Venetian Macau Open Appoint Fast Track for PR

August 23, 2012

International sports and entertainment marketing agency, tadalafil Fast Track, prostate has been appointed as the lead PR and media relations agency for this year’s Venetian Macau Open.

The Asian Tour golf event had recently announced that the Venetian Macao-Resort-Hotel would take on the title sponsorship role of the event.

Now, Fast Track, who are headquartered in London, will be responsible for expanding the media reach of the tournament across the region through integrated communications and media engagement programmes.

Grant Slack, Senior Vice President, IMG Golf Asia Pacific, the promoters of the tournament, said: “We have ambitious plans for the Venetian Macau Open and Fast Track will be a key partner in building the event profile and helping the tournament reach its potential.

“Their golf experience and international reach made Fast Track the ideal candidate for this role and we look forward to working with them over the forthcoming months.”

Fast Track has secured a number of similar deals in recent times, including the food redistribution charity Second Harvest and the Asia Pacific Amateur Championship, Asia’s most prestigious amateur golf event.

Eric Chiu, Fast Track Asia’s Communications Director, was pleased with the deal: “In today’s highly competitive agency environment it is testament to our high-quality service offering that we’re continuing to bring new clients on board.

“We have a simple approach: we take the time to understand our clients’ challenges and offer programmes that address those challenges.

“We’re very much looking forward to working with IMG and the other event stakeholders on this year’s Venetian Macau Open.

“It’s a tournament with huge potential and I believe our deep golf experience and international network can help make the event a standout tournament on the Asian Tour.”