PGA TOUR Signs ThriveHive As Official Marketing Partner
By Taruka Srivastav | October 1, 2019
The PGA TOUR has joined forces with ThriveHive, in a multi-year marketing relationship making ThriveHive the “Official Digital Marketing Services Firm of the PGA TOUR and PGA TOUR Champions.”
As an Official Marketing Partner, ThriveHive will expand its involvement on all three Tours by way of hospitality and business development through its various services.
“We are excited to enter an official relationship with such an innovative, growing company as ThriveHive, particularly one that’s already familiar with the PGA TOUR and PGA TOUR Champions through existing relationships,” said Brian Oliver, PGA TOUR Executive Vice President of Corporate Partnerships. “We see a great opportunity to work together to promote ThriveHive’s services and to further engage them through our tournaments and members.”
Among ThriveHive’s specialties are innovative digital media solutions that include search engine marketing and programmatic display. ThriveHive also offers event solutions such as management services, marketing and video production.
“We’re thrilled to expand our sports partnerships by becoming an Official Marketing Partner of the PGA TOUR,” said Mike Flanagan, General Manager at ThriveHive Sports. “We believe the impact made to each local tournament market on the PGA TOUR and PGA TOUR Champions strongly mirrors ThriveHive’s commitment to local businesses, making the exposure we achieve with this partnership invaluable.”
“We look forward to working with the PGA TOUR,” ThriveHive Chairman and CEO Michael Reed said. “This partnership allows us to extend our reach into a number of key local markets and offer our customers unprecedented business opportunities as well as experiences.”