Telekom Srbija & Football Association of Serbia Agree Sponsorship Deal

March 23, 2012

Telekom Srbija (Serbia) and the Football Association of Serbia (FSS) have signed a three-year sponsorship contract.

The deal relates to the TV rights for Cup matches on the Arena Sport pay-TV platform.

The operator also signed an agreement with the Community of Clubs of the Serbian Super League for TV coverage of the football competition.

“I am pleased to restore cooperation with Telekom Serbia. This is a new and effective way to reach Serbian football spectators, ambulance and fans. I believe this is just the first step in a better presentation and promotion of Serbian football, cheap ” said Tomislav Karadzic President of FSS.

FSS general secretary Zoran Lakovic believes that the signing of sponsorship agreements and cooperation with the Serbian football TV Arena sport will be a historic deal.

“The biggest clubs will benefit because it will increase the value of sponsorships each year and awards will be determined on the basis of investments,” he said.

by Ismail Uddin