The FIGC Announce The Launch Of The $ITA Fan Token On Socios.com

The Italian Football Federation (FIGC), in partnership with Chiliz, the leading blockchain provider for the sports and entertainment industry, have officially announced that the reigning European Champions will launch an $ITA Fan Token on the fan engagement and rewards app Socios.com.

Over 1.3M users from 167 countries are using Socios.com to engage with and be rewarded by the teams they love through Fan Tokens. Fan Tokens are digital assets, minted on the Chiliz blockchain, that provide owners with access to voting rights in polls, VIP rewards, exclusive promotions, AR-enabled features, games and competitions.

In addition, fans are able to put their skills to the test against other fans from around the world in games, competitions and quizzes, competing in global leaderboards and earning real-life and digital club-related rewards, benefits and experiences along the way. Fans can also look forward to accessing exclusive content and experiencing Socios.com’s geo-location, augmented reality feature ‘Token Hunt’. Socios.com also recently added to its offering for Fan Token holders, launching the first ever live ‘in game’ NFTs in collaboration with AC Milan, Valencia and S.C. Corinthians.

The resources generated by the partnership will be used by the FIGC to develop the entire movement, focusing in particular on basic sports facilities, with the aim of improving training facilities throughout the country. Through the partnership, which involves all the Italian national teams, the FIGC aim to support the overall growth of the Italian football system. Furthermore, Socios.com will be the title sponsor of the Women’s Italian Cup for the next 2 years, confirming the growing interest in women’s competitions organised by the Football Federation.

Italy is the third national football federation to join the Socios.com roster, following in the footsteps of AFA (Argentina) and FPF (Portugal). Socios.com has partnered with over 100 major sporting organisations, including the aforementioned teams, other Serie A clubs including Inter Milan, Juventus, Napoli, AS Roma and many more big names such as FC Barcelona, Paris Saint-Germain, Atlético Madrid, Manchester City and Arsenal. As well as soccer, Socios.com’s expansive network also includes the UFC, F1 teams, 24 NBA franchises and leading lights from NHL, esports and cricket.

Revenues from the sale of $ITA Fan Tokens will be reinvested into the Italian Football Federation, especially at youth level, with funds to be allocated to improve training facilities, coaching and player resources in order to promote the long term development and continued success of the national team.

Details on when the $ITA Fan Token will launch, as well as the price and supply will be revealed shortly.

Socios.com is a direct-to-consumer (D2C) platform that uses blockchain technology to provide the world’s leading sporting organisations with the tools to engage with and monetize their global fanbases. The company has major expansion plans and is targeting many more Fan Token launches throughout the world. Socios.com recently opened new regional headquarters in Madrid, Istanbul, São Paulo and Buenos Aires, and will soon open new offices in Italy and North America.

President of the FIGC Gabriele Gravina said: “This partnership will allow us to expand our relationship with our fans, providing new engagement opportunities and the chance for fans to be rewarded.

“It’s also another important step in continuing the development project of Italian football, because it will allow us to invest into new resources at a grassroots level. The partnership will allow us to support the development of youth football and the entire movement, from the base to the top of the pyramid.”

Alexandre Dreyfus, CEO of Chiliz and Socios.com, said: “Italy is a footballing powerhouse, synonymous with passion, determination and sporting glory.

“We’re proud and excited to welcome the reigning European champions to our roster of partners and look forward to giving Azzurri across the world the chance to engage with and be rewarded by their team like never before.”

McLaren Racing Appoints First Director Of Sustainability And Signs The UN Sports For Climate Action Commitment And Race To Zero Pledge

McLaren Racing today announced the appointment of its first Director of Sustainability, and its signature of both the UN Sports for Climate Action Commitment and the UN Race to Zero pledge during the COP26 UN Climate Change Conference in Glasgow.

McLaren Racing’s first Director of Sustainability, Kim Wilson, will join the team on 31 January 2022. Kim was most recently employed by EDF in the UK where she has been at the forefront of their sustainable business agenda for more than a decade. Her most recent focus was on developing EDF’s Helping Britain Achieve Net Zero campaign.

Kim Wilson, Director of Sustainability, McLaren Racing: “McLaren Racing’s ambition to drive and champion innovation that helps others transition to a net zero, circular world and positively contribute to a truly sustainable future is really inspiring. I am excited to be joining the team at such a pivotal time and am looking forward to working with my new colleagues to turn these bold ambitions into reality.”

Tim Bampton, Chief Communications & Sustainability Officer, McLaren Racing: “Kim is a senior sustainability professional who will bring a wealth of experience of embedding sustainability into the culture and decision-making at McLaren Racing. Her experience in this field is second to none. She joins McLaren at a time when our future commitment to sustainability is of paramount importance and I have no doubt she will deliver shared value for the team at McLaren as well as to the environment.”

By becoming a signatory to the United Nations’ Sports for Climate Action Commitment, McLaren Racing is committed to joining the sports community as a responsible global citizen combating climate change. The framework includes measuring, reducing and reporting the team’s greenhouse gas emissions, in line with the 1.5-degree commitment enshrined in the Paris Agreement and to committing to being carbon net zero by 2040. McLaren Racing has already committed to achieving net zero by 2030.

Similarly, the UN Framework Convention on Climate Change’s Race to Zero campaign exists to rally leadership and support from businesses, cities and investors for a healthy and resilient zero-carbon recovery that prevents future threats, creates decent jobs, and unlocks inclusive, sustainable growth.

These announcements follow an engagement hosted by HRH The Prince of Wales during the first week of COP26 last week, to mark McLaren’s entry into Extreme E and the team’s first-ever female racing driver and reveal of its launch livery. Extreme E is an all-electric motorsport platform which exists to raise awareness of climate change through the terrains it races on in remote parts of the world and promote diversity. McLaren’s Extreme E team has partnered with Count Us In, a global platform that shares high-impact, achievable steps to reduce carbon pollution, which align with the UN’s sustainability development goals.

Earlier this year, McLaren Racing launched its strategy for a sustainable team, which details the organisation’s continued commitment to addressing climate change through enhancing both its environmental and social areas of impact. This strategy is centred around four clear areas of focus: the two primary areas of environmental focus are achieving a net-zero emissions target by 2030 and the transition towards a circular economy, while the two primary areas of social focus are being delivered through maximising positive impact in the areas of diversity, equality and inclusion, and promoting mental and physical health and wellbeing.

During 2021, this strategy was augmented through independent expert analysis, input and innovative initiatives, including the development of a robust data driven net-zero route map, the incorporation of bio-based materials solutions in the design of our F1 car, through to the launch of the McLaren Racing Engage programme which will advance the team’s diversity, equality and inclusion agenda as part of its broader sustainability programme. The programme is an alliance of four partners which aims to diversify talent and promote STEM and motorsport as accessible vocations to under-represented and under-privileged groups. The partners are: EqualEngineers, The Women’s Engineering Society and The Smallpeice Trust.

Will COP26 Provide Adequate Change From The Sports Industry?

iSportConnect’s Abid Qidwai asks if the COP26 Summit will be enough for sport to become more sustainable…

With the effects of climate change becoming more and more visible to mankind, we as the habitants of earth have a responsibility towards protecting mother nature. We know the cause of current climate change is largely human activity, this has been widely addressed before, but since the carbon footprint does not seem to be on a halt, stricter measures are needed immediately.

Despite COP26 not being on any international sports calendar, the event has been attended by representatives of national and international bodies and sporting organisations. But will the summit have provided the change required once it is all said and done?

Among the speakers was Georgina Grenon, the director of environmental excellence for the organising committee of Paris 2024. With less than three years to go before the event, Paris 2024 has set itself up as a leader in this class. After presenting the policy of Paris 2024 in terms of sustainability, she explained that the Organising Committee was committed to halving its emissions by 2024 and completely offsetting them over the same period. The IOC has made a commitment through its president, Thomas Bach, to reduce its CO2 emissions by 50% by 2030. “We will achieve this goal six years earlier, for the Games of 2024,” assured Georgina Grenon.

Nearly 300 sports organisations are signatories to the Sport for Climate Action (S4CA) framework, she said. “We are now challenging them to reduce their emissions by 50% by 2030 at the latest, and then to achieve net zero emissions by 2040. They must also commit to submitting plans outlining the concrete actions that will be taken to implement the 2030 targets. They will have to publish annual updates over the next eight years”.

In the current situation, where decisive action on climate is more urgent than ever, Albert II, Prince of Monaco, reiterated: the next editions of the Olympic Games have all committed to being carbon neutral. “Starting in 2030, the IOC has mandated that all Olympic Games must be climate positive,” he insisted.

Joining the calls for action as world leaders meet at the UN Climate Change Conference (COP26) in Scotland, FIFA has committed to a leading role in the world of sport by confirming its pledge to the United Nations Framework Convention on Climate Change − Sports for Climate Action Framework. It is no coincidence that FIFA issued a statement on the same day detailing its climate strategy. The international soccer body also wants to be at the forefront. “This is a critical moment. The change in weather patterns is impacting the environment and its rich biodiversity, food security and access to fresh water, as well as the health and well-being of individuals,” said FIFA President Gianni Infantino in a video address to the delegates gathered in Glasgow.

FIFA is committed to respecting the UN’s demands, a reduction of half of the emissions by 2030, then net zero emissions in 2040. It recalls having concluded an agreement with Qatar to organise a carbon neutral soccer World Cup next year. The terrain will be favourable, with the stadiums for the global tournament all concentrated in and around Doha. But the task will be far more complex for the next edition, which FIFA has awarded to the United States, Mexico and Canada, with thousands of miles to fly for teams, officials, media and spectators.

When it comes to sustainability, professional soccer is struggling to put the fine words of its international leaders into action. Recently, Manchester United was criticised on social media for flying its team to Leicester, only 85 kilometres away, for a Premier League match, but exceptions like Forest Green are the trailblazers in this area. Their ground in Gloucestershire uses only renewable energy, rainwater and cooking oil are among the things recycled at the stadium and there are charging points for electric cars and a park and ride scheme.They were recognised by Fifa in 2017 as “the greenest football club in the world” and in 2018 became the first carbon-neutral football club, as certified by the United Nations.

The FIFA Climate Strategy consists of goals that will put FIFA on the path to climate-friendly performance, to protect FIFA’s tournaments from the negative climate change impacts, and to ensure climate-resilient football development across FIFA operations and events by 2040.

“We, as inhabitants of this planet, must all make this our priority,” added FIFA Council member Isha Johansen in addressing the Sports for Climate Action − On the Race to Zero session at COP26. “Football also has the power to radically shift mindsets on climate change and mainstream climate action. We have a huge, attentive audience and it is our duty to amplify these key messages. We will help educate fans on climate change and encourage them to play their part in protecting the planet and the beautiful game.”

How to be a sustainable sports fan (ways to reduce your carbon footprint)

Walk, cycle or use public transport to the game
Go paperless – A printed ticket involves a receipt and an envelope at least, as well as carbon emissions involved in transporting it to you. Some clubs like Liverpool and Tottenham do not have single-use plastics, while Manchester City have trialled edible coffee cups.
A shirt made from polyester (as most football shirts are) has more than double the carbon footprint of one made from cotton (5.5kg of carbon dioxide per shirt compared to 2.1kg). In the UK, continuing to actively wear a garment for just nine months longer could diminish its environmental impacts by 20-30%.

Huge numbers of sporting organisations have reacted to the COP26 Summit by stating that they will become more sustainable, achieve net zero and so on, but what will truly be telling is whether those words are followed up by actions.

We have a moral, urgent duty to accelerate our actions, if we wish for the impact to not affect our children and their children, and hopefully many generations more, then the motive and commitment towards protecting the climate should be taken seriously and adapted by all. Let’s hope COP26 can provide a solid step forwards.

Rakuten Extend Golden State Warriors Partnership

The Golden State Warriors and Rakuten Group have extended their agreement that will continue to feature the Rakuten logo on Warriors uniforms, renewing a historic partnership that began in 2017 when the Warriors welcomed Rakuten as the team’s first-ever jersey partner. A badge featuring the Rakuten logo will continue to appear on the left front of every Warriors home, away and practice uniforms.

Headquartered in Tokyo with North American operations based in San Mateo, California, Rakuten has market-leading businesses in e-commerce, digital advertising, entertainment and e-books, among many others. Its name is the Japanese word for ‘optimism,’ which means that Warriors players don a badge of optimism over their hearts.

“Dating back to 2017, we’ve established an incredible partnership with Rakuten, a collaboration built on the foundation of mutual respect, aligned values and a desire to continue to innovate,” said Warriors President and Chief Operating Officer Brandon Schneider. “As a leading technology company, Rakuten understands the evolving trajectory of the sports business industry, and together we will continue to enhance the player and fan experience for Warriors fans around the world.”

“The Golden State Warriors exemplify Rakuten’s values and those we look for in a partner: innovation, teamwork and a desire to be a positive influence in the community,” said Amit Patel, CEO at Rakuten Americas. “We share the Warriors’ belief that reaching your goals requires optimism and discipline, and we look forward to supporting the team in its quest for its next NBA championship.”

Warriors fans can continue to earn Cash Back from Rakuten on online and instore purchases at Warriors Shop, both in store and online. To take advantage online, fans simply register for a free Rakuten membership and then enter Warriors Shop at rakuten.com/warriors. To earn Cash Back on in-store purchases, Rakuten members must link a credit card through the Rakuten In-Store Cash Back Offers page.

As it did last season, Rakuten is the presenting partner of a season-long campaign tied to Warriors on-court jerseys. This year, the team’s Classic Edition uniform, the Warriors Origins jersey, is a modern-era spin on the team’s 1961-62 road uniform that the team wore in its 16^thand final season in Philadelphia prior to moving to the West Coast. Warriors Origins celebrates the team’s accomplishments in Philadelphia, including the 1947 and 1956 NBA championships and several individual league records that stand to this day—highlighted by Wilt Chamberlain’s 100-point game on March 2, 1962 vs. the New York Knicks. On three occasions this season, Rakuten will offer fans an exclusive free item from the Warriors Origins x Mitchell & Ness Limited Edition March collection when they enter Warriors Shop online at http://rakuten.com/warriors and make a qualifying purchase of $25 or more.

Rakuten also continues in several other partnership capacities, including as the Warriors’ Official E-Commerce Partner, Official Video-On-Demand Partner and Official Affiliate Marketing Partner. In addition, Rakuten Group’s global mobile voice messaging service Rakuten Viber remains the Warriors’ Official Instant Messaging and Calling App Partner, and Rakuten Kobo is Official E-Reader Partner.

Rakuten and the Warriors plan to resume their collaborations on charitable ventures in the San Francisco Bay Area community, such as the recent basketball court refurbishment at Oakland’s McClymonds High School. The Rakuten partnership also includes logo representation in the Warriors traveling party and additional marketing elements, including signage in Chase Center and other digital, social and radio executions.

Image: Golden State Warriors

Major League Baseball To Be Broadcast On SPORT1 In Germany Until 2026

SPORT1 is the new “Home Base of Baseball” in German-speaking countries until 2026: Sport1 GmbH has acquired the platform-neutral exploitation rights from Major League Baseball (MLB) in Germany, Austria and Switzerland for the next five seasons from 2022 up to and including 2026 – with exclusive rights for linear broadcasting on pay-TV and free-TV in Germany. On pay-TV on SPORT1+ and on the multisports streaming platform SPORT1 Extra, which was launched in September, at least 150 matches of the regular season will be broadcast per season, and at least 15 matches on free-TV on SPORT1.

Next year, the Regular Season will start with Opening Day on March 31 and run until October 2, 2022. The All-Star Game, which will take place next year on July 19 at Dodger Stadium in Los Angeles, and the Home Run Derby on July 18, also part of All-Star Week, will also be shown live on free-TV. In the Postseason starting in early October – with the Wild Card Round, Division Series, Championship Series and the World Series as the crowning finale – at least 30 games are scheduled on SPORT1+ and SPORT1 Extra. In the playoffs, selected matches will also be broadcast on free-TV, including at least two games of the World Series.

In total, as many as 500 games per season will thus be broadcast live on SPORT1+, SPORT1 Extra and on free-TV on SPORT1. In addition to the live games, the weekly highlight magazine “MLB’s Best” and current highlights in “SPORT1 News” will also be shown on TV. In addition, there will be comprehensive framework coverage with highlight clips on SPORT1’s digital and social media channels.

Dominick Balsamo, Senior Vice President, Global Mediafor Major League Baseball, also commented on the partnership: “Showcasing Major League Baseball Clubs and players with respected and strategic media partners in international markets is a vital component to the growth of our game. This multi-media relationship with SPORT1 will cover every aspect of our season, from Opening Day through the World Series, and give us a strong presence to build on in Germany and its surrounding markets.”

Olaf Schroeder, CEO of Sport1 Medien AG and Chairman of the Management Board of Sport1 GmbH:“Thanks to the pioneering and long-term partnership with Major League Baseball, we have one of the premium US sports rights in our portfolio for our pay offers, but also for our free-TV station and our digital and social media channels until 2026. We are the ’home base’ of baseball in German-speaking countries: This is excellent news for all US sports fans in this country! Together with MLB, we want to further increase the popularity of the league through 360° staging on our platforms, also here in Europe. The starting point is very promising – because with Max Kepler, Germany has a great figurehead and a fantastic ambassador for this fascinating sport.”

On the announcement of the new partnership: Germany’s baseball superstar Max Kepler and Markus Solbach visiting SPORT1

In the coming season, the special focus from a German perspective will again be on Berlin-born Max Kepler from the Minnesota Twins. To announce the new partnership between Major League Baseball and SPORT1, the 28-year-old right fielder was also a guest at SPORT1 in Ismaning near Munich as part of his home visit, together with Markus Solbach – the Dormagen native is under contract as a pitcher with the Los Angeles Dodgers.

In the big SPORT1 interview in Ismaning, Max Kepler talked about the cooperation with Germany’s leading 360° sports platform and gave a preview of the upcoming season: “That’s great! We want to push our sport even more in Germany together with SPORT1 – that’s why we’re on the road here at home right now. If baseball is also presented even more in the media, that’s very helpful in reaching a broader audience.”

LDN UTD Announce New Partners

It is a first foray into esports for CanO Water, Cudos, and Jimmy’s Iced Coffee. We’re also pleased to be working again with noblechairs and HyperX.

Find out a little more about each of them below, and if you’re attending All Access Gaming this Saturday, or even watching on twitch.tv/ldnutd there’s a chance to win a host of prizes from the Partners.

Jimmy’s Iced Coffee

They make refreshing, ready-to-drink Iced Coffee available in the best fridges across the UK and beyond. Jimmy’s Iced Coffee was born after Jim fell in love with Iced Coffee whilst road tripping around Oz. Not content with the offerings here in the UK, he was determined to create his own. Knowing his sister as ‘someone that gets sh*t done’ he went straight to Suze and suggested they team up to make their own.

You can find Jimmy’s Iced Coffee in Waitrose, Boots, BP, Tesco, M&S and Co-op. Shop via their website to subscribe and get it delivered direct to your door.

To find out more click here: www.jimmysicedcoffee.com/subscribe

noblechairs

noblechairs offers optimal comfort for anyone that spends a lot of time at a desk. Inspired by the most exclusive cars in the world, noblechairs combines the latest ergonomics and sports-inspired design for the demanding individual. Super comfortable!

To find out more click here: https://www.noblechairs.co.uk/

Cudos

Our announcement with cloud monetisation platform Cudos, was featured in mainstream esports and crypto press. You can read it on Yahoo here.

To find out more about Cudos and Cudo Miner click here: https://www.cudominer.com/

CanO Water

They believe switching to aluminium is the fastest solution to plastic pollution. It’s why they put water in a can. CanO Water is an infinitely recyclable alternative, with a mission to stop a billion plastic bottles from entering our environment! Their water has a high pH Level of 7.9 and increased alkaline concentrations – which means it is super pure and tastes incredible. Don’t Bottle It!

For more information click here: https://canowater.com/

HYPER X

Started in 2002, HyperX began with one line of high-performance memory and has grown over the years to encompass multiple product lines of memory modules, solid-state drives, USB Flash drives, headsets and mouse pads. Featuring best-in-class components that deliver superior performance, quality and aesthetic design for more than a decade, HyperX products are the choice of top-rated gamers, tech enthusiasts, and overclockers worldwide.

For more information click here: https://www.hyperxgaming.com/

GAISF General Assembly Elects Ivo Ferriani As New President

The Global Association of International Sports Federations (GAISF) General Assembly today elected Ivo Ferriani as its President representing the Association of International Olympic Winter Sports Federations (AIOWF).

Mr Ferriani begins his term as President immediately and will serve a two-year mandate, as per the GAISF Statutes and its stakeholder rotational principle where the nomination comes from the Association of International Olympic Winter Sports Federations (AIOWF).

Mr Ferriani brings with him a wealth of experience in sports administration, having served as AIOWF President since 2020, and President of the International Bobsleigh and Skeleton Federation since 2010. He has also been an International Olympic Committee (IOC) Executive Board Member since 2018.

In the lead up to the election, Mr Ferriani shared his plans for the future of GAISF, underlining his commitment to bringing the global sports community closer together for the benefit sport.

Mr Ferriani praised GAISF for its tireless efforts to promote sustainability in sport and underlined how he will use his role as a Member of the IOC Sustainability and Legacy Commission to build on this progress.

As a Member of the IOC Women in Sport Commission, Mr Ferriani is committed to helping promote equal opportunities for girls and women in the global sports community to participate in, and benefit from, sport.

Moreover, Mr Ferriani pledged to use his experience as a Member of the IOC Athletes’ Entourage Commission to introduce new initiatives directly involving and benefitting athletes.

GAISF President Ferriani said:

“I am very honoured to have been elected as President of GAISF. The COVID-19 pandemic has truly demonstrated how sport is a force for good. I am therefore proud to have this opportunity to work with the global sports community to promote the power of sport and to achieve our common goal of a better world through sport. I am very much looking forward to bringing my sporting experience to serve all GAISF’s Members, Associate Members and Observers, and to support them over the next two years.”

Following Mr Ferriani’s election, outgoing President of GAISF, Dr. Raffaele Chiulli, said:
“My heartfelt congratulations go to Ivo Ferriani on his election as the new President of GAISF. I have no doubt he will continue to serve GAISF’s Members and all of sport to a high-level, and I can think of no better representative from the AIOWF family to lead GAISF for the next two years.”

“As the President of ARISF, and the representative of ARISF on the GAISF Council, I will have the pleasure of continuing to work closely with GAISF and its new President in the years ahead.”

There were a number of key updates delivered at the General Assembly, including on financial matters with the budget 2021 and audited accounts 2020 all being approved. Moreover, the GAISF family welcomed one new full Member, the International Practical Shooting Confederation, and two new Associate Members, the Association of Pan American Sports Confederations and World Martial Arts Masterships Committee, which all had their applications approved by the voting members.

Southampton FC Announce Partnership With Women in Football

Southampton Football Club is delighted to announce that it has partnered with Women in Football as a Corporate Member.

The club has enrolled on the Women in Football Corporate Membership programme to support its ongoing equality, diversity and inclusion goals and help drive forward gender diversity across the football industry.

As a Corporate Member, Southampton will have access to a unique range of tailored services from Women in Football, including courses, workshops, group coaching and mentoring.

By signing up to become a Corporate Member with Women in Football, Southampton Football Club pledges to #GetOnside by increasing gender representation across the club.

Women in football are asking organisations across football to committing to take action to improve the landscape for women and girls in the game. More information about the pledges can be found here.

Southampton’s Managing Director, Toby Steele, said: “As a club that champions diversity, we’re delighted to be partnering with Women in Football and helping to power positive change in football.

“At Southampton, we strive to create a truly inclusive environment, both for our fans and our staff, and we look forward to working with Women in Football to achieve that aim.”

Women in Football CEO Jane Purdon said: “We’re absolutely delighted to welcome Southampton FC as a corporate member. Joining up to access Women in Football’s support services is the mark of a club that’s serious about gender equality.

“Our corporate members receive bespoke training and consultancy services from our experts, which include group coaching, leadership training, mentoring, and assessing organisational culture. The WIF team is excited about helping to make St Mary’s a workplace where everyone has a chance to thrive.”

Yorkshire CCC Chief Executive Mark Arthur Resigns

Yorkshire County Cricket Club can confirm that its Chief Executive Officer, Mark Arthur, has resigned with immediate effect.

In the interim, the Board has appointed Paul Hudson, Finance Director, as Acting CEO.

The recruitment process for the appointment of a full-time Chief Executive will begin in due course.

Professor The Lord Patel of Bradford OBE, Chair of Yorkshire County Cricket Club, said:
“Today (11 November) the Board at Yorkshire County Cricket Club has accepted the resignation of Mark Arthur as CEO. We thank him for his tenure.

“This is an important moment for the Club which is ready to move forward with new leadership, which will be vital in driving the change we urgently need.

“We know there is still much work to be done and more difficult decisions to be made. We need to rebuild the trust of the fans, the cricketing world and the public”.

ROKiT Venturi Racing Extends Relationship With Hewlett Packard Enterprise

ROKiT Venturi Racing is delighted to extend its relationship with Hewlett Packard Enterprise [HPE] on the eve of pre-season testing for Season 8 of the FIA Formula E World Championship.

ROKiT Venturi Racing and HPE first joined forces in 2018 in the build up to Season 5 shortly after Team Principal Susie Wolff took to the helm. The continuation of the partnership builds upon three seasons of innovation together as the team prepares to contest the 2021/22 campaign.

Transformative Success

Since teaming up at the start of Formula E’s current Gen2 era, ROKiT Venturi Racing and HPE have worked in close collaboration to develop and implement next generation technologies in the world’s premier fully-electric racing series.

With HPE’s assistance, the team has revolutionised the speed of its distribution, analysis and dissemination of data to become a more efficient and competitive operation, gaining a real-time advantage through insight-fueled, data-driven decision making.

This has translated into ROKiT Venturi Racing producing some of its greatest performances in Formula E to date, with two victories, eight podiums and one vice-World Championship title in Season 7.

A Step for the Future

Focusing firmly on the future, ROKiT Venturi Racing holds higher ambitions and aspirations in which HPE will play a fundamental role.

In Season 8, the team will continue to evolve its partnership with HPE deploying cutting-edge technologies that are at the forefront of innovation to refine performance. HPE’s striking branding will also continue to feature prominently in the team’s identity.

In Their Words

Susie Wolff, ROKiT Venturi Racing Team Principal
“When HPE came on board in 2018, it was my aim to build the best team possible using the best tech with world class-leading partners, and over the past three years, the way we work, operate and ultimately, race, has been fundamentally transformed.Together, we have developed and deployed solutions that have played a crucial role in our success since Season 5 and HPE’s ongoing commitment once again demonstrates their belief in the power of our collaboration. I’m looking forward to seeing what we can achieve together in the next chapter.”

Antonio Neri, CEO, Hewlett Packard Enterprise
“We are pleased with our continued partnership with ROKiT Venturi Racing and proud to be their Official Technology Partner and of the role HPE has played in accelerating their winning strategy by leveraging IT solutions both off and on the track. It is great to win with a partner that also shares common goals around sustainability and diversity and inclusion, with a team that is one of the most diverse in Formula E racing. We look forward to our continued collaboration and helping the team optimize and accelerate its performance in the coming seasons.”