Case Studies

The Power of Sport for Good – Calacus White Paper 2023

We all understand the power of sport to bring people together. As Nelson Mandela put…

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Case Studies

“Gen AI is a CXO priority”

EXL recently organised a Sports and Media Analytics Meetup in New York which was attended…

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Case Studies

Wasserman Study: Women’s sports comprise 15% of sports media coverage

The Collective – the women-focused practice within Wasserman, a global leader in sports, music, entertainment…

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Case Studies

Post Event Report: iSportConnect Masterclass+ on “Fan-First Marketing”

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Case Studies

Post Event Report: iSportConnect Masterclass+ Generating Revenue Opportunities with Fan Data

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Case Studies

Event Report: Maximising ROI in Sports Sponsorship

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Case Studies

Lionesses secure equal access to sports for girls

On International Women’s Day the Government set out new standards for equal access to sports,…

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Case Studies

Institutional investment in sport to grow in the next five years according to PwC Global…

Institutional investment in sport to grow in the next 3-5 years with overall sports industry…

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Case Studies

TV viewership increased by 131% in 2022 – Women’s Sport Trust

New research published today from the Women’s Sport Trust, with broadcast insight from Futures Sport…

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Case Studies

Is esports at a cultural tipping point?

In a globally connected world, brands can no longer shy away from issues of our…

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Case Studies

ITF Annual Report finds more children picking up a racket for the first time

More young people are picking up a tennis racket for the first time, according to…

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Case Studies

Premier League club revenues grew by 8% to £4.9bn, as per Deloitte’s Annual Review of…

The European football market grew combined revenues by 10% (€2.4bn) in 2020/21 to €27.6bn - despite…

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