ESPN Supply Sports Data to foursquare
August 18, 2011
ESPN today announced an agreement to supply sports venue data on foursquare’s newly launched Events platform.
This will enhance the check-in experience at sporting events with game time, teams, venue, location information and more. With the new feature, fans will not only be able to share their check-ins at the venue, but also access all the news and information from ESPN about the game.
“Having ESPN integrated into foursquare’s check-in functionality is a great way to serve highly engaged fans at the game,” said John Kosner, Senior Vice President, Digital and Print Media at ESPN. “Teaming up with the talented team at foursquare is in line with our goal to deliver our content wherever fans are, and foursquare’s growing audience of 10 million users is an importance place for us to be.”
“Through our new Events platform, users can easily tell their friends not just where they are, but also what they’re doing, while unlocking valuable information about the events they’re attending,” said Jonathan Crowley, Director of Business Development for foursquare. “We’re thrilled to work with ESPN to provide our more than 10 million users with the most up-to-date information on the sporting events they’re checking in to.”
ESPN will provide facts, stats, and other up-to-the-minute news on ESPN-branded venue detail pages for major sporting events including NFL, MLB, NBA, NHL, college football and basketball, soccer, tennis, golf, racing and more. In addition, ESPN has launched a foursquare brand page that features Tips left at sports venues around the world along with links to relevant ESPN apps and pages.