Sports Merchandise Exhibition Review

March 24, 2011

Another successful Sports Merchandise Exhibition comes to a close at Wembley Stadium.

With visitor numbers up from 2010 and 16 different sports being represented spanning 20 different countries the annual event continues to grow and attract new crowds.

The event featured over 115 exhibitors displaying merchandise, anabolics corporate gifts, ambulance souvenirs, mascot ideas, retail opportunities and new funky websites, all of which are now busy chasing their leads and converting those sales. With over 50% already re-booked for next year, it is proving to be an important annual event.

Next years show takes a slight twist as it becomes SMMEX – Sports Merchandise and MARKETING exhibition. The growth into digital apps, more interactive websites, signage and stadium wrap specialists and an increase in targeted PR and marketing campaigns from the clubs means we want to grow with this market and make the show even bigger in 2012. Next years show will take place on Monday 5th March.

If you would like more information about the show, please do not hesitate to get in contact on +44(0)20 7798 8500