talkSPORT Partner With Gillette For Movember

By iSportconnect | November 3, 2014

British national radio station talkSPORT has today launched a partnership with Gillette to promote the brand’s sponsorship of Movember both on-air and via talkSPORT.com.

After a successful partnership in 2013, order Gillette will again be teaming up with the radio station to promote their sponsorship of Movember to talkSPORT listeners and supporting the campaign which raises funds and awareness for men’s health charities, such as prostate cancer and testicular cancer, by encouraging men to grow a moustache for the month of November.

Last year talkSPORT managed to raise over £21,000 for the cause and are hoping to increase that number this year.

The campaign will be led on air by talkSPORT presenter Colin Murray, with daily Movember messages during his show, raising money through various challenges and encouraging listeners to grow their moustaches.

Adam Mills, talkSPORT Sales Director, said: “With a predominantly male audience talkSPORT is the perfect place for Gillette to promote its work with Movember.

“It’s a credit to the creativity and hard work of our team that the brand has renewed this partnership for a second year. I’m really looking forward to seeing the talkSPORT team embrace the challenge and grow their Mos!”

Gillette Brand Manager Jared Regan added: “It’s fantastic to be supporting Movember again this year. Gillette is a brand with a long history of excellence and as key fundraising partner for Movember, it’s important to get the community involved for the greater good.

“This is the second year that we will team up with talkSPORT and the Colin Murray show to promote Movember following some fantastic results last year and we hope to make it even bigger and better together this year!”