Collective TV rights boosts media income for top-flight Italian soccer club
August 8, 2011
According to Italian sport and leisure consultants StageUp, the decision of Italy’s top soccer league, Lega Serie A, to return to the collective selling of television rights boosted media-rights income by over 20 percent.
Serie A clubs will earn a combined turnover of $2.39 billion in the forthcoming 2011-12 season, exluding player sales income.
StageUp president Giovanni Palazzi said: “Thanks to the centralisation of the media rights, our clubs last season enjoyed an increase in media-rights revenue of about 20 per cent, while income from sponsors, in spite of the market crisis, remained stable.”
StageUp said that the €2.3 billion total debts of Serie A clubs compared favourably with those of Spain’s La Liga, at €3.5 billion, and of England’s Premier League, at €3.9 billion.
