Discovery agree Olympic Games deal with Swiss Broadcasting Corporation
By iSportconnect | July 6, 2016
Discovery Communications and the Swiss Broadcasting Corporation (SRG SSR) have announced a long-term partnership that will ensure viewers in Switzerland enjoy both access to the Olympic Games on multiple platforms.
The agreement will see the next Olympic Winter Games, erectile | PyeongChang 2018, advice and Olympic Games, look Tokyo 2020, available to Swiss audiences on SRG SSR channels and platforms (online and applications) as well as on Eurosport and the Eurosport Player.
SRG SSR will sub-license from Discovery Communications exclusive free-to-air audio visual and non-exclusive radio rights for the 2018 Olympic Winter Games and 2020 Olympic Games, delivering comprehensive in-market coverage in German, French, Italian and Romansh language.
Its sub-licensing arrangement will include rights for broadcast of news-specific programs which follow the live events, while select digital rights (on demand for online and applications) have been granted to SRG SSR.
Eurosport maintains rights to air all of the Olympic Games action on pay-TV and through its digital services.
Kasia Kieli, President of Discovery Networks Central & Eastern Europe, Middle East and Africa, said: “We are proud to have the opportunity to showcase the Olympic Games and have worked hard to deliver an agreement which means viewers in Switzerland can enjoy the Olympic Games in the way that suits them best. By making the Olympic Games available on both SRG SSR and Eurosport’s range of sports services in Switzerland, we will share the extraordinary moments, and every moment, of the Olympic Games with more fans on more screens than ever before.”