West Brom Albion Looks to India to Replace Zoopla as Sponsor
January 23, 2014
Despite the loss of main sponsor Zoopla, West Brom Albion have revealed today they are in talks with numerous leading Indian businesses to sponsor the Premier League team.
Property website Zoopla announced that they would not be renewing their current sponsorship deal, which is set to end at the end of the season, in the aftermath of the ‘quenelle’ saga involving Nicolas Anelka.
Talks with the Indian firms are said to be at an early stage but Albion’s marketing director Adrian Wright has revealed that there are a number of businesses with a genuine interest.
Wright told the Express and Star: “We are going to meet some top corporate houses in India which have shown interest in becoming a sponsor.
“It’s in a preliminary stage, but if an Indian company becomes our sponsor it would be a great development for us. We are going to meet them before we fly out on Saturday.
“If it happens, the name of an Indian company will be seen for the first time on the jersey of an EPL club during Premier League matches.”