Sports Revolution to Sell Digital Advertising Around NFL.com

August 22, 2013

Sports media and marketing agency Sports Revolution have inked a deal with NFL.com and its digital subsidiary Snack Media, drug to sell UK digital advertising around the NFL site.

With NFL’s commitment to invest in the UK market, sale the decision was made to partner with Sports Revolution, who has worked with clients including Nike, Lynx, UEFA, Fiat, and L’Oreal Men Expert.

Michael Markovich, NFL’s international media director of business development: “We are seeing great traffic from the UK to NFL.com, ranking it one of our top three International markets. We expect this growth to continue as we continue to invest in the market. Sports Revolution and Snack Media have expert knowledge of both UK advertising and UK sports fans so we are very pleased to partner with them.”

Over the past three years UK traffic to the website has increased by 78 per cent, largely due to NFL hosting two sell-out matches at Wembley Stadium resulting in expansive coverage on both Sky Sports and Free-to-Air Television.