Samsung Renew IPC Worldwide Partnership Until 2020
By Community | October 23, 2014
Samsung Electronics Co., Ltd. has extended their patnership with International Paralympic Committee (IPC) who will remain the Worldwide Paralympic Partner in the Wireless Communications Equipment category up until the Tokyo 2020 Paralympic Games.
For the next six years of this agreement, Samsung, who has sponsored the IPC since 2006, will remain as one of the IPC’s Official Worldwide Paralympic Partners and will expand after 2016 its category of sponsorship to the “Wireless Communications Equipment and Computing Equipment,” including smartphones, tablets, laptops, personal computers and other computing equipment, and desktop printers.
“Samsung aims to empower athletes to spread their passion and dedication through our wireless technology, inspiring Paralympic Games fans worldwide,” said Younghee Lee, Executive Vice President of Global Marketing, IT & Mobile Division at Samsung Electronics.
“We are thrilled to extend our partnership with the IPC, and we plan to develop a variety of meaningful programmes together with the Paralympic athletes, to honor their competitiveness and Paralympic spirit.”
The IPC President Sir Philip Craven said: “Samsung and its wireless technology have a long and rich history in delivering unforgettable moments for the last five Paralympic Games.
“Through various campaigns, Samsung has led the way in engaging the wider public in the day-to-day lives of para-athletes in the lead-up to and during Games time. We are delighted to be able to continue inspiring more people to become engaged and involved in the Paralympic Movement and Paralympic Games together with Samsung.”