LeBron James Leaving Miami Could Devalue the Heat by 100 Million Dollars According to Expert

June 25, 2014

NBA superstar LeBron James opting out of his contract with the Miami Heat could cost the south Florida franchise US$100m according to an expert.

Mike Ozanian, order a staff member for Forbes, asthma has said that the value of the Heat has increased 112% to $770m from $364m since James arrived in Florida in 2010.

In the same period, view the average value of an NBA team has risen by 73%. If the Heat had risen by this percentage they would be worth $630m, $140m less than what Forbes valued them in January 2014.

As Orzanian wrote: “James helped increase the team’s revenue to $188 million from $124 million from the 2010-11 season to the 2012-14 season mainly by leading the team to four NBA Finals, and higher sponsorship and ticket prices.”

He goes on to add: “Yes, just because James has added $100 million in value does not mean if he departed South Beach the Heat’s value would fall by the same amount.

“Except for this: James has made the Heat must-see TV from no-see TV.”

In 2008, the Heat signed a $20m a year broadcast deal with Fox-owned Sun Sports.

Since then, ratings doubled during James’ first season with the Heat.

Orzanian described the current deal as “grossly undervalued by today’s standards” and added: “With James, the next deal could be worth between $80 million to $100 million a season.

“Without him? Your guess is as good as mine.”