Cricket Ireland Receives Major Financial Boost from Indian Conglomerate

September 17, 2014

Irish cricket has secured a major financial boost with the announcement of a 10-year sponsorship deal with Indian conglomerate Shapoorji Pallonji Group.

The multinational Indian conglomerate is investing in the future of Irish cricket and will take up naming rights for the Cricket Ireland Academy which will now be known as the ‘Shapoorji Pallonji Cricket Ireland Academy’.

In addition to holding the naming rights to the Cricket Ireland Academy, health Shapoorji Pallonji will also become an official partner to Cricket Ireland.

The multi-national company is owned by the Mistry family – who are an Irish family based in Mumbai in India. Shapoorji Pallonji is a diversified business group based in India.

The partnership was announced today at Trinity College by The Minister for Transport, Tourism and Sport, Mr. Paschal Donohue TD.

Cricket Ireland CEO Warren Deutrom welcomed the deal saying: “The development of our next generation of international cricketers in the national academy is one of our most important tasks, and requires significant investment, understanding and an ability to take the long view”.

“In the Shapoorji Pallonji Group, we are immensely proud to have found the perfect partner to share that vision, and help us mould our nation’s cricketing future for at least the next 10 years. We are also proud that Shapoorji Pallonji Group’s investment in cricket’s national academy represents the organisation’s and the Mistry family’s inaugural investment in Ireland, which we believe reflects our joint commitment to supporting the cause of ‘Ireland Inc’”.

“We are delighted to welcome Shapoorji Pallonji Group to the Irish cricket family and look forward to developing not just our players but our relationship, and that of Ireland and India, over the next decade.”