The Boat Race announces Mizuno as official performance apparel partner
By Community | October 24, 2017
Global sportswear company Mizuno has been announced as the official performance apparel partner for The Cancer Research UK Boat Race.
The partnership, which is set to cover the next three boat races, will see Mizuno exclusively produce and design performance apparel and gym wear for race athletes.
Edd Dibb, Mizuno’s European Team Apparel Manager, said: “We’re delighted to be on-board with such a prestigious event and a brand that is fundamental to the British sporting calendar.
“After working alongside British Rowing, The Boat Race is another huge step as we look to continue our expansion into the rowing market. We can’t wait to get started.”
David Searle, Executive Director of The Boat Race Company, added: “We’re delighted to have Mizuno as our Official Performance Apparel Partner for the next three years.
“Mizuno are a globally recognised brand and have produced kit that has seen victory at some of the world’s foremost sporting events. For us, they are the perfect partner to continue developing the Race’s domestic and international reputation.”
— OUWBC Squad (@OUWBCsquad) October 23, 2017