SuperSport Follow UEFA Deal with Table Tennis Rights
April 29, 2011
The International Table Tennis Federation (ITTF) has secured a broadcast agreement with Pan-African sports network SuperSport that will ensure TV coverage across Africa of all ITTF events.
SuperSport agreed a deal to retain the Pan-African rights for the UEFA Champions & Europa League tournaments and has signed this agreement due to the proactive drive of the ITTF to increase TV exposure of the sport in every continent.
ITTF president Adham Sharara said: “I am delighted that ITTF events will now be available on African TV screens. This has been a long-term goal of our Federation to provide top event access to our African member associations.
“This is now a reality due to the great efforts deployed by our Marketing Division as well as our Marketing and Media partners TMS International and Total Sport Asia. The synergy and positive work between these three entities is now bearing fruit to the benefit of our African members.”
ITTF – Africa President Khaled El-Salhy added: “It is a great opportunity for African table tennis to ensure the broadcasting of world class events through a well known broadcaster – SuperSport TV.”