City-based pen maker Linc Pen and Plastics revealed on Wednesday it has become an official sponsor of Indian Premier League team, viagra buy Pune Warriors India for the new season.

Following the terms of the agreement, pills the firm would have a presence on the leading side of the cap of the players of Pune Warriors, according to a release here.

Deepak Jalan, managing director, Linc Pen & Plastics Ltd., said: “Through this tie-up with Pune Warriors, we want to show our support to the spirit of the game and to give an opportunity to our fans to step out and be a part of this high fervor, energy packed tournament.”

BBVA Compass will end its title sponsorship of Birmingham’s college football bowl game after the 2014 BBVA Compass Bowl, bank executives said today.

Compass has elected to not renew its four-game contract with ESPN and will pursue other promotional opportunities instead, said Alan Register, the bank’s Birmingham city president.

The bank had a positive relationship with both ESPN and the city of Birmingham, but elected to not renew the contract so it could pursue sponsorship deals that provide more flexibility, Register said.

“We’re looking at a variety of different sponsorships,” he said.

Compass announced that it’s not renewing the deal eight months before the final game in an attempt to give ESPN and the city sufficient time to find a replacement, he said.

The 2013 game, in which Ole Miss beat Pittsburgh 38-17, drew an announced crowd of 59,135, the highest attendance in the BBVA Compass Bowl’s three-year history and eighth highest among all bowl games this year. The 1982 Hall of Fame Bowl drew 75,000 and the 1979 Hall of Fame Bowl drew 62,785.

BBVA Compass, which is a subsidiary of the Spanish bank BBVA, focuses on sports, education and the arts when looking for sponsorship opportunities, Register said.

Cricket’s County Champions Warwickshire have renewed their long-standing partnership with Birmingham-based skincare specialists sk:n, generic as its primary shirt sponsor.

Warwickshire will wear the sk:n logo on the front of their LV= County Championship shirt for the fifth consecutive year, therapy in a deal that also includes hospitality at Edgbaston Stadium for the ICC Champions Trophy, Friends Life t20 Finals Day and the NatWest Series ODI between England and Australia. The activation package also includes a booking for sk:n’s annual conference within Edgbaston’s new conference and banqueting suites.

Andy Randall, Managing Director of sk:n, said: “We’ve enjoyed a great relationship with Warwickshire for five years and were very keen to extend our sponsorship, which allows us to  to continue to act as the team’s skincare consultants as well as utilising the fantastic new facilities at Edgbaston.

“We gained a huge amount of exposure in national press and on television from the team’s County Championship success last year, and we wish the Dougie Brown and the team the very best in 2013.”

Colin Povey, Chief Executive of Warwickshire CCC, said: “Everyone at Edgbaston is delighted to continue working with sk:n, particularly the playing and coaching team who have found their skincare consultation sessions and sun protection products very useful in their recent pre-season tour of Barbados and the trip to Abu Dhabi for the Champions fixture.

“Our aim as a Club is to always ensure that any commercial deal has the perfect fit for both brands. For five years both sk:n and Warwickshire CCC have received great benefits from working together and we look forward to continuing this for the foreseeable future.”

sk:n, which has its headquarters just one mile away from Edgbaston Stadium, offers cutting edge skincare treatments as well as an extensive range of branded cosmetics across more than 35 skincare clinics in the UK.

Jack Link’s, the No. 1 U.S. meat snack brand, has secured a multi-year sponsorship agreement with MLB’s Seattle Mariners, with the 2013 season marking the beginning of the partnership.

As a sponsor, Jack Link’s will offer fans exciting in-game promotions and product giveaways throughout the season, including hosting “Dustin Ackley Bat Night” at Safeco Field on April 27, where all fans ages 14 and under will receive a Jack Link’s and Seattle Mariners branded full-size baseball bat signed by Dustin Ackley.

“Baseball season is synonymous with so many things Jack Link’s embodies: getting outside, spending time with family and friends, and, of course, some great snacking,” said Jeff LeFever, vice president of marketing for Jack Link’s. “The opportunity to partner with the Mariners, one of the most innovative and respected organizations in sports, is a perfect fit for our brand. We’re especially excited to become a bigger part of the Seattle community and look forward to helping fans ‘Feed Their Wild Side’ all season long.”

“Jack Link’s has a long tradition of supporting sports, from professional hockey to fishing to youth baseball. The Mariners are happy to welcome America’s best-selling brand of beef jerky to Safeco Field as one of our newest corporate partners,” said Joe Chard, Seattle Mariners vice president of corporate business and community relations.

The Dutta Corporation have expanded their partnership with The United States Equestrian Federation (USEF) to become the Official Shipper for the U.S. Eventing Team as well as Title Sponsor of the Dutta Corp. Fair Hill International Festival in the Country and the Dutta Corp. /USEF Three-Star Eventing National Championship.

“The Dutta Corporation has been an outstanding partner as a sponsor of the U.S. Dressage Team, cure ” said John Long, USEF CEO.  “Dutta Corp.’s decision to support the U.S. Eventing Team and Fair Hill International solidifies its commitment to the USEF and equestrian sport.”

“We’re delighted to welcome The Dutta Corporation as our Title Sponsor,” said Trish Gilbert, co-president of Fair Hill International. “It should be noted that both of our organizations are celebrating twenty-five year anniversaries in 2013, a tribute to the success and longevity of our individual efforts.”

In addition to sponsorship, The Dutta Corporation will provide travel for the top-placed U.S. rider at the USEF National Three-Star Eventing Championship at Fair Hill to be used for an international competition agreed upon by U.S. Eventing. 

“The Dutta Corp is pleased to support the sport of eventing.  We have enjoyed working with the U.S. Eventing Teams traveling to international competitions including the 2007 Pan American Games in Rio de Janeiro, the 2011 Pan American Games in Guadalajara, Mexico, and the 2012 Olympic Games in London, England.  We are looking forward to extending our association with this sport to include shipping the horses for all of the eventing tours for the U.S. Eventing Team.  We are especially excited about becoming the Title Sponsor of the Dutta Corp. /Fair Hill International Three-Day Event.  We know this is an important fixture on the eventing calendar and are pleased to be able to contribute to its continued success.  We hope that the incentive of a European trip underwritten by The Dutta Corporation as a prize to the top-placed U.S. rider at this three-star competition will help to enhance the stature of this event which has served as a qualifying competition and USEF Selection Trial for the World Equestrian Games and the Olympic Games.”

J. Tim Dutta founded The Dutta Corporation as an international horse transportation company that is owned and operated by horsemen, now celebrating 25 years in business.

Hawk Performance, a US manufacturer of high performance brake products, has renewed its sponsorship in the ARCA Racing Series.

Hawk Performance has been a participating sponsor with ARCA for the past four racing seasons and also is an official track sponsor at Road America, which the ARCA Racing Series is visiting for the first time in 2013.

“Hawk Performance is proud to continue the partnership with ARCA,” said Hawk Performance Marketing Manager Cody Currie. “Since Hawk Performance is an official track sponsor at Road America and with the largest brake pad application range in the industry, it’s a perfect tie to bring the ARCA Racing Series to one of the greatest road racing tracks.”

Road America is a four-mile road course in Elkhart Lake, Wisconsin. It was added to the ARCA Racing Series schedule, giving the series two races on road courses. 

“Road racing is a great way to bring out the best drivers and it is when braking aspects are most important, which is why we at Hawk Performance are excited to bring two of our partnerships together and offer the racers the best braking performance,” Currie said.

Carlsberg has been introduced as the new beer supplier of Chinese Super League for the next three years following a deal between IMG Worldwide and Carlsberg China.

The signing comes a week after IMG brought famed footballer David Beckham to China as the first global Ambassador of Chinese Football.

Following Carlsberg’s sponsorship with Euro 2012 and its partnership with the English Premier League (EPL) in 2013 as official beer, doctor this new partnership with the CSL marks Carlsberg’s continued support of the world’s most popular game. Carlsberg will promote the CSL and EPL – two of the most watched sports leagues in China – jointly in its marketing efforts.

Stephen Maher, ambulance CEO of Carlsberg China, said at the signing ceremony: “As the most commercial and most watched sports league in China, CSL is the crown jewel of Chinese sports.  As a leading brewer in the world, Carlsberg has a long history sponsoring sporting events, especially football. This new partnership will leverage the two partners’ experience and resources and improve the quality of the league, bringing the fans higher quality football and entertainment.”

Zhu Qilin, General Manager of CSL Co., added: “The CSL needs the support of its commercial partners to take the league to a new level. This new partnership will see Carlsberg bring to the CSL its rich experience in working with other football leagues and help build the league and increase its quality and influence.”

“We are very excited that, as part of this deal, Carlsberg will promote the CSL throughout China in conjunction with the EPL,” said Adam Zhu, Vice Chairman of IMG Asia Pacific and Chairman and President of IMG Greater China. “This new sponsorship agreement will help us build the brand and cache of the CSL. We have pledged that as the strategic partner of the CSL, IMG will spare no effort in promoting the CSL and Chinese Football.  Our dedication to the CSL and Chinese Football is more than a business partnership, and we are happy to invest IMG’s resources in full range,” Zhu said.

Male grooming brand BRUT have announced a partnership with Super League Europe (SLE), becoming Official Aftershave and Official Deodorant of Super League.

The agreement will see a campaign activated across all fourteen Super League clubs. 

BRUT will receive a comprehensive range of sponsorship assets including extensive in-ground advertising through perimeter boards, match-day programme advertising, interview backdrops and referee sleeve patches; as well as ticketing, hospitality, exclusive promotions and access to Super League players. 

Throughout the partnership, BRUT will be activating the sponsorship through a series of activities, through digital and social media outlets, as well as reaching out to the Rugby League community. 

Eoin Mullen, BRUT Marketing Manager, quoted on the partnership: “We are excited to partner such an iconic brand as BRUT, with Super League. BRUT has always defined the ‘real man’, and the synergy between us and Super League is instantly recognisable. We are very much looking forward to working with the clubs in our first season of the partnership.” 

James Mercer, Commercial Director at SLE, commented: “We are delighted to have a brand with such history and heritage associated with Super League. BRUT is a brand that sits perfectly with Rugby League, and we look forward to working with them, further immersing BRUT within Super League  over the term of the partnership. There are lots of opportunities that we look forward to working together on, during the course of the season, and beyond.