Yahoo Unveils Coverage for London 2012
By Community | May 1, 2012
Yahoo!, order the premier digital media company, cheap pills announced its Summer Games programming efforts bringing Yahoo!’s over 700 million global users closer to the events than ever before, clinic in dozens of languages and regions, across multiple screens and digital platforms.
Yahoo!’s coverage will include original video programs, breaking news, expert analysis from Gold Medal Olympians Dan O’Brien (Track and Field), Summer Sanders (Olympics), Shannon Miller (Gymnastics), and the award-winning team of writers from Yahoo! Sports, as well as social integration programs, and for the first time Yahoo! will reveal its “Memorable Moments” editorial series to build excitement for the Games. All the exclusive content will live across the Yahoo! Media Network in addition to the Yahoo! hub dedicated to coverage of the Games and Yahoo! Sports, the No. 1 global sports destination online with over 104 million unique visitors a month.
“As the No. 1 global destination online for Olympics coverage for the past three Games, Yahoo! dominates Olympics coverage with our unique storytelling; this year will be no exception and we will be bigger and better than ever before,” said Ross Levinsohn, executive vice president, head of global media. “We’re programming immersive digital experiences for a global audience and delivering a locally relevant editorial voice in each market. Our angle is to cover the stories behind the stories with our own exclusive talent, including multiple former Olympians – across screens, across the globe.”
Yahoo!’s “Memorable Moments” celebrates the most compelling stories in Summer Games history through the eyes of those who were there, Yahoo!’s writers and experts and other voices of authority, as well as through the lens of Yahoo!’s users. Moments like Nadia Comaneci’s perfect 10s in Montreal, Carl Lewis’ four gold medals in Los Angeles, and Michael Phelps’ record eight gold medals in Beijing will be retold through video, iconic photos and stories that live on Yahoo!’s hub dedicated to the coverage of the Games and debut in June.
Yahoo! will provide fans with the key moments of the Summer Games across multiple devices, including mobile phones, tablets, TV and the desktop, ensuring they never miss a beat regardless of where they are. Yahoo! product offerings will be announced at a later date.