unhealthy helvetica, medstore sans-serif;”>Influential sports teams from across the world are set to gather at Beyond Sport United, stomach a unique event that will bring together the greatest gathering of sports teams ever assembled to address their role in triggering positive social change in the communities they serve.

US sports leagues have backed the event, which will take place on 27th September at Yankee Stadium in New York City, with Major League Baseball (MLB), Major League Soccer (MLS), the National Basketball Association (NBA); the National Football League (NFL); the National Hockey League (NHL); and the Women’s National Basketball Association (WNBA) – as Founding Supporters, the first time these organizations have collaborated around the issue of sport in the community.

Influential figures from all these leagues and their constituent teams, from the New York Yankees, New York Giants and New York Jets to Miami Heat, Philadelphia Flyers and Pittsburgh Steelers, will unite at Beyond Sport United for a day of meaningful, action-focused, and practical sessions to address how teams can further impact their communities.

They will be joined by senior representatives from their counterparts around the world including the likes of English Premier League football teams Arsenal, Liverpool, Manchester City, and Tottenham Hotspur; the Australian Football League; and Premiership Rugby.

Nick Keller, Founder of Beyond Sport, said: “According to the United Nations, more than 65% of the world’s population will live in urban areas by 2020. Sports teams are heroic brands with historic resonance that sit at the very heart of these urban communities and as such have a significant role to play in triggering positive social change.

“The opportunity is vast and, with the substantial support of the major US sports leagues, it is our aim that Beyond Sport United will provide the platform from which sports teams can come together for the first time to focus on how they can better impact the communities they serve.”

Beyond Sport is a global organisation that promotes, develops and funds the use of sport to create positive social change across the world.

Irish welterweight boxer Michael O’Reilly won his case in the High Court to be put back up for selection for the European Youth Championships in Dublin this week following a decision by the Irish Amateur Boxing Association (IABA) which omitted him from the panel due to an alleged breach of discipline at a recent training camp.

The 18-year-old reigning Irish 68kg welterweight champion was dropped for the event, when he failed to show for an afternoon training session at the National Stadium two weeks ago.

He claimed that he only missed training because he went to get his van fixed in Portlaoise after a minor accident occurred when he let a 17-year-old junior boxer without insurance or a licence park the vehicle.

O’Reilly challenged his omission, which he claimed could jeopardise his €5,000 (£4,374/$8,232) sports grant and his chance of competing at the London 2012 Olympics, and High Court ruled that he must be considered by the IABA Central Council..

O’Reilly’s coach Pat Ryan said: “We are very pleased with the outcome. The judge gave two orders in our favour. One is that the disciplinary action withdrawing Michael from the team was incorrect and that they [the IABA] didn’t have the authority to do that.

“The second is that Michael has been reinstated on the panel. That is all we wanted. In terms of discipline, Mr O’Reilly has travelled all over the world; he has won seven all-Ireland titles and his conduct has been exemplary. He is so overjoyed as all he wants to do is box. He is a credit to his parents and his club.”

O’Reilly can’t walk straight in to the team. Another boxer, Christy Joyce, was selected instead to compete in the 69kg division and O’Reilly had also asked the court to order a box-off between him and Joyce for the right to represent Ireland.

But the request was refused as it was decided that the final selection for all international boxing teams must be ratified by the IABA’s Central Council.

The Council will decide whether to select O’Reilly or Joyce.

In his ruling, Justice John Cooke said that the IABA’s Central Council must disregard the original decision to omit O’Reilly when it meets today in order to finalise the team.

The judge added it was regrettable that the matter in dispute could not have been mediated internally.

UK-based Sportsworld, which is selling tickets to Denmark for London 2012, has stopped taking orders following a flood of requests after the Sunday Times alerted British readers to it.

Under EU law all European citizens are entitled to apply for these tickets although London 2012 organisers have warned fans buying tickets from foreign websites to be “extremely cautious” about touts.

UK’s sports fans are still waiting to hear whether they have been allocated tickets in the controversial ballot system and if money is not withdrawn from their accounts by June 10 they will not have received any tickets.

Anyone trying to book tickets via the Sportsworld website on Monday received a message saying: “Please Note: We are currently reviewing existing ticket orders and as a result there are no London 2012 Olympic Games tickets available until further notice.”

It is the official seller to a dozen countries but Denmark is the only one of them which is in the EU. Under EU law all European citizens are entitled to apply for these tickets, in the same way that Danish citizens were entitled to apply via the London 2012 website as part of the main application process.

A spokesman for organising committee LOCOG said one million tickets had been allocated to Olympic committees in about 200 countries outside the UK, adding: “There are a number of unofficial websites claiming to sell tickets, we therefore advise people to be extremely cautious and vigilant when attempting to buy tickets and only purchase from an official source – if in doubt there is a url checker on our website which will identify official sources.”

Kasey Brown, the President of the Women’s Squash Association (WSA), has decided to retire from the WSA World Tour after competing in next week’s Delaware Investments US Open in Philadelphia. 

Brown will continue to serve on the WSA Board until the end of her term of office.

A WSA member for the past 12 years, 29-year-old Brown reached 24 Tour finals and collected 11 titles including the Australian Open. Her biggest success came at the Greenwich Open in the USA in January 2011. Nine months later, she reached the US Open final for the first time and went on to achieve a career-high world No5 ranking in December 2011.

Brown said: “It is very much an honour to serve as President of the WSA and huge thanks must go to Tommy Berden, Elliot Selbyand the WSA Board for all of their hard work. I know the Women’s Tour is in good hands.”

WSA CEO Tommy Berden said: “Retirement decisions are never easy, even more so for such a determined and competitive professional as Kasey. She has been highly successful on the WSA World Tour for many years and has recently also shown her dedication and forward thinking in her new role as WSA President.”

England’s world champion Laura Massaro and fellow WSA board member added: “It’s been a privilege to have Kasey alongside me on the board. Her organisation, commitment and passion for the game have shone through over the last 10 months in her role as President. She always has the best interest of women’s squash at the forefront of her mind and I can’t thank her enough for the work she has done for WSA.”

Matt Beech has increased his stake in Super League club, Widnes Vikings.

Beech joined the board in June and has become the second director, alongside Roddy Snedden, to further his investment in the Vikings this month.

“There’s a real excitement around the Vikings at the moment, it’s not quite a renaissance yet but we are making progress year on year and the club really is in good shape,” Beech said.

“There are significant challenges in the sport and some of our fellow clubs are struggling to make ends meet, but we’re determined to run a sustainable club that will be able to compete well into the future.”

AXE, a leading men’s grooming brand, will return to advertise during the Super Bowlr and will air a 30-second television commercial during the prestigious sporting event.

“The Super Bowl was a big platform for us to launch the AXE Apollo campaign, where more than one million men and women enlisted for a chance to go to space,” said Matthew McCarthy, Senior Marketing Director, AXE & Men’s Grooming for Unilever, based in New Jersey. “AXE is the No. 1 men’s fragrance – and No. 1 male grooming brand in the US and globally**. With the Big Game in our back yard, we want to be there.”

The commercial was created by BBH London. 

Threepipe have been hired by the England & Wales Cricket Board to launch the NatWest T20 Blast, apoplectic the new domestic T20 competition, in 2014. 

NatWest T20 Blast launches on 16th May 2014, with a total of 87 of the 126 group stage matches due to take place on Fridays over the 10-week course of the competition.

The agency will be delivering an integrated digital, PR, social and content campaign to generate awareness, build excitement and drive ticket sales, focused on aligning NatWest T20 Blast with Friday nights. 

Eddie May, co-founder of Threepipe, said: “The launch of NatWest T20 Blast is a truly exciting opportunity to re-energise the domestic game and get more fans through the gates.  We are really excited to be working with the ECB on this and to have the opportunity to put together a fully integrated campaign that uses multiple channels to engage, excite and drive ticket purchase.” 

Edgbaston will once again host Finals day on Saturday August 23 after the quarter-final stages are completed over the first weekend in August.

Welsh Athletics have announced a one-year partnership with the World Athletics Center in Phoenix, Arizona.

Home to athletes including Olympic 110mh champion and world record holder Aries Merritt (USA) and 2008 Olympic champion Steve Hooker (Aus), the World Athletics Center is a world-leading training centre for athletes and coaches.

The partnership, beginning in November, will see the World Athletics Center aiding in the preparation of Welsh track and field athletes and coaches in their bid for success at the Glasgow 2014 Commonwealth Games.

World Athletics Center coaches will travel to Wales to deliver coach development workshops and athlete development clinics on behalf of Welsh Athletics and – in the build-up to the Commonwealth Games – Welsh Athletics will send groups of athletes and coaches to the main WAC base in Phoenix for extended training camps at various points throughout the training year.

Welsh Athletics National Performance Coach Scott Simpson: “On behalf of everyone at Welsh Athletics, I can only say how truly delighted we are to be embarking on such an innovative and novel partnership with World Athletics Center.

“This enterprise will offer Welsh coaches and athletes access to some of the best Track and Field minds in the world.

“The staff at World Athletics Centre offer cutting edge insight into the world of performance sport and the opportunity for identified individuals in Wales to spend time with them, on both sides of the Atlantic, is extremely exciting.

“Our objective at Welsh Athletics is “preparing coaches and athletes to represent Wales and win Commonwealth Games medals” – and this latest step couldn’t be more aligned with supporting this philosophy.  I am certain that the environment created by the world-leading coaches and athletes based at the World Athletics Center will provide the perfect setting for the further development of Wales’ best coaches and athletes.”

World Athletics Center CEO John Godina added: “The World Athletics Center is excited to partner with Welsh Athletics for the 2013-2014 season. We look forward to working with the athletes and coaches to maximize their performance through training camps at our home base in Arizona and Coaches’ Education events in Wales.

“Providing athletes, coaches and Federations with premium training systems and a world-class environment is what the World Athletics Center is all about. We are thrilled that Welsh Athletics will be joining us for the season.”