Novak Djokovic Becomes Brand Ambassador for Peugeot

January 9, 2014

Peugeot has strengthened their ties to the tennis market by announcing superstar  Novak Djokovic as an international ambassador.

With this partnership, Peugeot confirms and strengthens its strategy in the tennis world, in a year that also marks the 30th anniversary of the partnership with Roland Garros, the French Open.

Novak Djokovic declared: ‘I’m happy to represent a great French automobile manufacturer, recognised throughout the world, with an industrial history going back 200 years. In my eyes PEUGEOT embodies French elegance, refinement and the expression of a certain art of living’.

Novak Djokovic will start his season with the Australian Open on 13 January 2014.

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