Spalding Becomes Official Ball of Turkish Airlines Euroleague

Euroleague Basketball have announced a new partnership deal that makes the international sports equipment leader Spalding the global provider of the official ball for both the Turkish Airlines Euroleague and the Eurocup during the next five seasons.

Spalding is the latest in the family of Euroleague Basketball’s global partners, joining Turkish Airlines, Efes Pilsener, Bwin, Mondo and Intersport. 

The largest basketball equipment supplier in the world has been working with Euroleague Basketball this summer to introduce Spalding balls at the upcoming Turkish Airlines Euroleague Qualifying Round. Spalding and Euroleague Basketball will continue the development of the exclusive Euroleague Basketball ball during the Regular Season and the Top 16 with the collaboration of the competition’s top stars to launch the definitive Euroleague Basketball official ball in the Playoffs phase of the 2012-13 Turkish Airlines Euroleague. The new, exclusive Euroleague Basketball official ball is being designed to highlight the sporting values of Euroleague Basketball which are team spirit and dynamism combined with the feeling of being part of Europe´s elite and an innovative and fresh design in order to become a reference in the European market. 

“We are delighted to partner with Euroleague Basketball starting with the 2012-13 season,” said Dan Peterson, President of Spalding International. “We will work closely together to further develop the game of basketball across Europe.” 

“We are very excited about our long term agreement with Spalding to meet the challenge of creating an iconic ball that will be a worldwide breakthrough,” Jordi Bertomeu, Euroleague Basketball’s President and CEO, said. “Spalding is a great partner and a leader in the sports industry worldwide, with 136 years of experience in supplying equipment to the top sports in the world. Gathering together Spalding, Euroleague Basketball and the top star players of the league in this project is the perfect combination to bring all our fans the best possible ball.”