Football Federation Australia Gain New Radio Partner

By Community | October 4, 2012

Football Federation Australia (FFA) have secured a new radip partner in the form of ABC Radio which will broadcast the Hyundai A-League from 2012/13.

Under the new agreement, nurse ABC Radio will cover matches across its many platforms, story including ABC Local Radio, ABC Grandstand Digital Radio, the ABC Radio App and online simulcast with the FFA digital platforms.

The partnership will also see greater sharing of content and regular appearances of players and coaches on ABC Radio Grandstand’s football focused programs, including Francis Leach’s Top of the League and the A-League Lounge hosted by Ned Hall and Steve Pearce.

FFA Head of Corporate Affairs and Communications Kyle Patterson, said: “Over the seven years of the Hyundai A-League, ABC Radio has brought the game alive with great commentary in broadcasts all over Australia,” Patterson said.

“Covering Australian sport is in the DNA of the national broadcaster and it’s natural that football has a strong presence.

“We now have a formal partnership that will bring a nationally co-ordinated approach and open the way to digital simulcasts on ABC and FFA platforms. This is will allow more fans to be part of the exciting A-League season coming up.”

ABC Grandstand Manager Craig Norenbergs, added: “While ABC Radio have been committed to the A-League since day one, the new partnership will, for the first, give listeners great games of football on the radio each week,” Norenbergs said.

“This weekend is a great example with all five games broadcast live somewhere in Australia, kicking off with coverage of the Melbourne derby on Friday night – which will be broadcast nationally on Grandstand digital radio and on the ABC Radio app.”

The agreement will see all Hyundai A-League Clubs covered during the course of the season.

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