Iowa State Athletics Agrees Mediacom Deal
December 6, 2012
Mediacom have agreed a new partnership with the Iowa State Athletics Department for the College’s Cyclones sports programming to be added to it’s channel list.
Through the partnership, Cyclones.tv produced programming will be available to Mediacom’s Digital Family cable subscribers. The channel, MC22, is set to go live December 9 at 1 p.m. as the Cyclone women’s basketball team host Fairfield and at 6 p.m. when the men play against the University of Nebraska-Omaha.
“The Big 12 Conference has given individual schools the ability to distribute their third-tier television rights and we are capitalizing on an opportunity that is unique to our conference,” Director of Athletics Jamie Pollard said.
Mediacom Group vice president Steve Purcell said: “This is a wonderful way to elevate visibility for ISU as the Cyclones strengthen their presence in the Big 12 Conference. At the same time, it’s a big win for Mediacom customers who gain another option for following their favourite Cyclone teams.”
“Quality programming is produced by Cyclones.tv, and we know that a lot of online viewing occurs in households that use the always faster speeds of Mediacom Internet. Now, many fans will also welcome the television option that is an exclusive benefit to Mediacom subscribers.”