Causeway Becomes Main Partner of Wasps Academy

Aviva Premiership team Wasps have announced that Causeway Technologies, the UK’s leading provider of software for the Built Environment, have re-joined the Club as Main Partner of the Wasps Academy.

The partnership sees Causeway Technologies, former partners of Wasps, return to become Main Partners of the Academy in a significant multi-year deal.

As part of the partnership, Causeway will lend significant weight to the funding of the Wasps Academy, which has produced a number of top-level players in recent years including the likes of Christian Wade, Elliot Daly and Sam Jones.

On the renewed relationship, Wasps Commercial Director Luke Organ said, “This partnership with Causeway Technologies is another example of a previous partner returning to the Club. We are very pleased that they believe in the hard work and positive progress that has been made by the Club and we are proud to welcome Causeway back on board.

Phil Brown, CEO of Causeway Technologies added, “We’re delighted to return to Wasps as the Main Partner of the Wasps Academy.  It has impressed us how much work has been put in to turn things around in recent years both on and off the pitch, and is something we are really pleased to be able to support.

“The success of the Wasps Academy in recent years has been clear for everyone to see, producing a long line of players who have gone on to play for the first team and, with our support, we hope to see the programme continue to go from strength to strength.”

GUNA to Sponsor Italian Triathlete Alberto Casadei

GUNA, cheap the Italian leader in the field of innovative medicine, drugs has announced a new sponsorship agreement with Italian triathlete Alberto “Silver” Casadei.

“As a professional Triathlete, stomach I was already using GUNA. When the opportunity arose to start a partnership, I was very excited. I always appreciated their quality and reliability as a company,” says Alberto Casadei. Just in the last three weeks, Alberto has won first place in five triathlon competitions. “He is invincible!” say his teammates. At KONA 2015, he is anticipated to place in the top ten, overall.

Alberto Casadei has many victories for a 29-year old triathlete including four time Italian Elite Champion and 73 victories in triathlon races in all distances. He is a member of the Italian Elite National Triathlon Team and has finished four times in the top ten at a world championship event.

Horizon Pharma to Sponsor NASCAR’s Todd Peck at Chicagoland Speedway

Horizon Pharma will serve as the primary sponsor for NASCAR driver Todd Peck’s No. 40 Chevrolet Silverado for the Lucas Oil 225 at Chicagoland Speedway on September 12.

The race will mark Peck’s fourth NASCAR Camping World Truck Series event of the season.

Peck, who suffers from both juvenile arthritis and osteoarthritis, has never let his conditions slow him down. He, along with Horizon Pharma, will visit the Illinois Bone and Joint Institute prior to the race at Chicagoland Speedway to share his story with the patients and staff. They aim to inspire others with arthritis to maintain a healthy lifestyle with frequent activity.

Additionally, the Arthritis Foundation, Heartland Region will join Peck and Horizon Pharma at Chicagoland Speedway. The Arthritis Foundation will bring its families, volunteers and staff that comprise the region to the Lucas Oil 225 and treat them to free tickets, a pre-race tailgate party and an autograph session with Peck on race day.

“Given the difference Horizon products have made in my life, I’m proud to partner with them and to have them with us at Chicagoland Speedway,” said Peck. “With our shared passion for helping others with arthritis, I look forward to working with Horizon to educate and hopefully inspire others like me living with arthritis to live a healthy and active life.”

Peck made his Truck Series debut in 2011. He has since made 11 starts. His best finish was 18th place, which he scored at Phoenix International Raceway in 2012.

“We’re thrilled to have Horizon Pharma join us at the Chicago Speedway,” said Keith Wolfe, crew chief and general manager of Peck Motorsports. “Every time we hit the track, we feel like we’re growing stronger as a team. I’m looking forward to hitting the track and showing our progress.”

OPPO Becomes Title Sponsor of 2014 Champions League T20

OPPO India has been announced as the Title Sponsor of the upcoming 2014 Champions League T20.

GroupM ESP, ed the sports, viagra sale entertainment and content arm of GroupM, ampoule facilitated the deal and Birla White coming on board as Associate Sponsor.

Vinit Karnik, National Director of Sports and Live Practice, GroupM ESP commented, “T20 cricket is the most preferred and popular format of the sport. Post IPL, the audience has not seen much of this format and are waiting to see some competitive T20 cricket. CLT20 marks the beginning of festive season in India, where brands are looking to increase their share of voice need clutter breaking and engaging platform to occupy consumer mind space. We are confident that the League will help brands achieve their desired marketing communication objectives. What really makes this clutter breaking is the new entrant brands like OPPO, who aim to get the reach and visibility through a game like cricket.”

Commenting on the association, Tom Lu, CEO, OPPO Mobiles India said, “We are truly fortunate to have won the title sponsorship rights for such a prestigious and popular cricket tournaments. We are sure with OPPO Champions League T20, more and more Indian users will get to know about our brand, the technology and the experience our smart phones deliver.”

Champions League T20 will start on September 13, 2014 and will conclude on October 4, 2014.

MMA’s Joe Vedepo Inks New Endorsement Deal

Mixed Martial Arts star Joe “The Doctor” Vedepo has signed an endorsement deal with BELDT Labs, creators of the hot new high-intensity endurance fat burner.

An American professional mixed martial artist having competed in both the UFC and Bellator, Vedepo currently trains through Alliance MMA of San Diego, CA, home to various other elite UFC stars, such as Dominick Cruz, Alexander Gustafsson, Brandon Vera, and many more.

Vedepo is notable for inventing the modified shin choke, also known as the “Vedepo Choke,” a submission he used to win his debut bout with Bellator, at Bellator 80. According to BELDT Labs, it was more than Vedepo’s aggressive and pragmatic skills that sealed an interest for endorsement.

“We’re always on the lookout for guys who are both great fighters and genuinely good people,” says BELDT Labs COO, James Atkins, himself a lifelong high-intensity athlete. “Joe [Vedepo] fits that bill, perfectly. He’s tough, he’s dedicated, his training and conditioning are unreal, but he also happens to be one of those guys you just really love being around. I’ve always been a firm believer that MMA tends to attract the most authentic and noble athletes in the world, and Joe really personifies all the greatest aspects of the sport, and more. We couldn’t be happier having him on our team.”

Even well before talks of sponsorship, Vedepo had been an avid user of BELDT Labs products, having since expressed a mutual admiration for the swiftly rising supplement company. “I’m proud to represent the BELDT Labs brand,” says Vedepo. “Their products are incredible and have really been a major help getting me in shape for my next fight. I can easily say I’m in the best condition of my life. The BELDT guys really have their stuff together.”

Joe Vedepo will be fighting through Bellator on October 17th, in Council Bluffs, Iowa. 

Aviva Premiership Champions Northampton Saints Renew Monarch Airlines Partnership

Aviva Premiership team Northampton Saints have extended their partnership with Monarch Airlines who will continue as an Elite sponsor next season.

The Luton-based airline has been an Elite Sponsor of the Saints since October 2011 and this new agreement is their third with the club, with the Monarch logo appearing on the team’s home, away and cup shirts until 2015.

Monarch’s sponsorship has coincided with the Saints’ most consistent run of success in the club’s history, which most recently saw the team bring home the Aviva Premiership and Amlin Challenge Cup trophies in the space of eight days during May.

“We have had some memorable moments over the past few years, and have developed an excellent rapport with Monarch during that time,” said Saints chief executive Allan Robson.

“As an airline Monarch has provided us with excellent service on our European trips, and as an Elite Sponsor they have been proactive in wanting to engage with our supporters.

“We are therefore delighted that Monarch will be an Elite Sponsor for at least the coming season, and are looking forward to developing our relationship even further.”

Liz Falconer, Director of PR and Communications at Monarch Airlines comments: “We are delighted to support the Northampton Saints.

“Monarch are proud to be sponsoring the Aviva Premiership and Amlin Challenge Cup champions and we will continue to look forward to welcoming passionate Saints supporters on-board.

“We look forward to the upcoming season and wish the team and their supporters all the best domestically and in Europe.”

Melbourne United Announce New Associate Sponsor

National Basketball League (NBL) team Melbourne United has announced Automotive Holdings Group (AHG), link Australia’s largest automotive retailer, ailment as their latest associate sponsor.

Under the partnership arrangement, impotent AHG is offering to refund the value of registration fees paid by the families of junior basketballers across Victoria in the form of vouchers for the purchase of new or used vehicles, or for repairs and service.

AHG operates 17 Victorian dealerships across Melbourne, the Mornington Peninsula, Dandenong and Northern Suburbs, selling Toyota, Holden, HSV, Ford, FPV, Hyundai, Kia, Nissan, Mitsubishi, Chrysler, Jeep, Dodge, Suzuki, Fiat and Alfa Romeo. The business supports more than 300 charitable, community and sporting organisations across Australia and New Zealand.

AHG general manager of Victorian Automotive Operations Glenn Sharp says the partnership with CTI Melbourne United reflects the Group’s commitment to engaging with the communities in which it operates.

“We are impressed by the commitment CTI Melbourne United are making to community-based sport. In many ways CTI Melbourne United represents the values we uphold ourselves, so we’re delighted to support its efforts to engage with the entire Victorian basketball community and ultimately to claim the NBL championship. Our offer of returning the value of junior registration fees reflects that commitment to community engagement.”

“It’s fantastic to have AHG aboard as this club enters a new and exciting phase,” says CTI Melbourne United CEO Vince Crivelli.

“We are proud of the partnerships that we have entered into and our sponsors’ continued support, along with the support from our members and fans, we are looking forward to a very exciting season.

Crivelli believes that the success and sustainability of the NBL overall is connected to grassroots participation. Victoria leads the nation in terms of participation in basketball, so CTI Melbourne United and its supporters are well positioned to appeal to new fans.

“Our players and coaching staff are working incredibly hard this pre-season, we’ve just completed our roster with the addition of Jordan McRae, who is linked to the Philadelphia 76ers’ in the NBA, and we believe we have every chance of achieving our goals both on and off the floor this season. I can’t wait for game one on the 12th October at Hisense Arena.”

Segafredo Zanetti Returns to F1 as McLaren Partner

McLaren have announced today coffee brand Segafredo Zanetti has become a new partner of the team. 

As part of the deal, Segafredo Zanetti branding appeared on the rear-wing endplates and driver overalls during the Italian Grand Prix at Monza.

The Italian brand, which is part of the Massimo Zanetti Beverage Group – the largest private company in the international coffee industry – has a presence in around 100 countries, and has enjoyed a long and illustrious history in Formula 1. 

Segafredo Zanetti was first involved in Formula 1 between 1984 and ’94. It partnered with McLaren between 1984 and ’86, working with iconic world champions Niki Lauda, Alain Prost and Keke Rosberg. The brand also sponsored the car, overalls and helmet of legendary champion Ayrton Senna during his first year in Formula 1 in 1984, and during his final season in the sport in 1994. 

Segafredo Zanetti’s return to Formula 1 coincides with the 20th anniversary of the death of the great Brazilian, and signals the company’s desire to further strengthen and grow the brand internationally. For races in Asia Pacific and the Middle East, the Group will run with Boncafé local-market branding. 

Group president Massimo Zanetti said: “The Segafredo Zanetti name has long been associated with motorsport, and Formula 1 in particular, and our decision to return to grand prix racing with the renowned McLaren team signals our intention to further strengthen and grow the powerful Segafredo Zanetti brand. 

“When we looked at the sponsorship market for a brand that we could truly work alongside, one that matched our global requirements, an with whom we could push to both be more innovative, McLaren perfectly fit that brief. Indeed, their partner roster and their track record for retaining sponsors are unparalleled. 

“When you think of Formula 1, you doubtless think of McLaren; one of the teams that has achieved truly legendary status. Equally, in the coffee world, exactly the same is true of Segafredo Zanetti – and, together, we can achieve something special. 

“Emotionally, too, my long friendship with Ayrton Senna also influenced my decision to return to McLaren. On the 20th anniversary of his death, it seems appropriate to restart Segafredo Zanetti’s involvement with Formula 1, as well as underline my commitment to my long-standing relationship with Ron Dennis.” 

McLaren Group chairman & CEO Ron Dennis CBE said: “I’m personally delighted that Massimo Zanetti has chosen to return to Formula 1 with McLaren. He’s long supported both McLaren and Ayrton Senna, and his passion for motorsport courses through the Segafredo Zanetti brand. 

“Segafredo Zanetti is one of the best-established and most illustrious names in the coffee world; but it’s also a brand that’s absolutely synonymous with Formula 1. As a McLaren partner, together we have a long backstory; today, more importantly, we have a lot more that we can say together.”

{jcomments on}

Texas A&M University and University of Tennessee Partner with 47 Brand

47 Brand, cheap a privately held premium sports lifestyle apparel and headwear brand, denture has agreed a partnership with Texas A&M University and University of Tennessee to develop an exclusive ’47 Archive Collection with College Vault.

The brand will also be providing the ’47 Archive Collection to the University of Texas and the University of Kentucky. While ’47 Brand already has relationships with over 900 colleges and universities, unhealthy this is the first time that the company has developed exclusive partnerships with schools to offer these history-laden and premium level collections.

College Vault is a brand owned by the Collegiate Licensing Company (CLC) created to celebrate the academic, athletic and lifestyle traditions associated with colleges and universities. It contains images and logos unearthed from collegiate archives which have contributed to the creation of unique, history-inspired clothing and accessories. ’47 Brand is working with College Vault to share significant, celebration-worthy moments in time from the sports history of the Texas A&M Aggies and University of Tennessee Volunteers.

“We are excited to have the opportunity to create the ’47 Archive Collection and help spread school pride for these four esteemed, well-known colleges and universities,” said ’47 Brand co-owner Bobby D’Angelo. “All of these schools have a national footprint and following, and we are proud to celebrate and depict significant eras in each of their histories through our quality headwear and apparel.”

The exclusive partnership will run from July 2014 – June 2016

Ottobock Healthcare Named Technical Service Provider of Rio 2016

Ottobock Healthcare has announced that it will be providing technical service for the Rio 2016 Paralympic Games.

Ottobock has been at the heart of the Paralympic Movement for more than 25 years. 

The Rio 2016 Paralympic Games will be the 13th where Ottobock has provided technical service. As the Official Prosthetic, cough Orthotic and Wheelchair Technical Services Provider, capsule Ottobock will provide a world-class team of prosthetists, capsule orthotists, wheelchair technicians and welders from across the region and its network worldwide. 

They will be responsible for supporting the needs of athletes from all competing nations and in all sports, maintaining and repairing any of the equipment they rely on to train and compete. 

“Ottobock has a long history in Latin America, with a strong commitment to its people and the growth of the region. In 1975, we introduced prosthetic and orthotic care and have pioneered its development ever since. Our Paralympic engagement is part of the company DNA and becoming a partner of the first Paralympic Games in Latin America is a natural progression of our commitment to both the region and Paralympic sport,” said Professor Hans Georg Näder, President and CEO of Ottobock Healthcare. “The vitality of the Brazilian people and the Paralympic spirit is a thrilling combination, and I am looking forward to Games with a passion that will be felt not only in Rio but by audiences worldwide.” 

The Rio 2016 Paralympic Games are expected to attract 4,350 athletes from more than 160 nations to compete in 22 sports. They will compete in 20 venues across Rio de Janeiro where Ottobock will provide comprehensive technical service. 

“Ottobock’s 25 years of experience as a Partner to the Paralympic Games and global resources are invaluable to us as an organising committee,” said Carlos Arthur Nuzman, the President of the Rio 2016 Organising Committee for the Olympic and Paralympic Games.

“We are delighted to have Ottobock on board to provide athletes the confidence and familiarity of a trusted partner. Their technical service support will ensure the smooth running of the Games and we look forward to bringing together the power of the Ottobock and Paralympic brands to engage people across the region and change perceptions of disability.”