BetVictor Sponsor FC Union Berlin

BetVictor, illness a leading provider of sports betting in Europe, remedy becomes the new top sponsor of the 1st FC Union Berlin which resides in Bundesliga 2.

Under the agreement, view BetVictor will have extensive perimeter and stadium advertising, promotional opportunities in the VIP area and additional communication activities of the Berlin football club. 

Victor Chandler, Chairman of BetVictor, said: “A sense of tradition, trust and commitment are both at BetVictor and at the 1 FC Union Berlin for decades at the top of the Berlin cult football club with its unique fan culture conveys these values ??than any other in Germany. It fits so well with us to increase the awareness of BetVictor. “

Jörg Taubitz, marketing director of the first FC Union Berlin, said: “As one of the leading sports betting providers in Europe BetVictor has an excellent reputation. We are delighted to launch such an important sports betting provider in the new season, the new sponsorship complements our existing portfolio perfectly.”

Schalke Partners with BAUHAUS for 2013/14 Season

German football club, seek FC Schalke 04, sales has announced home and garden specialist BAUHAUS as their new second level sponsorship partner, anesthetist replacing portal fluege.de for the 2013/14 season.

The sponsorship was secured by the club’s long-time service partner, Infront Sports & Media, who are also marketing consultants for BAUHAUS, and means that that the franchise will receive both a contingent of tickets and an advertising presence in the home ground.

Additionally there will be branded Cam Carpets next to the goals, along with other promotional displays.

Chief Marketing Officer of FC Shalke 04, Alexander Jobst said of the deal: “We are pleased with BAUHAUS as an international partner with which we can literally build the future. The traditional company stands for reliability and great expertise”.

CarCash Title Sponsor NASCAR Camping World Truck Series Race in Ohio

CarCash has been announced as the  title sponsor of the inaugural NASCAR Camping World Truck Series race July 24 at the Rossburg, erectile Ohio track.

“Being a small business in rural Ohio, erectile we’re proud Marcus recognized Eldora as the ideal venue to showcase both CarCash and the premiere episode of ‘The Profit’, and ” said Tony Stewart, three-time NASCAR Sprint Cup Series champion and owner of Eldora Speedway.

The CarCash Mudsummer Classic presented by CNBC Prime’s “The Profit” will run under the lights, marking the return to a dirt track for a national NASCAR series for the first time in 42 years. The last dirt race was Sept. 30, 1970 at the North Carolina State Fairgrounds in Raleigh, N.C., where Richard Petty took the 117th of his record 200 career NASCAR Sprint Cup Series wins. Like Eldora, it was on a Wednesday night and contested on a half-mile oval.

“As CEO of Camping World, we’ve seen the value in motorsports marketing, and the inaugural NASCAR Camping World Truck Series race at Eldora Speedway provides an excellent opportunity for CarCash to promote its brand and for me to promote ‘The Profit’ on CNBC Prime,” Marcus Lemonis, chairman and CEO of Camping World said. “The first dirt race in a national NASCAR series in 42 years is definitely unique.”

Biscuitville to Title Sponsor NASCAR K&N Pro Series East Race

Biscuitville has announced its title sponsorship of the NASCAR K&N Pro Series East race, now named the Biscuitville 125.

The K&N Pro Series East, NASCAR’s top developmental series, is making its first visit to VIRginia International Raceway (VIR) on August 23-24, with Biscuitville as the title sponsor.

In a partnership between two Southern classics, Biscuitville and VIR will host the weekend event featuring NASCAR’s rising stars. The race marks NASCAR’s inaugural appearance on VIR’s challenging 2.25 mile North Course, which includes 22 turns and 100 feet of elevation changes.

“Biscuitville is pleased to partner with VIR to support the next generation of NASCAR stars as they hone their racing skills,” said Burney Jennings, Biscuitville president and CEO. “This sponsorship provides us a special opportunity to support an authentically Southern experience at an outstanding racing facility.”

Connie Nyholm, VIR owner and managing partner also commented on the deal: “VIR is excited to have Biscuitville as the title sponsor for our first NASCAR event. Like VIR, Biscuitville has a loyal customer base that appreciates superior product, southern history and hospitality.”

Special events will be hosted at restaurants throughout Virginia and North Carolina to highlight Biscuitville’s and VIR’s first step into NASCAR. 

“We have some exciting in-restaurant promotions coming up, including ticket giveaways for customers to join us at VIR,” said Kathie Niven, Biscuitville’s director of marketing and brand development.

Leeds Carnegie Extend Deal with Shirt Sponsor Skelwith Group

English Rugby League team Leeds Carnegie have extended their sponsorship deal York based property company the Skelwith Group for the 2013-2014 Greene King IPA Championship season. 

The Skelwith Group, who own the Raithwaite Estate near Whitby, home to the luxurious Raithwaite Hall Country Retreat,  will once again be the main shirt sponsor of the team.

Paul Ellis, Managing Director of the Skelwith Group commented: “We are proud to support Leeds Carnegie. Like all fans we are hoping that by the end of this season Carnegie are rewarded with promotion.

“Leeds Carnegie is a great club to be associated with and our third successive season as their main sponsor shows our commitment to them. We look forward to another exciting season, building on the promise shown in the recent play offs.”

Rob Oates, Leeds Carnegie Commercial Director added: “It’s great news for the club that Skelwith has agreed to continue the shirt sponsorship for another season. We have worked closely with the company previously and will look to continue that throughout next season and beyond. We see the relationship with Skelwith as a true partnership and a very fruitful one for both parties.”

Tokyo 2020 Announce Two New Bid Partners

Tokyo 2020 has announced two additional Official Bid Partners have signed-on to support the Bid, bringing the current total of corporate partners to an even 20.

With the decision to host the 2020 Summer Olympics on September 7 in Buenos Aires the new partners will be a welcome boost to Tokyo.

The two new Official Bid Partners are Sega Sammy Holdings Inc., one of the world’s leading interactive entertainment companies, and Nippon Life Insurance Company, Japan’s largest life insurance companies.

Tsunekazu Takeda, IOC member and President of both Tokyo 2020 and the Japanese Olympic Committee (JOC), commented on the deal: “I am delighted to welcome SEGA SAMMY HOLDINGS INC. and Nippon Life Insurance Company on board. The record breaking strong corporate sponsorship programme is a testament to the tremendous potential to attract sponsors during the Games. Tokyo 2020 offers certainty in uncertain times for sport.”

The IOC Evaluation Commission praised Tokyo’s marketing programme in its report issued on 25 June. Tokyo 2020 projects will generate revenue from domestic sponsorship in a total of USD 932 million, with an additional USD 26 million for the Paralympic Games.

“Given the scale of the Japanese economy and the support for sport that has been demonstrated by the corporate sector, the overall revenue target is considered achievable,” the report stated.

Read more about Tokyo’s bid for the 2020 Olympics from iSportconnect’s exclusive interview with Tsunekazu Takeda here

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Estrella Damm Sponsor 2013 FINA World Championships

Estrella Damm have announced a partnership with the 2013 FINA World Championships in Barcelona.

The Catalan company, which collaborates with football clubs FC Barcelona and RCD Espanyol, reinforces its commitment to sports. At the Planet Water Village of the 15th FINA World Championships, Estrella Damm will provide a stand entitled “Mediterràniament”

As national supplier of Barcelona 2013, Estrella Damm will provide water (Veri) and beer (Estrella Damm) for the FINA World Championships and will also set up a stand at the Planet Water Village. Fans can visit the stand entitled ‘Mediterràniament’ during the major sporting event.

The Barcelona 2013 FINA World Championships will be held from 19 July to 4 August. Four competition venues (Palau Sant Jordi, Bernat Picornell Pool, Montjuïc Municipal Pool and Moll de la Fusta) will play host to six aquatic sports, including swimming, synchronized swimming, water polo, diving, open water swimming and high diving.

Estrella Damm will also organize different promotional activities at the hospitality area of the World Championships.

Damm, which is now one of Barcelona’s most successful and iconic brands, was founded in 1876. “Estrella” means “Star” in both Catalan and Spanish.

Providence Resources Sponsors Irish Sailing Until Rio 2016

Irish oil and gas exploration and production company Providence Resources P.l.c., health are to sponsor the Irish Sailing Team for a four year period in the run up to the Olympic Games in Rio in 2016.

This sponsorship follows a six month deal in 2012, asthma which provided the team with additional resources in preparation for the London Games.

The Irish sailing team had their most successful Olympics for thirty years in 2012 with 4th, viagra 40mg 10th and 14th finishes. 

Speaking at today’s announcement Providence Resources, Chief Executive, Tony O’Reilly, said “Providence Resources were so proud of the Irish sailing team at the Games in 2012 and we know they can achieve so much more.   We want to provide the team with the support to reach their goals in 2016”.

The Irish sailing team will be named Providence Team IRL for the four year period and joint branding will be rolled out over the coming weeks.

Responding on behalf of the ISA, Alan Crosbie, Vice Chairman ISA Olympic Steering Group commented “We are delighted with the commitment and confidence shown by Providence Resources in our sailors. We very much appreciated the support they provided prior to London 2012 and this new partnership will offer a more secure training platform four years out from the games.”

Madison Renews Deal to Supply British Cycling

British Cycling have extended their deal with Madison with the cycling parts manufacturer continuing its role as an official supplier for the organisation.

The partnership will extend the working relationship which was first formalised in 2009 through the Shimano brand. Following cycling’s success at London 2012 the new agreement will now run under the Madison brand until beyond Rio 2016.

The extended relationship allows British Cycling access to products from across the Madison stable of brands to support the development of the Great Britain Cycling Team. Madison will also be supporting British Cycling through participation programmes, apoplectic the ongoing membership drive and additional initiatives such as the Insight Zone.

British Cycling’s Chief Executive, medicine Ian Drake, pills commented on the deal: “Madison is the market-leading cycle products distributor in the UK and we are looking forward to a further four years of partnership on the road to success in Rio.

“Our membership has just reached the 75,000 milestone and the additional support brought to British Cycling through this agreement further highlights the strength of the programmes we are running outside of the Great Britain Cycling Team.

“Madison will be supporting the production of content for our online expertise resource – the Insight Zone – which is providing cyclingknowledge, tips and know-how to thousands of British Cycling members. They will also help us to continue to deliver grass roots cyclingopportunities for riders throughout the country.

“This relationship not only benefits British Cycling as an organisation, but also the sport of cycling at all levels.”

Madison’s Chief Executive, Dominic Langan, added: “It is with great pleasure that Madison announce our continued relationship with British Cycling. Over the past four years we have seen some remarkable feats from our home grown talent at national, international and Olympic level across a variety of disciplines and cyclingis now on the national agenda like never before.

“British Cycling have been instrumental in helping to nurture a cycling culture in the UK  and all of us at Madison are extremely proud to help support our athletes through to the 2016 Rio Olympics and beyond.”

Turkish Airlines Sponsors European Tour’s Scottish Open

Turkish Airlines has come on board with the Aberdeen Asset Management Scottish Open as an official sponsor.

The one-year agreement further enhances Turkish Airlines’ relationship with The European Tour and sees the luxury airline join 15 other companies as official sponsors for the tournament, medicine which takes place at the magnificent Castle Stuart Golf Links near Inverness in the north of Scotland from July 11-14.

Turkish Airlines flies to over 100 countries and over 200 destinations and has been voted by the 18 million people surveyed by SKY TRAX as the best airline in Europe for the past three years. It was announced at Wentworth Club earlier in the season as the title sponsor of the new Turkish Airlines Open in November in Antalya, impotent Turkey.

Faruk Cizmecioglu, Chief of Marketing of Turkish Airlines said: “We are thrilled to be a sponsor of the Aberdeen Asset Management Scottish Open in what promises to be a highly-contested event.  Sport, and particularly golf, is a strategic area and enables us to engage with the right audiences.  We have selected a few key tournaments to sponsor this year, which lead up to our own event, the Turkish Airlines Open. We are extremely passionate and committed to the sport and feel that golf is the perfect platform to raise our profile and grow our brand.”

Peter Adams, Championship Director of the Aberdeen Asset Management Scottish Open, said: “We are delighted that Turkish Airlines have chosen to support the Aberdeen Asset Management Scottish Open, and we look forward to having their representatives with us at Castle Stuart this week.

“We have already, earlier this year, recognised the superb support Turkish Airlines has given to the brand new Turkish Airlines Open, which will form part of our ‘Final Series’ at the end of the year, and this is a further illustration of their growing support of The European Tour as a whole.”

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