O’Driscoll Joins JMI Global Advisory Board

August 3, 2011

JMI (Just Marketing International), the global leader in motorsports marketing, today announced the addition of Mike O’Driscoll, most recently Managing Director of Jaguar Cars, to its Global Advisory Board. 

As the former President, Aston Martin, Jaguar, Land Rover North America and recently retired Managing Director of Jaguar Cars, O’Driscoll brings a wealth of industry leadership and knowledge to JMI’s Global Advisory Board. While at Jaguar, O’Driscoll led the brand through the sale process to Tata Motors Limited, introduced an all-new product line up, and oversaw the transformation of the Jaguar brand. In addition to providing counsel to JMI, O’Driscoll also serves as Chairman of Jaguar Heritage – an independent trust that manages Jaguar’s museum, archives and extensive global car collection.

The Global Advisory Board provides JMI with thought leadership in driving exceptional performance in business development, marketing and sponsorship execution. The board is also publicly and privately active in advancing key motorsports industry initiatives. In assembling a board with such vast business and motorsports expertise, JMI has created a unique motorsport agency point-of-difference.

“I am delighted to join JMI’s Global Advisory Board,” said Mike O’Driscoll. “JMI have established themselves as the pre-eminent leader in motorsport marketing across all the major series, connecting some of the world’s leading consumer brands with motor racing on an international basis. It will be a pleasure to work with Zak Brown and my fellow Board members in supporting JMI’s continued growth.”

“Mike O’Driscoll brings a wealth of global automotive expertise to JMI,” said Zak Brown, Founder and Chief Executive Officer, JMI. Brown continued, “Mike’s a true authority on the industry and understands the fundamental relationship between manufacturers and motorsports; as Managing Director of Jaguar he transformed the image of the brand, and proved he understood the fundamental relationship between road and track. Mike is a perfect fit for JMI and we are honored to have him join the Global Advisory Board.”

Those that O’Driscoll joins on the JMI Global Advisory Board include:

William J. Hannigan, President and Chief Operating Officer, AT&T†

John C. Hodgson, Senior Vice President and Chief Marekting & Sales Officer, DuPont*

Kent J. Hussey, Chief Executive Officer & Board Member, Spectrum Brands*

Michael D. Lister, Chairman and Chief Executive Officer, Jackson Hewitt Tax Service†

Robert M. Malcolm, President, Global Marketing, Sales and Innovation, Diageo PLC*

Bryan Moss, President, Gulfstream Aerospace*

Henri Richard, Senior Vice President, Chief Sales and Marketing Officer, Freescale Semiconductor Inc.


Related article: Featured Profile – Zak Brown, JMI