NBA Uniforms to Have Extra Room for Advertising

July 20, 2012

NBA uniforms are set to have new spaces for advertising the NBA Board of Governors have confirmed.

Commissioner David Stern said the league is looking to add possibly $100 million in revenue by permitting small advertising patches on uniforms starting in the 2013-14 season.

“The view is, that the teams would need a significant time; one, to sell the patch; and number two, for Adidas to manufacture the uniforms, because the patch that would be on the players’ uniforms would also appear on the jerseys at retail,” said Deputy Commissioner Adam Silver, who is handling the uniform change.

Silver said there are revenue projections from European soccer teams that the NBA could use.