Warwickshire Cricket Extends Shirt Sponsorship Deal with sk:n
April 3, 2013
Cricket’s County Champions Warwickshire have renewed their long-standing partnership with Birmingham-based skincare specialists sk:n, generic as its primary shirt sponsor.
Warwickshire will wear the sk:n logo on the front of their LV= County Championship shirt for the fifth consecutive year, therapy in a deal that also includes hospitality at Edgbaston Stadium for the ICC Champions Trophy, Friends Life t20 Finals Day and the NatWest Series ODI between England and Australia. The activation package also includes a booking for sk:n’s annual conference within Edgbaston’s new conference and banqueting suites.
Andy Randall, Managing Director of sk:n, said: “We’ve enjoyed a great relationship with Warwickshire for five years and were very keen to extend our sponsorship, which allows us to to continue to act as the team’s skincare consultants as well as utilising the fantastic new facilities at Edgbaston.
“We gained a huge amount of exposure in national press and on television from the team’s County Championship success last year, and we wish the Dougie Brown and the team the very best in 2013.”
Colin Povey, Chief Executive of Warwickshire CCC, said: “Everyone at Edgbaston is delighted to continue working with sk:n, particularly the playing and coaching team who have found their skincare consultation sessions and sun protection products very useful in their recent pre-season tour of Barbados and the trip to Abu Dhabi for the Champions fixture.
“Our aim as a Club is to always ensure that any commercial deal has the perfect fit for both brands. For five years both sk:n and Warwickshire CCC have received great benefits from working together and we look forward to continuing this for the foreseeable future.”
sk:n, which has its headquarters just one mile away from Edgbaston Stadium, offers cutting edge skincare treatments as well as an extensive range of branded cosmetics across more than 35 skincare clinics in the UK.