New York Jets Partner with Fitness Quest to Introduce New Fitness System
October 19, 2011
New York Jets, ampoule Fitness Quest and former Jets running back Curtis Martin have announced the formation of a new partnership with the introduction of the Bio Force Pro Fitness System to the marketplace.
Fitness Quest, Inc., a 25-year direct response marketing company, that specializes in bringing high-quality, high-value home fitness products to its customer base world-wide have teamed up with Curtis Martin, the New York Jets star running back from 1998-2006 and fourth-leading rusher in NFL history, to deliver a workout experience to football fans, the fitness-conscious and those looking for a simple, effective get-in-shape solution.
John McCann, President and CEO of Fitness Quest, said: “Our goal was to join forces with the best of the best in designing and marketing the Bio Force Pro Fitness System. The New York Jets, Curtis Martin, and Script to Screen were the perfect partners. Each entity brought the energy, creativity and authenticity to the Bio Force Pro project to ensure its success.”
Former Jets running back Curtis Martin, said: “I’ve always had a strong work ethic and intense workouts year-round. I looked for a workout solution for home that would be able to substitute for my gym workouts and was unsuccessful. When I was introduced to the Bio Force Pro I knew it had potential and I was right. You have to use the best to get the best results and that’s what I found with the Bio Force Pro.”
“My commitment to fitness is not limited to my personal health goals. Donating 100% of my portion of the proceeds from the sales of the Bio Force Pro to charity is a very important part of this project to me. The personal investment that I made in this project is indicative of my confidence that I will be able to make a substantial investment in the lives of many others with the success of the Bio Force Pro.”
These proceeds will be distributed to several charities that Martin supports through his foundation. He is the founder and sole funder of the Curtis Martin Job Foundation. Also, he works with single mothers, Surgicorps International – an organization that sends doctors to third-world countries to perform operations – and helps fight homelessness in New York City.
Jets Executive Vice President of Business Operations, Matt Higgins, said: “Partnering with Fitness Quest on this product was a great decision for the Jets. They possess that rare combination of creative thinking and great execution and with Curtis’ star power are bringing an excellent product to the marketplace.”