HDL Joins Washington Redskins as Official Health & Wellness Partner

August 14, 2013

NFL’s Washington Redskins have selected Health Diagnostic Laboratory, Inc. (HDL) as their Official Health & Wellness Partner.

The partnership marks the first National Football League (NFL) team to make available advanced testing that includes a comprehensive panel of biomarkers for cardiovascular disease, diabetes, and related diseases.

“The Washington Redskins understand the importance of exercise and proper nutrition and the need for a disease risk screening that looks beyond a traditional lipid panel, so they made the right choice when they turned to us this year at Health Diagnostic Laboratory,” said Tonya Mallory, HDL, Inc.’s President and CEO. “It is our hope that this partnership will bring more attention to the need for healthy habits and lifestyles in the community with the support of the Washington Redskins.”

In addition to testing, HDL, Inc.’s one-year sponsorship agreement with the option of two additional years includes branding elements within FedExField in Landover, Md. and at the Bon Secours Washington Redskins Training Center in Richmond, where training camp concludes on Aug. 16.

The partnership also offers HDL, Inc. the opportunity for game sponsorships, fan fitness challenges, military veteran screenings, a fitness expo, print advertising, and commercials for NBC4 in the Washington area and Comcast SportsNet, along with banner ads throughout the Redskins.com properties.

“The health and wellness of our players, coaches, and staff is a top priority for the Redskins organization and our partnership with Health Diagnostic Laboratory has given members of our organization greater insight into their health and put those individuals who may have early risk indicators for heart disease or diabetes on a path to prevent potential future disease,” said Bruce Allen, General Manager of the Washington Redskins. “HDL brings a tremendous value to the overall well-being of our organization, and we are thrilled to have this great company as a Washington Redskins partner moving forward.”

HDL, Inc. will also become the presenting sponsor of the Redskins’ health and wellness website,www.redskinshealthandwellness.com. In addition, Redskins quarterback Kirk Cousins and wide receiver Pierre Garcon have been named the team’s HDL, Inc. Health Ambassadors.