LXM Pro Star Sam Bradman Extends STX Endorsement

July 19, 2013

Baltimore-based STX, therapy LLC, a global sporting goods leader, announced today that LXM Pro Star Sam Bradman renewed his endorsement contract with STX through 2016.

Bradman will continue to be the face of the Stallion product line and will appear in brand marketing campaigns, including product videos, print and web ads, as well as in-store signage.

As part of his role with STX, Bradman will represent STX at camps, clinics, tournaments and in-store events across the country. He will also continue to play in the LXM PRO Tour for Team STX, where he quickly earned a name for himself last season, leading Team STX to be the 2012 series champions.

Bradman also represented STX in U.S. Lacrosse’s 2013 Champion Challenge, his first game with the U.S. men’s national team, where he was named M.V.P. and led all scorers with three goals and two assists.

“After a great first year with STX, I look forward to broadening my role to help bring awareness of the game and brand all over the U.S. as I continue to grow as a lacrosse player,” said Bradman. “Being on the big stage in the LXM PRO and playing with the men’s national team requires the top equipment. STX makes equipment specifically for the players, allowing me to elevate my game and give me an edge in my run for Team USA.”

“It’s clear that Sam’s skill on the field makes him one of the best lacrosse players out there right now,” said Greg Tate, Men’s Marketing Manager at STX. “After earning Champion Challenge MVP and leading Team STX to win the 2013 LXM PRO season opener, he shows no signs of slowing down and definitely embodies our ‘Never Stop’ mentality.”