paris, Hong Kong becomes the place to be in 2013 for the most prestigious equestrian events. A noteworthy calendar welcomes the world’s 25 best riders and horses.

Gucci’s partnership with the Longines Hong Kong Masters is the latest extension of the House’s relationship with the equestrian world. When Guccio Gucci first opened his company in 1921 in Florence, horse riding often inspired the motifs and symbols of his designs. 

Christophe Ameeuw, EEM World CEO, added: “We are proud to welcome Gucci as official partner of the Longines Hong Kong Masters. Gucci is our loyal partner since the beginning and it is a real honor for us to see that they follow us at this second round of our Masters Grand Slam Indoor calendar. The prestigious Gucci brand will grace the Friday evening when the 25 best riders of the world will tackle the GUCCI Gold Cup.”

Frida Giannini, Gucci Creative Director, said: “The Masters provides a perfect link to Gucci’s values, prestige and culture. It is an event that perfectly symbolizes the traditions we proudly carry forward from Guccio Gucci’s original fascination with the noble spirit and infectious allure of the equestrian world.”

The Moto2 by Team Gresini taking part to the World Championship 2013 will be equipped by Spark Exhaust Technology full systems.

Melania Vecchi – CEO Spark, viagra said: “Seeing our products on the Team Gresini motorbikes in Moto2 gives us the motivation, sickness the strength and the desire to make our brand Spark grow more and more. What was missing by now was a strong and visible image.

“Therefore, we proudly decided to sponsor one of the most important teams racing the World Championship so as to spread our brand in the world and open new frontiers and new markets for our products, 100% made ??in Italy! Fausto Gresini and all his staff, racers and bikes are the best way to hit the mark. I sincerely want to say thank you to Fausto Gresini for this wonderful and unique opportunity.”

Fausto Gresini – Team Manager Gresini Racing, added “I’m very pleased to announce the partnership with Spark. Beyond the pride to be linked to such an important company, for us Spark means to have access to all the experience, expertise and know-how the company acquired over 40 years in the field of exhaust systems. The technologies they have and their attention to every detail will be the key factor for the development path we will undertake in the coming months. Obviously, the goal is to provide the best exhaust systems for our Moto2. I’d like to say thank you to Spark and all Vecchi family for their trust in our project… I hope to reward them with an exciting motorbike season in 2013.”