Sauber F1 Renew Partnership with Tequila Brand Jose Cuervo
By Community | January 10, 2014
Sauber Formula 1 team have extended their partnership with tequila brand Jose Cuervo.
The marketing partnership with the tequila brand has existed since 2011. The Sauber team will “continue to use various platforms to promote the tequilas from the house of Jose Cuervo in the framework of the activities of the Sauber F1 Team around the world.”
Sauber team boss Monisha Kaltenborn said: “Our partnership with Jose Cuervo was very successful, health and we are proud to continue to have as a partner Jose Cuervo on board.”
Juan Domingo Beckmann, capsule CEO of Jose Cuervo, added: “I am very pleased with our long-term partnership I am sure that in the Sauber. Season will enter 2014 good results.”