Comcast & NBCUniversal Sponsor San Francisco 49ers & Levi’s Stadium

Comcast and NBCUniversal have announced a 10-year agreement with the San Francisco 49ers and Levi’s Stadium.

Comcast is leveraging multiple business units – Comcast Cable, pills Comcast Business , regional sports network Comcast SportsNet Bay Area , and local NBC owned station NBC Bay Area – to help power what will be one of the most technologically advanced stadiums in sports.

The San Francisco 49ers will play their first NFL season at Levi’s Stadium in 2014. Through partnerships with technology providers like Comcast, the 68,500-seat, open-air stadium, which will host Super Bowl L in 2016, will showcase Silicon Valley innovation and feature stadium-wide WiFi access, mobile connectivity, IPTV, and HD video boards measuring over 13,000 square feet. The stadium will also feature a ticketless, cashless infrastructure designed to increase convenience for attendees.

As part of the partnership, Comcast will provide fiber-based Ethernet Internet access and video capabilities throughout Levi’s Stadium, sponsorship of free WiFi for fans, and cloud-based voice and unified communications services for employees at the stadium and at the team’s corporate offices. Additionally, Comcast SportsNet Bay Area will build a new, state-of-the-art 1,000 square foot TV studio – CSN Bay Area Studios at Levi’s Stadium – for gameday broadcasts and other 49ers-related programming on CSN Bay Area and NBC Bay Area.

“The mission for Levi’s Stadium has always been to create an unparalleled gameday experience through the use of innovative technology,” said 49ers CEO Jed York. “Comcast is the perfect partner to help us achieve that goal, as the services they provide will allow our fans to customize their individual stadium experience through the use of their own mobile devices.”

“Located in the heart of Silicon Valley, Levi’s Stadium will feature new and exciting ways for the team’s fervent and tech-savvy fan base to experience a live event, from ubiquitous WiFi to innovative mobile applications and rich video content,” said Bill Stemper, President, Comcast Business. “This partnership is representative of how Comcast, by deploying our full suite of consumer and business products, can deliver reliable, high-capacity Internet connectivity for fans, media and stadium employees while supporting various multimedia initiatives.”

“We are pleased to extend our ever-evolving partnership with the San Francisco 49ers and honored to be a partner of Levi’s Stadium,” said Ted Griggs, president and general manager of Comcast SportsNet Bay Area.

“Fans have come to rely on Comcast SportsNet as the region’s leading source for comprehensive, in-depth multi-platform 49ers coverage. The new CSN Bay Area Studios at Levi’s Stadium, along with hundreds of hours of 49ers programming throughout the year, demonstrates our ongoing commitment to present the most complete, entertaining and innovative coverage for the many passionate 49ers fans throughout the region.”

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