25 Sponsorship deals of the week – 9/10/2011
iSportconnect competition: Invite Your Contacts To Join iSportconnect.com & Win A Ticket to ISEM 201
iSportconnect is pleased to announce that Malin Feuk from Italy and Wiebke Linnemann from Germany as our winners of the iSportconnect competition each winning tickets to the International Sports Event Management Conference (ISEM) 2011.
The International Sports Event Management Conference is known as the Ultimate Meeting for Sports Event Professionals. ISEM is an established event aimed at local organising committees, sports federations, event organisers and suppliers to major sports events. ISEM also includes the renowned Awards ceremony and gala dinner, celebrating excellence in sports events.
If you didnt win don’t fret as iSportconnect have discounted the delegate tickets by 10% for all other iSportconnect members.
Keep logging on to iSportconnect for more competitions and sports business needs.
The International Sports Event Management Conference is known as the Ultimate Meeting for Sports Event Professionals. ISEM is an established event aimed at local organising committees, sports federations, event organisers and suppliers to major sports events. ISEM also includes the renowned Awards ceremony and gala dinner, celebrating excellence in sports events.
Some of the most prominent speakers will be there such as Paul Deighton, CEO, LOCOG 2012, London Organising Committee of the Olympic Games and Paralympic Game, Dmitry Chernyshenko, President, Sochi 2014, Mathew Osmon Commercial Director, FIBA, International Basketball Federation, David Grevemberg CEO, Glasgow 2014, Nigel Rushman, Founder, Rushmans, Gordon Lott, Head of London 2012 Partnership & Group Sponsorship, Lloyds Banking Group, Lord Sebastian Coe, Vice President, IAAF, International Association of Athletics Federation amongst the very top people in the Major Sports Event Management Business.
> View Website
> Register Now
> Download Brochure
O’Driscoll Joins JMI Global Advisory Board
JMI (Just Marketing International), the global leader in motorsports marketing, today announced the addition of Mike O’Driscoll, most recently Managing Director of Jaguar Cars, to its Global Advisory Board.
As the former President, Aston Martin, Jaguar, Land Rover North America and recently retired Managing Director of Jaguar Cars, O’Driscoll brings a wealth of industry leadership and knowledge to JMI’s Global Advisory Board. While at Jaguar, O’Driscoll led the brand through the sale process to Tata Motors Limited, introduced an all-new product line up, and oversaw the transformation of the Jaguar brand. In addition to providing counsel to JMI, O’Driscoll also serves as Chairman of Jaguar Heritage – an independent trust that manages Jaguar’s museum, archives and extensive global car collection.
The Global Advisory Board provides JMI with thought leadership in driving exceptional performance in business development, marketing and sponsorship execution. The board is also publicly and privately active in advancing key motorsports industry initiatives. In assembling a board with such vast business and motorsports expertise, JMI has created a unique motorsport agency point-of-difference.
“I am delighted to join JMI’s Global Advisory Board,” said Mike O’Driscoll. “JMI have established themselves as the pre-eminent leader in motorsport marketing across all the major series, connecting some of the world’s leading consumer brands with motor racing on an international basis. It will be a pleasure to work with Zak Brown and my fellow Board members in supporting JMI’s continued growth.”
“Mike O’Driscoll brings a wealth of global automotive expertise to JMI,” said Zak Brown, Founder and Chief Executive Officer, JMI. Brown continued, “Mike’s a true authority on the industry and understands the fundamental relationship between manufacturers and motorsports; as Managing Director of Jaguar he transformed the image of the brand, and proved he understood the fundamental relationship between road and track. Mike is a perfect fit for JMI and we are honored to have him join the Global Advisory Board.”
Those that O’Driscoll joins on the JMI Global Advisory Board include:
William J. Hannigan, President and Chief Operating Officer, AT&T†
John C. Hodgson, Senior Vice President and Chief Marekting & Sales Officer, DuPont*
Kent J. Hussey, Chief Executive Officer & Board Member, Spectrum Brands*
Michael D. Lister, Chairman and Chief Executive Officer, Jackson Hewitt Tax Service†
Robert M. Malcolm, President, Global Marketing, Sales and Innovation, Diageo PLC*
Bryan Moss, President, Gulfstream Aerospace*
Henri Richard, Senior Vice President, Chief Sales and Marketing Officer, Freescale Semiconductor Inc.
Related article: Featured Profile – Zak Brown, JMI
UEFA Announces Belarus Media Rights Deal
The National State TV and Radio Company of Belarus has been awarded exclusive media rights for the UEFA Champions League and UEFA Europa League from 2012 to 2015.
The state broadcaster will show at least one UEFA Champions League game per match night as well as highlights on its First National Channel. Its channel LAD will be the home of the UEFA Europa League in Belarus, broadcasting one match per kick-off slot and a highlights programme each match week.
In line with UEFA’s platform neutral approach, football fans in Belarus will also be able to follow both competitions on the internet via www.tvr.by and on their mobile phone.
Scudamore Wants Technology Ahead of 39th Game
Richard Scudamore, canada sale Premier League chief executive believes overseas audience would be captivated with innovative broadcast technology rather than introducing a 39th game.
The Premier League have teamed up with Sony and Electronic Arts to find out new methods to improve the viewing experience. The League has previously explored controversial plans to take regular season games abroad, see but Scudamore has declared an end to that idea.
“There’s been a step-change from standard definition to high definition in terms of how people consume football, order ” he said. “3D is coming along and there have been all these new devices coming on to the scene. There will soon be a technological development that will allow people across the world to have a much richer type of experience in terms of watching and consuming football. Our efforts and energies are concentrated in that area, rather than they are in the old-fashioned and passé idea of flying around the world playing a 39th game. We’ll find a technological solution.”
The concept of “immersion” style technology may only be a few years from being publicly available, still Scudamore is keen to ensure the Premier League remains at the vanguard of innovation. “There’s immersion technology being developed right now where you can sit down with headphones and a screen in front of you, and reproduce the feeling of being in a stadium,” he added. “If you turn your head one way you’re looking at the left-hand goal and the other way you’re looking at the right-hand goal. You’ll be able to decide where you want to be: you could be on a Saturday at 3pm, English time, in Hong Kong deciding whether you want to be on the Kop end at Anfield or the Holte End at Aston Villa. There’ll be a drop down menu and you’ll be able to choose where you want to be and watch the game. It’ll be like an Avatar type of thing available in your own home. It might sound pie in the sky, but it’s not.”
UEFA Award Star Times Sub-Saharan TV Rights
Football governing body UEFA announced Star Times will distribute the Champions League and the Europa League rights to free-to-air broadcasting in all regions of Sub-Saharan Africa except South Africa.
The announcement ensures its annual club competitions have audiences there to at least 2015.
The rights package involves having the first pick on Wednesday night, medstore | the Champions League final and the Super Cup as well providing one highlights program each week.
Only a first-match pick and weekly highlights program are included in the Europa League package.
The announcement comes on the heels of a recent pay rights deal for the region with SuperSport on both the competitions.
Longines Becomes FEI Top Partner With Historic Long-Term Deal
Longines has become the FEI’s first Top Partner following the agreement of a historic very long-term sponsorship deal that will see the Swiss watchmaker become the Official Timekeeping Partner of the FEI.
Under the new agreement – which marks the biggest sponsorship deal ever brokered by the FEI – Longines becomes the Official Top Partner, symptoms Official Timekeeper and Official Watch of the FEI. Longines will take on a number of key FEI properties including the title sponsorship of the FEI World Cup Jumping before the start of the new season in October 2013.
An official signing ceremony will take place in Lausanne on 15 January 2013, clinic when the contract will be signed jointly by FEI President HRH Princess Haya, view and Mrs Nayla Hayek, Chair of the Swatch Group Board of Directors. Full details of the agreement will be unveiled as part of the signing ceremony in January 2013.
“I am totally thrilled to welcome Longines as the FEI’s first Top Partner. This is the beginning of a new era for our sport and the FEI,” FEI President HRH Princess Haya said. “Longines has always had a huge presence in our community and our new partnership is a true celebration of our shared passion. This is an immense moment for the FEI. This long-term partnership with Longines will completely revolutionise the way we are able to produce our sport across all of our disciplines. I am enormously grateful to Mrs Nayla Hayek and her Board for recognising the incredible potential and possibilities of the ever-growing equestrian sport.”
Nayla Hayek, Chair of the Board of Directors of the Swatch Group, commented: “We are delighted to have concluded this strategic and historic partnership with the FEI. It reinforces the traditional and long-lasting commitment of Longines in equestrian sports and makes the brand a major player in this field. We are looking forward to being involved in the great events organised by the FEI. This multi-faceted partnership also provides us with a great platform to strengthen the Longines brand presence worldwide. I would like to express my deepest appreciation to HRH Princess Haya and the Board of the FEI for giving Longines their trust.”
HotelPlanner.com Becomes Official Travel & Booking Partner of iSportconnect
search Helvetica, purchase sans-serif; line-height: 18px;”>iSportconnect Limited (iSportconnect), the largest global sport business networking platform is delighted to announce a partnership with HotelPlanner.com, the leading provider of online services to the global group sales market, as the ‘Official Travel and Booking Partner’.
As part of the exciting partnership, iSportconnect will be integrating a customised service on its platform for all its members to book rooms at luxury hotels for a special discounted rate. Hotelplanner.com will also be provided worldwide access to promote their brand at the exclusive iSportconnect Directors’ Club.
Tim Hentschel, CEO, HotelPlanner.com commented: “It’s a pleasure to join the ever-growing iSportconnect community. It’s an innovative and ground-breaking platform, which provides data and insight into a complex and constantly evolving industry. I am positive that we will reap the rewards of iSportconnect’s worldwide appeal.”
Sree Varma, CEO of iSportconnect added: “iSportconnect is delighted to have partnered with such a prestigious brand. Their outstanding reputation will further enhance our global ambitions.
“Sport Business industry executives will revel in the exclusive offers and online services of Hotelplanner.com.”
Founded in 2002 by Tim Hentschel and John Prince, HotelPlanner.com has carved out a reputation for bringing the optimum hotel rates to all levels of sport competitions. Currently, the company provides group travel services to a number of clients, including Major League Baseball (MLB), National Football League (NFL), the National Basketball League (NBA), National Hockey League (NHL), the Professional Bull Riders, as well as a number of collegiate teams.
By combining technology with an experienced team, HotelPlanner.com takes prides in providing the best service to help clients choose the ideal property for their event.
Recently, HotelPlanner.com opened its European Headquarters in London.
Worldlink Joins Premier League Elite as Sunderland AFC’s New Betting Partner
The FA Premier League’s Sunderland AFC and Worldlink Group Plc, patient the UK listed Company with patents on providing changing data in real-time for mobile devices, announce that Worldlink has become Sunderland AFC’s Official Betting and Gaming Partner from the start of the 2012/13 Premier League season.
The three year deal that begins on August 1, 2012 will see Worldlink, become the ‘Official Sports Betting and Gaming partner’ of Sunderland AFC. Worldlink will provide dedicated desktop and mobile applications together with its licensed betting brokerage partner, Bet Butler, who will enable Sunderland fans to access the best available odds across more than 60 bookmakers.
Speaking about the new partnership, Sunderland AFC chief executive Margaret Byrne said: “I am absolutely delighted to welcome Worldlink as one of our key partners. They impressed us not only with their product but their commitment to a long term partnership and we are looking forward to building a successful relationship with them over the next three years
Sunderland AFC’s International marketing director Mike Farnan commented: “Worldlink are bringing amazing new technology to the betting and gaming sector which is going to provide our fans a superior betting experience. This echoes our commitment to partnering with top line international brands, who will give Sunderland fans access to the best possible products and services and we are delighted that they have chosen Sunderland as their first top flight football partner.”
Neil Riches, Managing Director of Worldlink added: “I am thrilled to be announcing the first of several Premier League partnerships with Sunderland AFC .We are looking forward to providing the Sunderland fans with an enhanced betting experience, and developing a long term relationship with a club of such international prestige.”
{jComments on}